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Idea from Charles Owen-Jackson

Charles Owen-Jackson

Title

How Local Businesses Can Succeed in a Mobile World

Summary

Mobile accounts for the overwhelming majority of digital growth across almost all industry sectors. However, nowhere has the rise of mobile been more pronounced than in the world of local business. This article explores the critical role of mobile in small business marketing by discussing the key trends in the industry and how consumers use mobile devices to find and engage with high-street venues.

Author

Charles Owen-Jackson

Industry Category

Find writers and ideas in Marketing & Advertising

Keywords

  • local business
  • inbound marketing
  • mobile marketing