nDash.co is a content creation platform that provides brands and agencies with access to the world's top freelance writers.

Idea from Patti Podnar

Patti Podnar

Title

What brands wish content writers knew

Summary

Writers tend to approach their work as an art form -- where a beautifully written piece of content exists primarily to be admired as such. What a lot of writers don't understand is that they're selling a product their customer will use in a specific way. Outsourcing content creation would go a lot more smoothly if more writers understood some basic truths of business.

Author

Patti Podnar

Industry Category

Find writers and ideas in Marketing & Advertising

Keywords

  • content
  • writing
  • outsource
  • marketing
  • business