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Idea from Paul Dughi

Paul Dughi

Title

How Content Marking Can Increase Your Sales Leads

Summary

A recent CSO Insights/Miller Heiman Group Survey revealed the top three sales objectives for marketers. Top Three Sales Objectives - Capture New Accounts - Increase Sales Effectiveness - Optimize Lead Generation How you approach these tasks has changed significantly over the past years. Sales has evolved from the world of cold calls to targeted, personalized marketing. Here are some of the emerging trends that successful sales organizations are using to grow lead generation.

Author

Paul Dughi

Industry Category

Find writers and ideas in Marketing & Advertising