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Idea from Dale Davidson

Dale Davidson

Title

How much is your brand worth and why? You may be surprised if you knew

Summary

The world's top brand is now Google, valued at an astonishing $109b. ICBC rounds out the top ten, valued at $36.2b. Why? You can get and an indication of how much your brand is worth and why it is so important.

Author

Dale Davidson

Industry Category

Find writers and ideas in Marketing & Advertising

Keywords

  • brand value
  • world's most valuable brands
  • branding
  • marketing