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Idea from Chris R. Benjamin

Chris R. Benjamin

Title

5 Principles of Content Marketing That Attracts Leads

Summary

If you want new leads for your business, it's helpful to know how to construct and optimize your lead-generating content. And it's much easier to do that if you keep broad principles of effective content in mind. There are 5 major traits that successful lead gen content shares: it's social, it's timely, it's relevant, it educates, and it motivates.

Author

Chris R. Benjamin

Industry Category

Find writers and ideas in Marketing & Advertising

Keywords

  • inbound marketing
  • lead generation
  • content marketing
  • Links

  • https://blog.techvalidate.com/the-types-of-content-that-work-in-lead-generation-926
  • http://contentmarketinginstitute.com/2016/06/lead-generating-ideas-content/