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nDash Writer Profile for S. Justin Stoltzfus

S. Justin Stoltzfus

Headline

Freelance Writer/Content Producer

About Me

Print and Digital Media worker with diverse experience in reporting for newspapers/magazines, SEO content, abstract production and web design. I have specialized in technology journalism and content creation for corporate clients in the SaaS, CRM, and content platform spaces, as well as others. I also have extensive experience creating web content for medical and law offices.

Industries I Write About

Airlines/Aviation

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Computer & Network Security

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Computer Software

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Insurance

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Hospital & Health Care

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Industrial Automation

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Consumer Electronics

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Computer Hardware

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Internet

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Marketing & Advertising

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Information Technology & Services

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Human Resources

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Renewables & Environment

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Computer Networking

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Online Publishing

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Government Administration

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Real Estate

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Warehousing

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Environmental Services

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Machinery

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Telecommunications

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Financial Services

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E-learning

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Mental Health Care

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Electrical & Electronic Manufacturing

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Broadcast Media

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Civic & Social Organization

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Management Consulting

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Professional Training

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Biotechnology

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Pharmaceuticals

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Market Research

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Plastics

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Legal Services

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Design

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Executive Office

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Retail

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Cosmetics

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My Writing Samples

Cloud Encryption Gateways: Plan for the Security You Need

cloud

https://getvoip.com/blog/2015/02/10/cloud-encryption-gateways/

Why Are IVR Systems Still So Dumb?

IVR

https://getvoip.com/blog/2015/02/10/why-are-ivr-systems-still-so-dumb/

016 Trends in Business Intelligence and Data Analysis

BI

http://www.dataversity.net/2016-trends-in-business-intelligence-and-data-analysis/

Automatic Braking In Trucks Will Lag Cars By Years

update on automatic braking technologies

http://www.forbes.com/sites/trucksdotcom/2016/04/04/automatic-braking/#39808a59e78c

Analysts: Dubai residential real estate boom on the horizon

coverage of Dubai real estate market

http://gulfnewsjournal.com/stories/510986429-analysts-dubai-residential-real-estate-boom-on-the-horizon

The Power of a Full House: Investors, Beware of Vacant Home Insurance Prices

tips on real estate investing

https://www.wiseradvisor.com/cms/6/real-estate/buying-or-selling-a-home/the-power-of-a-full-house-investors-beware-of-vacant-home-insurance-prices/

Experience

Freelance Writer

Local Citizen provides quality copy for web and print media clients.

Company: Local Citizen

I worked there from 9/2006 until now

Content I Write

Ideas and Pitches I Wrote

Move Over Evernote: Why Digital Business Cards Are the New Networking Frontier

- The core point in this post is that while things like Evernote are wildly popular right now for collecting and presenting digital to-do lists, it could be argued that contact information is much more valuable and actionable in a lot of cases – so having that data flowing into your platform through digital business card technologies will take you even further. Outline A: Popularity of Evernote and other similar products B: The case for digital business cards C: Description of Inigo service func

Content type: Blog Post

Keywords: Evernote,digital, business cards, networking

Links:

3 Ways Digital Business Cards Innovate in Sales

1. a "zero-paper" initiative: two-way digital contact handling saves physical resources. 2. promoting marketing automation: marketing automation is hot right now. Digital business cards can be sent out in an automated way, eliminating a lot of busywork. 3. Port to CRM - port customers' digital data right into a CRM system, so that it's in safe keeping

Content type: Blog Post

Keywords: digital business cards, marketing automation, CRM, customers

Links:

Why Did Our Deals Fail?

- article would be a use case revealed in a narrative by a member of a fictional company selling a range of handware products B2B, in bulk. It would start out talking about the problems of using weighted forecasting, and present a scenario where people could not predict sales results. Then it would talk about the "multivariate data visualization" and how they started to see patterns in ways that deals were presented, shipping schedules, etc. - and how this turned the company profits around

Content type: Article

Keywords: sales, predict, data visualization, deals, forecasts

Links:

5 Questions: Make Sure a Business Intelligence Platform is Suited to Your Company’s Needs

- BI is a big trend. But choosing the wrong tool can actually disrupt business and cause a lot of headaches. 5 ways to avoid bad implementation: 1. Look at the number of screens. Assess whether the business can accommodate the learning curve for the platform. 2. Can I port data? Look at migration issues. 3. What is the user workload? How time-intensive is the work to get the insights out of the system? 4. W

Content type: Blog Post

Keywords: business intelligence, BI, analytics, platform, business processes

Links:

GITEX Technology Week Planned in Dubai

- at the GITEX Technology Week planned for October, Fintech will be front and center. Participants will talk about disruptive technologies like Bitcoin, and Blockchain, and assumedly, Personetics. This blog post would be an opportunity to talk a little about the conference, and then fold in a CTA about what Personetics offers.

Content type: Blog Post

Keywords: Fintech, GITEX, technology week, Dubai, Blockchain

Links:

3 Types of Vital Automation

1. marketing automation 2. workforce automation 3. applications of BI and analytics to business processes : article would start by describing each of these, then pivot to how they are supported by similar principles: data visualization, aggregation of raw data, data presentation to drive better decision making

Content type: Article

Keywords: automation, business intelligence, workforce, sales

Links:

Why Do Companies Need a Certified Anti-Virus Replacement Solution?

This may seem basic, but there seems to be a lack of targeted content online about how this new type of system is better than antivirus. Key points: 1. proactive rather than reactive 2. establishing multi-segment network security 3. working with "open endpoints" (i.e. USB ports) 4. malware goes beyond "anti-virus"

Content type: Article

Keywords: antivirus replacement, antivirus, malware, endpoint protection

Links:

drive-through bots: scanning customers

retail outlets are using AI to look at customer flow and that drives various BI outcomes. There's a lot to talk about here

Content type: Blog Post

Links:

What I Learned Being HIPAA Sheriff for One Day

This is a real thing – in a medical office, a HIPAA sheriff is elected to make sure that no data is vulnerable on visual endpoints, on computer screens, on paper, in waste cans, etc. This article would be from a first-hand perspective (unless the client desires otherwise) and would relate HIPAA enforcement to network security – the same principles hold true – policing parts of a network to make sure that data is not damaged or stolen. The article would focus on the methods and ideas around this

Content type: Article

Keywords: HIPAA, security, endpoint, data, network, monitoring

Links:

Why You’ll Never Notice a Lack of Rare Earth Metals – Until You Do

Central idea: the rare earth metals in smartphones and devices are finite materials. With the vast quantity of devices being thrown away, and the ongoing huge demand for new ones, reclaiming those rare earth metals is paramount. Could link this idea to what the company does and how important it is in today’s market. Also, from the title: you might some day order a new device and hear that they are delayed, because someone is not mining metals fast enough…

Content type: Article

Keywords: smartphones, platinum, neodynium, lanthanides, cell, users, devices

Links:

A Subtle Call to Action in a Not-so-Subtle World

This article would look at how to craft a call to action in a "post-SEO" environment where keyword stuffers have been punished by Google, and smart companies are generally embracing high-quality marketing methods. Tips would include: 1. not barraging readers with CTAs at every step of the process 2. good wording - not "ambulance-chasing" with CTAs, 3. using A/B testing in email campaigns

Content type: Blog Post

Keywords: call to action, SEO, email, CTA, outreach, natural

Links:

Why Old-School PBX is as Obsolete (or More) As the Manual Telephone Switchboard was in the 1980s

Ok, it’s a clunky title, but we could cover: 1. Advances in hosted VOIP (and how that has to do with the cloud) 2. Advances in IVR and automation (you don’t have as many calls routed to ‘hard numbers’) 3. Advances in data and voice functionality, where the barrier between data and voice is essentially disappearing (or at least getting smaller) – the general idea would be to show how far beyond traditional PBX we now are

Content type: Article

Keywords: PBX, VOIP, cloud, hosting, telephone, network

Links:

It’s Not Super Mario Brothers: How Gamification Replaces “Always Be Closing”

The phrase “Always Be Closing” in the title is a reference to the infamous “Glen Gary Glen Ross” screenplay illustrating the hidebound models of the 1980s. These models are highly inferior to new models involving using brand new technology. Gamification is part of the frontier of sales enabling. I would outline aspects of gamification including the porting of key business intelligence into visual dashboards, the engineering of competitive sales platforms, and how this kind of design leads to dra

Content type: Article

Keywords: gamification, sales support, sales platform, sales performance, sales training

Links:

Cybercrime Not an Act of War

Astonishingly, the legislature is trying to get specifications for cybercrime as an act of war – and is so far failing! This post could feature the introduction of the “Cyber Crime Act of War Act” in May, and talk about how, no matter how great the harm or violent the disruption of operations, cybercrime and cyberattacks will not be treated as worthy of certain types of government intervention – which is all the more reason for companies to use the high-tech services that SentinalOne offers

Content type: Article

Keywords: cyberattack, hackers, crime, act of war, national security, defense

Links:

Reaching Into the Cookie Jar - The Tricky Business of Remote Access

The idea here would be around the Remote Access resources that Atera offers - there's a fine line with remote access. You want to be able to effectively go in and make updates, fix problems, etc. but without disrupting client operations or triggering suspicion if clients don't understand the remote access system. This could cover value propositions like Atera's remote access from any alert, ticket or device view, integrated remote support, connecting through firewalls, etc.

Content type: Blog Post

Keywords: Remote Access, RMM software, network monitoring, client

Links:

A Pay As You Go Model

Starting out with an analogy (pay as you go car insurance/paying by the mile) - this post would highlight Atera's Just Pay Per Technician pricing model and cover the range of services that clients get without a bigger capital investment

Content type: Blog Post

Keywords: technician, RMM software, PSA software, automation, patches

Links:

People Versus Task

This article would start with the quote from David Brent (The Office): "There you go. What is better? Because I could show you a graph of people versus task and where does the line go..." - and pivot to discussing the nuts and bolts of client services in terms of "people versus task" - ex. how do you allocate resources, how do you support technicians, etc. - bottom line: you need organization and tools (like Atera's tools)

Content type: Article

Keywords: technicians, MSP, IT services, client operations

Links:

Stay Connected in the Air: How New Wi-Fi Models Can Complement State of the Art VOIP/UC

The big news here is that tech company Gogo is unveiling a service called "2Ku" that will allegedly increase in-flight wi-fi to 25 MBPS or above - but to use that effectively, business travelers will want the best VOIP setups and unified communications tools, which is an opportunity to talk about Edgewater's products/services

Content type: Article

Keywords: wi-fi, in-flight, VOIP, unified communications

Links:

A Murder of Crows: Modeling and Infiltrating Autonomous Systems

Some of the best models for autonomous collective behavior are found in nature - look at the migration of a large flock of birds, and how that mirrors the actions of millions of independent actors in cyberspace. That shows how the innovative tools provided by Safe-T box use sophisticated behavioral and heuristic features to protect networks

Content type: Blog Post

Keywords: crows, birds, autonomous, hackers, cyberattacks

Links:

The Real-Time Shopping Cart: Companies Can't Afford to Do Without It

this post centers on real-time communications, with modern shopping cart design. Some innovators have carts that will hold items that are not checked out, and come back with an email to the user. These are extremely effective, but they require APIs to work in real time.

Content type: Blog Post

Keywords: real-time, shopping cart, APIs, e-commerce

Links:

Ponemon Identifies High Average Dwell Time for Financial and Retail Businesses

In terms of cyber security, dwell time is all-important. The amount of time a threat remains unidentified is a significant indicator of how well a firm does in repelling attacks and limiting damage. This post could highlights the states on dwell time and other metrics in the study

Content type: Blog Post

Keywords: Ponemon, dwell time, threat, malware, cyber security

Links:

Why Do Libraries Glue USB Ports?

This post would be more technical- starting briefly with why people glue USB ports (they don’t want to bother with software) and then showcasing particular aspects of SentinelOne tech including the use of sandbox tech, signature-based tools, life cycle inspection, inspection of activities in real-time, etc.

Content type: Article

Keywords: USB, endpoint, network, security, ports, data

Links:

Beyond 3PL: New Tech Tools Deliver Savings

In conventional 3PL partnerships, shippers use third parties to manage a fleet and practically deliver a volume of goods. But with today’s technology, companies can go beyond that – with on-demand systems that match shipments to shipping capacity. With Ezyhaul, firms can find capacity at low prices, and innovate in sourcing operational capabilities

Content type: Blog Post

Keywords: hauling, freight, 3PL, logistics, digital

Links:

The Uber of Shipping

In many ways, Ezyhaul is like Uber. A digital method revolutionizes an industry. Shippers are suddenly able to do more with fleet services. We can make this link to impress readers.

Content type: Blog Post

Keywords: Uber, shipping, matchmaking, fleet

Links:

Hanging Up the Phone: What Does It Mean for Business?

I would start with reporting on the "death of the telephone call" - the point where texting, etc. overtook the telephone call as a means of communication. Then: what does it mean for business? A; all of those communications will have to go on over other media B. the communications will need to be "verified" differently (i,e. some clarifications are easier by phone than by email) C. these new digital forms of communication need protections, security, quality assurance, etc. - hence Edgewater

Content type: Blog Post

Keywords: phone, landline, conversation, telephone, call, ring

Links:

The Devil is in the Details: Gavin Belson's Hologram Fail and VOIP/UC Innovation

In the hit tv show "Silicon Valley" a tech leader pioneers a brand new videoconferencing hologram tech. It fails! It is glitchy and does not work. The takeaway: new VOIP needs both inno and performance support. Innovate too fast - and it won't work. Then we talk Edgewater and how it supports VOIP

Content type: Blog Post

Keywords: videoconferencing, hologram, VOIP, performance, support

Links:

The Cacaphony of Freedom

Intro: Quote by Alexis de Toqueville - about freedom. A. global network as the "wild west" - inherently resistant to regulation, therefore "free" B. not possible for companies to do their own DIY "jimmy fixes" to protect networks C. SentinelOne (and other firms) do the hard work to provide security tools for firms

Content type: Article

Keywords: freedom, rules, regulation, market, security, cyberattack

Links:

Europe's 'Digital Single Market'

Intro: EU is forward on regulation in many industries, including cybersecurity. A. describing EU's "Digital Single Market" program B. regulatory context: cybersecurity strategy for the EU, and other initiatives C. EU-US cooperation D, conclusion - government cannot fully protect companies. SentinelOne provides the tools to secure networks

Content type: Article

Keywords: EU, Europe, DigitalSingle Market, cybersecurity, America

Links:

How Much Data Entry? Why This Question Matters so Much in Legacy Modernization and Data Migration Projects

This post would start out talking about the resources need for any given project, and how data entry might be necessary. Then: why it can be hard to get people to do data entry (it’s boring) and how even platforms like eLance might not work for small bits of data entry or sporadic or irregular work – and why it’s so important to ask a vendor about how data migration will work, and to make a “migration plan” to address the logistics before going forward (also to check the quality of data)

Content type: Blog Post

Keywords: legacy, data migration, data entry, migration plan, quality of data

Links:

A Learning Process: How Data Migration Projects Can Make You Wiser

This post would be a narrative written from the perspective of someone who had to huddle with a team to plan a data migration project (under the guidance of a vendor) – it could address lots of challenges, like working with incomplete or low quality data, delegating, etc. – and then talk about how important the vendor’s support was

Content type: Blog Post

Keywords: legacy, migration, project, planning, vendor, huddle

Links:

Changing the Tupperware – How Legacy Changes Can be a Messy Business

The post would use Tupperware as a metaphor for data migration – changing “containers” means scraping messy substances out of one container and into another. Wil it go well? We could even say that to those who work with it, data can have almost a “textural” property (raw./incomplete/inconsistently formatted data) and then talk about having a data migration plan to avoid hand coding, etc.

Content type: Blog Post

Keywords: migration, data, raw data, containers, messy data

Links:

Exploring the Unknown Requires Detail

Using the example of exploring the African continent in Jules Verne’s “Five Weeks in a Balloon” – the idea is that when you are innovating in something unknown, precision and data aggregation is key. The new frontier is network security – Safe-T Box provides critical “structures” for security: this would use the example of the RSAccess in the DMZ

Content type: Blog Post

Keywords: DMZ, security, public-facing, Internet, exploration

Links:

Clickjacking: Is It the Flavor of the Month in Cybersecurity?

This post would start by explaining clickjacking as an excellent example of why training staff can only go so far. Then transition into how Safe-T Box can provide robust security by anticipating these kinds of threats and working by close network analysis and could describe some features that help to guard networks.

Content type: Blog Post

Keywords: network, RSAccess, segmented, threat analysis, pre-emptive

Links:

Why Is The Digital Library Such a Great Brand Builder?

This could discuss several of the reasons it pays to build a library of digital content that readers can access. 1. it builds organic interest in your brand 2. it creates a large web footprint, with the obvious Google advantages. 3. it's a relatively affordable way to do advertising...

Content type: Blog Post

Keywords: digital library, Google, brand building, content plan

Links:

Finding the Needle: How Smart Threat Assessment is Your "Sharps" Container

With cyberthreats, you're looking for a needle in a haystack (thousands of lines of code, lots of data) but it's not an old sewing needle - it's a used syringe that could generate LOTS of liability. Edgewater helps to protect companies

Content type: Blog Post

Keywords: needle, haystack, network protection, liability,

Links:

A Softphone On Every Desktop

Basically, a breakdown of softphones vs. physical desk sets. What are some trends? Which are "better"? Why? Then - either way, no matter what you use, you need Edgewater systems and tools to protect and support infrastructure.

Content type: Blog Post

Keywords: softphone, call center, VOIP phone, video phone

Links:

Hyperconvergence Drives Down Both Capex and Opex

Talking about how hyperconvergence saves on both sides - and why that's part of its new mass appeal. Can reference why hyperconvergence is "the new black" ...

Content type: Blog Post

Keywords: hyperconvergence, capex, opex, cloud, distributed hardware, teams

Links:

The Russians Are Coming

Sound the alarm! Reports of potential Russian involvement in breaches like theYahoo debacle (reported on this week) often highlight the word "Russian" as shorthand when nobody really knows who the hackers are. This could discuss "Group E" and the shadowy nature of cyberattacks

Content type: Blog Post

Keywords: Russians, cyberattack, Group E, hacking, breach, records

Links:

4 Things Even Mediocre EHRs Can Do- and 4 Things They Can't

4 things nearly any EHR can do: 1. help doctors plug in diagnosis 2. help standardize chart notes 3. help speed up clinical workflows 4. allow for more easy data discovery. The other 4 things will be related to S1's services (HIPAA compliance, data safety, zero-touch mit, etc.)

Content type: Blog Post

Keywords: EHR, HIPAA, healthcare, doctors, clinical workflow

Links:

Keeping Grades - And Everything Else - Safe

This would start with an anecdote about an "innocent" college grade hack in the 1990s, then contrast with the 2016 U. of Ctrl. Florida hack (large scale) and be targeted toward S1's industry services in the field of education

Content type: Blog Post

Keywords: college, grades, university, cybersecurity, hacking, social security

Links:

Build for Tomorrow: Don't Be Afraid to go with a Container Setup

Intro: VM is touted over container for having a "thinner attack surface" and so security remains an issue with containers A. why containers are generally more vulnerable B. advances in container security - shrinking the attack surface, etc. C. conclusion - use containers with confidence

Content type: Blog Post

Keywords: containers, CoreOS, Docker, OS, kernel, VM, hypervisor

Links:

How ESBCs Drive "Free Range" Office Communications

This piece would intro with the demise of the "desk telephone" and the need for roaming UC for business, and make the analogy to "free range" chickens or cows (tastefully) - and then talk about specific ways that ESBCs accomplish this (session controls, etc.) as a way to bring home the idea of controlling voice and data outside of an internal network

Content type: Blog Post

Keywords: UC, VOIP, free range, ESBC, controller, enterprise, roaming

Links:

Help with Building a Web Site

Could we do a post around people who hate using Wordpress cold, without help? I noticed you want tips on Wordpress, but if the company provides assistance, we could show value by showing how tool shelp you to avoid "raw wordpress development"? does that make sense?

Content type: Article

Keywords: wordpress,site,blog,posts

Links:

Be Free With BYOD

This would intro with some of the big arguments against BYOD from a security perspective, (see links) and then talk about how a virtual ESBC would make this type of communication safer and better. This would be angled to supplement Edgewater's "Videoconferencing" post which is in top Google rankings for search on ESBC and BYOD

Content type: Blog Post

Keywords: BYOD, security, ESBC, mobile, adoption, personal device

Links:

Moving a Cluttered House: Data Center Migration is Inherently Messy

Intro: It's not just "moving a data center" - it's dealing with a million moving parts. A. the important of these on your clipboard: inventory, staff roster, and schedule. B. "irregularities" - old legacy apps, hard-coded Ip addresses, etc. C. analogy to moving a cluttered house (could be applied to all sections)

Content type: Blog Post

Keywords: data center, migration, home, moving, legacy, data

Links:

The Simple Power of A/B Testing

This piece would detail the fundamental power of A/B testing in email and marketing campaigns - the idea that you can craft two radically different messages, put them in front of baseline audiences, and get valuable data about what engages readers the most. Through an iterative process, A/B allows what marketers used to dream of doing - getting "proof" that people liked their messages (i.e. AMC's "Mad Men" which we could use in the article)

Content type: Article

Keywords: A/B testing, email, marketing, campaign, content

Links:

Don't Be Afraid to Think Outside the Box

Intro: marketers now have a panoply of tech tools and ways to automate sales intelligence - but they sometimes forget about old-fashioned creativity. A. moving messaging away from product specs and toward an original creative idea can draw readers B. building more interactive venues can increase customer engagement C. using public event spaces and word of mouth can rival technical digital marketing

Content type: Blog Post

Keywords: marketing, creative, content, digital sales

Links:

Improving "Audience Quality": Why Some Metrics May Not Show True Brand Awareness Levels

Intro: companies have tried to measure the size of their audience by digital impressions. But some of this traffic is low-quality or illegitimate, and that skews results. A. outlining some of the pitfalls (bots, etc.) B. proposing a long game: quality content, interactive web features, eliciting real feedback from human customers - and doing in-depth analysis on audience quality

Content type: Blog Post

Keywords: brand awareness, story, brand, audience, quality

Links:

Real Results of Law Enforcement Cyberattacks: A New Kind of Ransom Hack

Hackers are getting files from local US police departments, encrypting them,and holding them for ransom. As noted in press coverage, this can compromise the prosecution of dangerous criminals, so the departments are really in a bind. This can be tied to a CTA for SentinelOne security products.

Content type: Blog Post

Keywords: Police, decryption key, ransomware, hackers, criminals, files

Links:

4 Big Benefits of Open Source Software Products

1. fewer mandatory upgrades - this can be a big deal, especially if the proprietary stuff is getting constantly updated. 2. transparency of community support - you feel like people are working together to maintain something, and a lot of it takes place publicly. 3. visible source code - this can be important for security concerns and other reasons 4. an "API" style - lots of interoperability, few formatting gates

Content type: Blog Post

Keywords: open source, community, license, cost, upgrade, vendor

Links:

Audience Matching is as Easy as Adwords

Turns out there is a plug-in way to do audience matching that's even better than what Facebook can dream up - and it lives alongside a staple of e-commerce analysis. Adwords. We can talk about options and strategy for audience matching, a vital part of a campaign.

Content type: Blog Post

Keywords: audience matching, adwords, facebook, twitter, marketing

Links:

Digital Decoys: Learning About Hacks with Honeypots

Intro: Explaining what a honeypot is and how it works. A: comparing some types and methods B: anecdotes about use. C Conclusion - Note: We can use the link to show how S1 might use research based on honeypots

Content type: Blog Post

Keywords: honeypot, malware, production, research

Links:

The Worst Photo Op

This is a narrative style post: Intro: "When our CIO tweeted a promo picture of herself next to a brand new digital services kiosk, it was a disaster." A. story about a promo picture catching key network password and access info B. mitigation: how having a modern network security system in place helped. C. How SentinelOne helps companies to guard data

Content type: Blog Post

Keywords: network, password, kiosk, security

Links:

Network Taps: 4 Reasons Why "Listening In" Is so Important

Intro: explaining network TAPs A. for looking at where data is being extracted from a network B. identifying bottlenecks C. getting trend data D. promoting overall transparency

Content type: Blog Post

Keywords: network taps, cable, non-intrusive, monitoring, packet

Links:

Beating Security Alert Fatigue

This post can talk about the conditioning that impairs threat response A. too many generic alerts can blind teams to the most important threats B. old anti-virus models are an example of "counting" incidents instead of triaging C. tools (like Resilient's platform) can help to make threat detection and remediation more efficient.

Content type: Blog Post

Keywords: threat response, security, security alert fatigue, teams, dwell time

Links:

New Ransomware! And Tips for Reacting

New types of ransomware are attracting attention in the security world: for example, hackers are encrypting files and selling decryption keys. Best practices: smart use of networks, and workstations, and the use of endpoint and network management software.

Content type: Blog Post

Keywords: ransomware, networks, security, cyberattack

Links:

Beyond "Alchemy" - A New Kind of Science Driving the Chemical Industry

This post would use the ancient practice of "alchemy" as a way to talk about how science changes through the ages, with the 20th century as the "age of chemicals" or physical advancement of chemical industries, and the 21st century as the "age of software" where new It products can help chemical firms innovate, positioning Aspen's tools in a CTA.

Content type: Blog Post

Keywords: alchemy, science, chemistry, physical processes, IT, software

Links:

Waste Not, Want Not - How Chemical Industry Software Saves Businesses Money

This would cover some of the value propositions around supply chain tools, such as supply chain scheduling resources and more. We could elicit points from the client or use descriptions of resources on the web site.

Content type: Blog Post

Keywords: chemicals, supply chain, scheduling, waste, efficient

Links:

Making OpenStack Easy

Some of the basics of using OpenStack in-house: A. intuitive interface B. smart network configuration/setup C. resource allocation (this could plug the Stratoscale Test Drive)

Content type: Blog Post

Keywords: OpenStack, memory, workload, network

Links:

3 Kinds of Communications that Will Make or Break a Business

A. Customer communications (whether facilitated by CRM or other means) B. Delegation C. Strategy D. All of these types of communications need to be supported by a functional platform with performance guarantees built in (and talk about Edgewater Networks products/services)

Content type: Blog Post

Keywords: network, mb/ps, support, communications

Links:

Learning From School Districts

Intro: In the world of primary and secondary education, there's a rapid trend toward the adoption of "e-alerts" tools that may connect with legacy systems such as intranets and web sites, to offer platform notifications to stakeholders. B. 7 ways schools use e-alerts C. the value for businesses - and how Layer can help.

Content type: Blog Post

Keywords: schools, alerts, e-alerts, notification, legacy messaging

Links:

"Gamification" of Sales Relies on Sophisticated Messaging

Intro: Sales businesses are flocking to "gamification" platforms that will help to make sales a competitive game. But these platforms need complex interoperability A. APIs and connectors B. working with legacy systems C. Layer web SDK functionality

Content type: Blog Post

Keywords: sales, gamification, games, APIs, messaging, interoperability

Links:

Adding Bells and Whistles in Proprietary Messaging Systems

Intro: the challenge is to keep people "in your app" not out in SMS or generic messaging environments. So the bells and whistles are important A. features (support for rich media, response indicators, versatile icons, etc.) B. the goal - creating digital communities. C. how Layer can help

Content type: Article

Keywords: app, communications, messaging, text, users

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How Lean Inventory and JIT Have Changed the Warehouse World

Intro: What is lean inventory? What is JIT (just in time)? A. the lower demand for warehousing space B. What warehousing companies can learn (best practices for smart inventory handling, tracking) C. new warehousing technologies can help D. Conclusion/CTA

Content type: Article

Keywords: inventory, warehouse, just-in-time

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How Often Should I Clean My Air Ducts?

Intro: this article will make a common sense case for cleaning every 5-10 years or when you enter a new home. A. Buying a house - best to get this done B. every 5-10 years as needed (look for excessive dust, evidence of mold, rodents, etc.) C. it's not an expensive service (costs around $300-$600) D. Conclusion / CTA

Content type: Article

Keywords: EPA, ducts, duct work, clean, hazards, NADCA

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The Tell-Tale Smell: Don't Ignore These Signs of Mold

Intro: People might tell you warning signs or evidence of mold is "no big deal" - don't listen. A. musty smell - can mean mold B. visible mold on surfaces C. extreme respiratory problems D. leakage from roof or other visible water damage. E. conclusion/CTA

Content type: Article

Keywords: mold, hazard, toxic, lawsuit, remediation

Links:

Packaging Helps with New Cold Chain Storage Standards

Intro: Cold Chain storage is a field experiencing rapid innovation A. tools for temperature tracking/testing B. growth of regulation C. initiatives for better cold chain processes D. how packaging helps E. conclusion/CTA

Content type: Article

Keywords: cold chain, perishable, pharma, food, transport, packaging

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They Took Their Tablets Home

Intro: Why off-line and out-of-network monitoring is so important A. built-inApple filter may only work on-site B. risks of letting devices off-site C. How SentinelOne can help with offline, out of network support

Content type: Blog Post

Keywords: offline, out-of-network, filtering, data, Apple

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Finding Viable Workarounds to Public Cloud Latency

Intro: Latency is a big and sometimes under-advertised issue with public cloud (leading some to go back to on-prem.) A. building physical direct connections (not very viable!) B. Splitting up networks into multiple platforms (requires a lot of monitoring) C. engineering workload efficiency - getting back to real-time service. D. conclusion/CTA

Content type: Blog Post

Keywords: public cloud, latency, network, monitoring, virtualization

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Dealing with Dirty Disks

Intro: Public Cloud can be "dirty" and that is why a lot of companies are scared. A. risks of dirty disks - disk image data left behind B. dirty disks are a vendor problem - quality matters. C. conclusion/CTA - Cloudally can help with secure, easy and affordable cloud options

Content type: Blog Post

Keywords: cloud, public cloud, dirty disks, security, setup

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Simple Archives - Is Your Data Backed Up?

Intro: Anecdote about data - execs talking about data security and backup A. cloud can be as simple as backing up files remotely B. things to consider: security - compliance - cost - ease of use C. not a One size fits all solution D. conclusion/CTA

Content type: Blog Post

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Battle Alert Fatigue with Smart Network Assessment

Intro: what is alert fatigue? A. an example of alert fatigue in the healthcare field (see link) B. to avoid alert fatigue, triage threats and use sophisticated tools. C. conclusion/CTA

Content type: Blog Post

Keywords: IT, alert fatigue, EMR, healthcare, chronic, safety, network

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Locking Down IoT

A. 50 billion devices by 2020 may strain the ability of the business world to create security solutions B. 90% of networks will have IoT sec. breach - what does this mean? C. practical ways to control IoT devices on networks D. conclusion/CTA

Content type: Blog Post

Keywords: IoT, devices, data, network, threat, BYOD, security

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What's in an "Erlang?" - Improving Call Networks a Unit at a Time

Intro: the Erlang has been introducred as a way to talk about call tech benchmarks. A. preserving VOIP speeds and preventing latency B. providing tools for call systems (autodialing, etc.) C. the next wave: VOIP data tracking tools

Content type: Blog Post

Keywords: VOIP, UC, call center, Erlang, minutes

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3 Ways CRM Helps in Direct Sales

Intro: When you're engaging potential customers directly over the phone, CRM can be your best resource. A. always know the name - CRM profiles help to match a name to a face (w/ pronunciation!) B. purchase history - know what someone already did. C. "likes" and interests

Content type: Article

Keywords: CRM, sales, call, customer, engage, validation

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Grow Leads, Not Costs, With Audience Targeting

Intro: Audience targeting revolutionizes your marketing campaigns, to get you real, qualified leads. A. some strategies (demographics, content creation, etc.) B. platforms (social media, blog, etc.) C. the results D.conclusion/CTA

Content type: Article

Keywords: marketing, creative, digital, quality, leads

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The Chemistry of Digital Marketing

Intro: Like chemistry, good digital marketing works deals with precision A. metrics (CTR, bounce rate, etc.) B. observation (A/B testing, demographic analytics, lead management) C. applying theory D. conclusion/CTA

Content type: Blog Post

Keywords: marketing, chemistry, electrons, precision, measure

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A Piece of the Empire State Building?

Intro: The country of Qatar made big news buying up ownership in the REIT that includes the Empire State Building, a major NY landmark A. experts describe these kinds of deals as "curated" - "specialty" deals B. Concierge Auctions helps facilitate these kinds of specialty RE deals C. how to get involved D. conclusion/CTA

Content type: Article

Keywords: real estate, Empire State, REIT, auction, properties, expensive

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Public or Private, You Just Want it to be Easy

Intro: What is public/private cloud? A. pros/cons of public cloud B. why companies choose private cloud C. hybrid or workload-specific options D. companies want easy implementation - something they can use easily and effectively - Cloudbakers offers quality counsel on cloud implementation (use testimonials from site)

Content type: Article

Keywords: cloud, public cloud, private cloud, ease of use, end users, interface

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Supporting Small Law Enforcement Offices

Intro: Digital forensics companies often do the work that local law enforcement departments can't, do investigate a wide range of crimes - from embezzlement to homicide. A. getting the drive B. sifting through the data (large drives > 500GB can be tough) C. extraction and analysis of network origin + content D. conclusion: Blackbag helps police (and others)

Content type: Article

Keywords: forensics. cyber-forensics, data, criminal, extract

Links:

Always Be Branding

Intro: Unlike the dog-eat-dog world of David Mamet's "Glen Gary Glen Ross", sales people no longer have to duke it out going door to door. They have CRM, lead management, and all that. But branding is a continual imperative A. branding principles (visibility, reputation, association) B. branding platforms (social media, blog, etc.) C. conclusion

Content type: Blog Post

Keywords: branding, visibility, CRM, customers, sales

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Is Social Media Outsourcing Cheap?

Intro: Companies are looking at whether it makes sense to outsource the use of Facebook and other social media platforms A. average cost: suppose it's $2000-$3000 per month (see link) B. alternative: paying an in-house person $50k a year plus benefits, workers comp etc. C. outsourcing is viable D. conclusion.CTA

Content type: Article

Keywords: outsource, social media, Facebook, company, marketing, brand

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Neglecting Your Own Community?

Intro: Modern marketing can be like the twilight zone, a bizarro world where attention is everywhere but where it should be. Don't become lost in the crowd: market directly to your community A. Some local marketing tips from Entrepreneur (see link) B. Make sure your local customers can see you (branding tips) C. Get "Local Buzz" with Front Burner - a unique service to put you in touch with locals

Content type: Blog Post

Keywords: marketing, buzz, social, community, local

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What Goes Into a Trans-Atlantic Cable?

Intro: functions that trans-Atlantic cable serves (high frequency trading, etc.) B. physical makeup of cable (shielding, coating, wire gauge) C. challenges that engineering is meant to solve D. conclusion/CTA

Content type: Article

Keywords: cable, undersea, trans-Atlantic, global, Internet

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History of Submarine Cables

Intro: What are submarine cables? A. early cabling B. analogue or coaxial design C. fiber-optics D. today's innovations (this article would use the guide from ICPC-UNEP for a brief survey)

Content type: Blog Post

Keywords: cable, submarine, undersea, history, practical, design

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What is Fiber to the Premises?

Intro: explaining the idea of FTTP A. synonym: Fiber to the Home B. Alternatives - fiber to the curb, fiber to the node, etc. C. How companies offer these options D. conclusion/CTA

Content type: Blog Post

Keywords: cable, fiber-optic, new services, FTTP

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Supporting Small Law Enforcement Offices

Intro: Companies offering forensics software often help local law enforcement departments to do critical work, to investigate a wide range of crimes - from embezzlement to homicide. A. getting the drive B. sifting through the data (large drives > 500GB can be tough) C. extraction and analysis of network origin + content D. conclusion: Blackbag helps police (and others)

Content type: Article

Keywords: forensics. cyber-forensics , data , criminal , extract

Links:

Why is Cloud so Great for Contact Centers?

Intro: Contact centers are utilizing cloud, moving away from on-prem. A. freeing up data to flow (no hardware limitations)B. on-demand service and functionality (get data assets that support the key business intelligence you need, and drop services when you don't need them) C. calls, callers and call handlers (cloud systems can help better track the metrics and pieces of your labor equation)

Content type: Blog Post

Keywords: call center, UC, cloud, contact, systems

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Handling AML and Risk Management

Intro: A model risk management framework for AML: going over these critical components: A. model inventory B. model development C. model validation D. model calibration E. model governance F. model foundation

Content type: Article

Keywords: AML, risk management, financial, money laundering

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3 Crazy Kinds of Cyberattacks Law Enforcment Offices Need Help With

Intro: Sometimes, hackers target law enforcement offices, with some pretty harsh tactics. A. new ransomware attacks (see link 1) B. trojan horse attacks (see link 2) C. Denial of Service (see link 3) D. conclusion: CoroNet van help clients to guard their systems

Content type: Article

Keywords: cyberattack, ransomware, hack, law enforcement

Links:

PGP is Dead. Long Live Secure Emails

Intro: Now PGP desktop has been withdrawn from the market. Now what? A. background on PGP B. solution: combine encryption with best network practices (like Safe-T Box tools C. keep secure "tunnels" and end-to-end encryption in place, and monitor for best privacy outcomes. D. conclusion: Safe-T Box can help

Content type: Blog Post

Keywords: PGP, encryption, keys, Phil Zimmerman, users, VPN

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Google Drive Encryption

Intro: Google doesn't use client-side encryption - so what do you do? A. use client-side encryption tools B. strong passwords C. network protection with Safe-T Box D. CTA

Content type: Blog Post

Keywords: Google Drive, files, encryption, client-side, Safe-T Box

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All Models, Limitless Capability

Intro: Companies need diverse cloud services. Some of the best providers combine offers to serve clients in a more personal way. A. Offering public, private and hybrid cloud solutions helps companies who are concerned with cost, security or other model limitations. B. limitless network capacity open doors. C. virtualization tools innovate. D. conclusion-CTA

Content type: Blog Post

Keywords: cloud, private, public, virtualiation, VMWare

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3 Benefits of Cabling over Wireless

Intro: Why still use cabling? A. speed (10 GBps, versus whatever the new standard for wireless is (will research)) B. interference - ethernet is "guaranteed" C. structured - for facilities D. conclusion - CTA

Content type: Blog Post

Keywords: ethernet, fiber, cabling, speed, latency

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Points of Presence: Building Precise Undersea Networking Designs

Intro: what are points of presence? A. methods for undersea cabling B. placement C. attention to network use D. conclusion: Hibernia helps to provide the lines of communication users need

Content type: Blog Post

Keywords: undersea cable, networks, points of presence

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"Human" Sales is so Yesterday

Intro: The ethos of 20th century sales was all "Glen Gary Glen Ross" - a picture of a striving, forceful door to door salesman conquering the consumer market. Now, technologies have taken over. A. the power of digital content B. sales "robots" - (digital outreach through social media, etc. and analytics to hone in on an audience) C. the "new salesman" - today's sales people are masters of tech, and like authors, they sit back and watch the money roll in.

Content type: Blog Post

Keywords: sales, marketing, technology, digital, online, leads

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Cast a Wide Net: Weighted Marketing and Sales Tech

Intro: You see a 20th century salesman at someone's door: desperate - please, won't you buy? - Modern sales is a lot different. A. with sales tech, you cast a wide net - though you target your audience, you rely on these leads, in the early stages, to make up their own minds. B. throughout the deal you gather intelligence and refine leads C. when it comes to the end of the funnel, you already have a pretty sure thing D. conclusion/CTA

Content type: Article

Keywords: sales, leads, net, marketing, sell, tech

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Can a Little Bit of Water Damage a Commercial Building? You Bet!

Intro: People often think "water damage won't be a problem in my building" and think of it as a residential problem with old houses. But despite metal roofing, tightly built designs and more, water can get into a commercial building and wreak havoc. A. some scenarios B. effective remediation (drying with equipment, tearing out materials, mold handling) C. the value of prevention D. conclusion, CTA

Content type: Blog Post

Keywords: mold, water damage, commercial, company

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Wierd Ransomware Options Show Hackers Drunk on Power

Intro: A type of ransomware called Popcorn Time illustrates how strange and terrible ransomware situations can get. A - description - ransomware allows recipients to pay for decryption, or infect others B. history, rates of infection, etc. C. greater conversation about network security - how to protect files D. conclusion - CTA

Content type: Blog Post

Keywords: ransomware, Popcorn Time, infect, malware

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Who You Gonna Call? Comunications in Incident Response

Intro: What happens when a hacker's attempt takes out critical data that includes email capabilities and phone directories? A. examples of bad planning - a down intranet B. necessity of having phone numbers offline C. the principle of availability - have information backed up D. talk to your vendor - CTA

Content type: Blog Post

Keywords: company. threat, incident, response

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Donating Network Hardware? Build a Branded Network "Campus" Instead

Intro: Companies routinely donate network hardware - for instance, hey may support a public network in a civic center. A. easy to donate hardware, but the recipient has to do all of the setup B. benefits of helping with network setup - a charitable offsite "campus" means your company is helping others to use the Internet C. practical security - a great vendor can make your charitable offsite network secure - CTA for Edgewater Networks

Content type: Blog Post

Keywords: networks, offsite, hardware, civic center

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Supporting TDM and IP: Providing Telephony for the Future

Intro: Many have heard a lot about the "Internet of Things" which will exclusively use IP-based connections, but fewer have heard about the sea change in voice telephony, from TDM to IP A. stats - state of TDM/IP voice B. reasons - why change? C. challenges, old hardware, etc. D. conclusion - Edgewater Networks supports both, to help with tough transitions

Content type: Blog Post

Keywords: TDM, IP-based, VOIP, voice, support

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Is DropBox for business really safe?

Keyword: how safe is dropbox

Content type: Blog Post

Keywords: dropbox, business, Safe-T

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7 Great Places to Deliver "Wireless" Business Card Info

Intro: explain the utility of the service A. trade shows B. business premises C. conferences D. airports E. restaurants F. info sessions at public places G other chance meetings H conclusion/CTA

Content type: Blog Post

Keywords: data, wireless, business card, business

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APIs without SDKs?

Intro: Can you have APIs and skip the SDK? You can, but you probably shouldn't. A. the roles of APIs and SDKs. B. How SDKs help (with a global context, more abstraction) C. making things easier for developers. D. conclusion CTA

Content type: Blog Post

Keywords: API, SDK, services, developers, web

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Are You in a Hub?

Many businesses in big cities like New York, Boston, etc. don't understand that they can capitalize on their locations by tapping into better wired networks. A. The value of fiber systems B. where RCN serves C. tangible benefits for staff D. conclusion/CTA

Content type: Blog Post

Keywords: fiber, cable, business, big city

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Journey Analytics: A New Kind of Discovery

Intro: Journey analytics is a big new buzzword for a reason. A. context of journey analytics - customer experience B. what a journey tells you C. how to get started D. conclusion/CTA

Content type: Blog Post

Keywords: journey analytics, customer experience, customer, targeted, business intelligence

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Are You Getting Anything Out of Your Data Assets?

Intro: So many companies don't use the data assets that they have. Some concrete suggestions: A. organize/normalize order data B. combine mailing lists/field data C. journey/UX analytics D. conclusion

Content type: Blog Post

Keywords: data, data assets, analytics, business intelligence

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Compatibility for Hyperconvergence

Intro: General value of hyperconvergence: businesses can have a single unifying interface for virtualization and storage. Servers with attached storage that are “plug and play.” Etc. SEE OUTLINE IN EMAIL - PROFICIENT AND HIGH-LEVEL WRITING

Content type: Article

Keywords: hyperconvergence, virtualization, hypervisor, capacity

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Green Packaging May Play a Role in the Industry of the Future

Intro: What might biodegradable material mean for packaging? A. need for new equipment/more versatile machines B. need for cold chain storage - better storage standards C. benefits for consumers and companies D. conclusion

Content type: Article

Keywords: packaging, cold chain, process, benefits, green

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How is Green Facilities Management like the Driverless Electric Vehicle?

Intro: Clean energy projects like those funded by Pace are, like the driverless EV, coming to fruition A. both are about to reach critical mass in terms of popularity B. both have big benefits for the environment C. both have financial assistance options available (tax credits/financing) D. conclusion

Content type: Blog Post

Keywords: clean energy, driverless, electric car, progress, sustainable

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Community Telecom: It's Not Just the Big Players

Intro: Consumers and even businesses are more used to hearing about national providers like Verizon and Comcast, but local companies are making moves in telecom A. some local service models (include fiber services) B. relationships and rewards (how small firms can relate to customers) C. some aspects of policy (price, installation, etc.) D. conclusion

Content type: Blog Post

Keywords: telecom, fiber, cable, premises, service

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The "Digitization" of Real Estate

Intro: The internet has worked to make a formerly austere process (real estate purchase) much more user-friendly A. stats on Zillow (see link) B. other RE software options C. how planners look at RE with tech tools D. how Strong Blocks uses this type of analysis to serve customers.

Content type: Blog Post

Keywords: real estate, rent, own, renters, neighborhoods, tech, online

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Staffing is More than Just "Warm Bodies"

Intro: When people talk about staffing agencies, they think of relatively low skilled labor, but certain types (tech/med) are much different. A. figuring out skill sets B. qualifications and background C. "matchmaking" between a business and available candidates D. conclusion/CTA

Content type: Blog Post

Keywords: staffing, hiring, skilled, technical, experience

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Working with State Scope of Practice in Healthcare Staffing

Intro: In Medicare billing, rules require that a healthcare office work with state scope of practice guidelines for certain kinds of practice billing A. having state scope info available B. working with good staffing agencies (getting data on workers) C. understanding medicare rules D. conclusion/CTA

Content type: Blog Post

Keywords: healthcare, state scope of practice, nursing, recruitment

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What Do Data Forensics Teams Find?

Intro: Often, forensics work uncovers data that is linked to real value for stakeholders. A. examples: in law enforcement, value to a case. In legal settings, the data can be valuable to a party B. the need to handle data forensics professionally (push Blackbag's core values of veracity-integrity-professionalism C. describe key ways data forensics works D. conclusion

Content type: Blog Post

Keywords: forensics, data forensics, software, services

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Is Social Media Outsourcing Cheap?

Intro: Companies are looking at whether it makes sense to outsource the use of Facebook and other social media platforms A. average cost: suppose it's $2000-$3000 per month (see link) B. alternative: paying an in-house person $50k a year plus benefits, workers comp etc. C. outsourcing is viable D. conclusion.CTA

Content type: Article

Keywords: outsource , social media , Facebook , company , marketing ,

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The Power of International Teams

Intro: How do you get the best marketing solutions across all channels? It takes some coordination and concerted efforts. A. working around the clock - how int'l teams can be efficient B. tiered management - coordination of things like email, social media, etc. C. quality is the key D. show the reader how the Philippine and Australian crews work together effectively

Content type: Blog Post

Keywords: outsourcing, international, teams, marketing, overnight

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Working with State Scope of Practice in Healthcare Staffing

Intro: In Medicare billing, rules require that a healthcare office work with state scope of practice guidelines for certain kinds of practice billing A. having state scope info available B. working with good staffing agencies (getting data on workers) C. understanding medicare rules D. conclusion/CTA

Content type: Blog Post

Keywords: healthcare , state scope of practice , nursing , recruitment

Links:

Staffing is More than Just "Warm Bodies"

Intro: When people talk about staffing agencies, they think of relatively low skilled labor, but certain types (tech/med) are much different. A. figuring out skill sets B. qualifications and background C. "matchmaking" between a business and available candidates D. conclusion/CTA

Content type: Blog Post

Keywords: staffing , hiring , skilled , technical , experience

Links:

Ergonomics and Efficiency: Positioning Humans and Machines for Optimal Automation

Intro: Focus on the combination of ergonomics and great equipment A. ergonomic workspace - tools within reach, range of motion support B. the power of new machines C. tech networks for M2M, floor automation, etc.

Content type: Article

Keywords: ergonomics, equipment, packing, packaging, processes

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3 Major Concerns with IAAS

Intro: Why are some companies reluctant adopters? A. general risk of handingover data to a vendor B. security concerns C. downtime concerns D. how to deal with these concerns E. conclusion/CTA

Content type: Article

Keywords: IaaS, infrastructure, user information, access, data handling

Links:

Challenges Deploying OpenStack?

Intro: Description of Openstack A. some potential concerns and challenges B. why use openstack (open community, private cloud capability, etc.) C. the importance of a good vendor - Symphony is "Openstack Ready"

Content type: Article

Keywords: OpenStack, memory, workload, network

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How Can Third Party Consultants Help Improve National Education?

Intro: Companies offering online curriculum can help schools anywhere around the world A. common setups B. building features for ed software C. CTA - Smartick uses accessible math education designs to reach students

Content type: Blog Post

Keywords: math, students, learning, smart

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A Lack of Proactive Treatment

Intro: Americans often suffer from psychological issues that don't get proactively treated. A. prisons - lack of care B. lack of behavioral screenings outside of school districts C. general lack of awareness D. CTA - MendCenter's track record of helping individuals with rehabilitation and mental health outcomes

Content type: Blog Post

Keywords: psychology, services, care, treatment, rehabilitation

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Supple Chain Execution Tools - and 4 Other ERP Components

Intro: It's helpful to view supply chain tools in the context of enterprise architectures A. SCE B. CRM C. Inventory tools D. other tools E. conclusion/CTA

Content type: Blog Post

Keywords: supply chain, inventory, ERP, management, software

Links:

Low, Low Prices on LEDs

Intro: LEDs are cheaper than they have ever been A. price examples (stats) - B. LEDs reaching "critical mass: for adoption C. benefits in terms of low heat output, efficiency, longevity, etc.

Content type: Blog Post

Keywords: LEDs, price, critical mass, adopters, facilities, outfit

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Don't Build Campaigns for Weighted Deals - Embrace a Wider Net

Intro: Weighted deal evaluation can throw off your media marketing methods A. explanation - taking a weighted evaluation of a deal set B. why it can be inaccurate - a given deal falls through C. don't waste marketing firepower D. conclusion - CTA

Content type: Blog Post

Keywords: deals, marketing, digital, online, money

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Ideation and the Wild West

Intro: What can "the western" tell us about modern times? A. make analogies between yesterdays frontier and today's digital divide B. use "wild west" analogies to talk about chaos in your industry. C. position your company as the "hero" in the story

Content type: Article

Keywords: western, cowboys, pioneer, frontier, ideation, new ideas

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Market to Ideas, Not to Moments

Intro: There's a lot of talk now about marketing to moments, building huge customer profiles, tracking and targeting them. Why not go with a good content program instead? A. less costly B. much less labor intensive C. "big brother" turns people off D. conclusion

Content type: Blog Post

Keywords: content marketing, data marketing, quants, technical

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Louis CK Describes "Pride and Prejudice," Explains How Business Gets Momentum

Intro: Louis CK talks about getting off of the internet and reading a book (Pride/Prej.) He talks about characters being coy and walking around issues. Takeaways can be useful for buy-in, business initiative, and more.

Content type: Blog Post

Keywords: Louis CK, literature, Pride and Prejudice, business, initiative, proactive

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Charitable Giving is Great: Unless Your Mailers Compromise Your Internal Network

Intro: story about a company where a new charitable program open a security problem by showing an exec's PIN in mailing photos

Content type: Blog Post

Keywords: CSR,charity, communiyt, privacy

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CEIs Bizarre Sarbanes=Oxley Video Shows Why Compliance is Scary

Intro: CEI video tries to tie SOX to small businesses - A. some companies have the same fears B. good security tech is important C. it doesn't have to be hard - vendors provide solutions D> conclusion ?CTA

Content type: Blog Post

Keywords: SOX, compliance, security, tech

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IoT and the Coming Hackfest

Intro: 50 billion connected devices will put a heavy burden on security gatekeepers. A. different kinds of vulnerabilities B. some things to look out for C. how data forensics companies can help/CTA

Content type: Blog Post

Keywords: IoT, connected, devices, Internet, forensics

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Inspecting Building Humidity Systems

Intro: Humidifiers attached to air handlers keep air conditioned, bit what can go wrong? A. old filters - ineffective B. cases of mold growth or bacteria C. water leaks D. energy efficiency problems E. CTA

Content type: Blog Post

Keywords: air handler, HVAC, humidifier, ductwork, filter

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4 Reasons to go with New Commercial Ductwork

Intro: new commercial ductwork A. fewer sharp edges B. better cleaning C. better air flow management D. lower install/maint. costs E>get professionals to inspect ductwork on site

Content type: Blog Post

Keywords: ductwork, spiral, new, commercial HVAC

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Customize the Cloud

Intro: Cloud comes in a lot of "flavors" A. do you need public, private or hybrid? B. which workloads go to the cloud? C. what about virtualization? D, CTA

Content type: Blog Post

Keywords: cloud, public, private, workloads

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The Trend Toward Connected Autos

Intro: Cars are about to get much more "computerized" A. self-driving cars and a modular network B. ad hoc vehicular networks C augmented reality for the road D. CTA

Content type: Blog Post

Keywords: cars, automotive, computer, IoT, connected

Links:

How is Network Security Like Tetris?

Intro: Introducing Tetris, a game that took the world by storm A. as with Tetris, network security is high-pressure (dwell time, proactive threat handling) B. need for "fitted pieces" (APIs etc. C. CTA

Content type: Blog Post

Keywords: Tetris, security, perimeter, SentinelOne, tools

Links:

New IETF RFC Archive Shows Digital Storage Protocols

Intro: IETF unveils new RFC archive A. standards for metadata B standards for backup C. other features D. conclusion/CTA

Content type: Article

Keywords: IETF, metadata, archive, storage

Links:

New IETF RFC Archive Shows Digital Storage Protocols

Intro: IETF unveils new RFC archive A. standards for metadata B standards for backup C. other features D. conclusion/CTA

Content type: Blog Post

Keywords: IETF , metadata , archive , storage

Links:

Do You Have "Floaters?" Refine Your Model To WaaS

the purpose of this article would be to showcase how so many companies have to use floating or PRN staff, but they can enhance that approach with WaaS A. order and structure with a WaaS service B. "team" philosophy - framing WaaS as "integrated" into a business C. CTA

Content type: Blog Post

Keywords: WaaS. workforce, business, part-time, as-needed

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TV Adopting Internet Marketing Techniques

Intro: Programmatic tv ads are a result of marketers taking the new big data approach - trying to use "business intelligence" to drive ad plays A. characteristics of programmatic tv marketing B. what's important C. conclusion/CTA

Content type: Blog Post

Keywords: tv, programmatic, ad, buying

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The Real Deal on Plant Statins

Intro: People are trying all kinds of new diets, but in the end, vegetables are good for you in unique ways A. antioxidant value B. value of statins C. "natural food" movement D. conclusion

Content type: Blog Post

Keywords: vegetables, statins, whole foods, plant food

Links:

Why Should You Love Seller Financing?

Intro: what is seller financing? A. leaving money in the property B. you get the interest C. save on taxes, insurance D. CTA

Content type: Blog Post

Keywords: real estate, seller financing, seller, property

Links:

Applying Behavioral Analysis

Intro: What is behavioral analysis? A. Current threat environment is intense B. BA adds another "vector" to threat analysis C. some tips D. call to action

Content type: Blog Post

Keywords: threat, insider, cyberattack, CISO, chief, leadership

Links:

Cybersecurity: Do People Treat It as a Top Priority?

Intro: Of course, cybersecurity is important. But that doesn't explain some public behavior A. stats on data hacking (see link) B. Stats on consumer vigilance and personal security C. call to action

Content type: Article

Keywords: OpenAI, artificial intelligence, cybersecurity, threat, network protection

Links:

The Nature of a DDoS

Intro: It's simple - overload a system A. cumulative traffic behind a DDoS B. can use example of spamming or people contacting a gov't office en masse C. defending against DDoS D. CTA

Content type: Blog Post

Keywords: DDoS, attack, server. traffic

Links:

4 Best Practices for IoT Security

Intro: How do you keep the chaos element of IoT at bay? A. deploy infrastructure in secure places as possible B. continual monitoring C. upgrades D. scope hardware appropriately

Content type: Blog Post

Keywords: IoT, devices, data, network, threat, BYOD, security

Links:

How to Choose the Right Cloud Mix

Intro: public, private or hybrid cloud? A. look at costs B. determine compliance solutions C. assess individual data sets, workloads (which ones can be more public, and which are sensitive?)

Content type: Blog Post

Keywords: cloud, public cloud, private cloud, ease of use, end users, interface

Links:

Ergonomics Not Just for "Blue Collar" Work

Intro: ergonomics is prominent in fields like manufacturing - but what about lab work? A. health standards B. potential problems with work setups C. CTA - Nuaire products help

Content type: Blog Post

Keywords: lab, science, ergonomic, equipment, measure, centrifuge

Links:

3 Key Steps in Lead Handling

Intro: What goes into complex SEO/content marketing? A. creating the interface (blog, etc.) B. lead qualification (analytics, etc.) C. lead relationship building (CRM and other tools) D. CTA

Content type: Blog Post

Keywords: sales, marketing, technology, digital, online, leads

Links:

Sales CRM: More Than a Dashboard

Sales CRM doesn't just present data A. call handling tools B. Bi and analytics functionality C. CRM packages D. customer experience analysis/change

Content type: Blog Post

Keywords: sales, leads, net, marketing, sell, tech

Links:

Be In: Sustaining an Office in the Digital Age

Intro: With the massive trove of digital tools at the modern office's disposal, someone still has to be working behind the desk. A. IVR systems no substitute for direct channels B. messaging/live chat must be personal C. voice mail is a relationship killer D. conclusion:be in, be engaged

Content type: Blog Post

Keywords: communications, media, IVR, phone, software, social media

Links:

Outfit Your Company with ERP

Intro: taking a broad tack to talk about how to integrate ERP products like WaaS A. choosing the right platform B. training C. implementation D. support

Content type: Blog Post

Keywords: WaaS. workforce, business, part-time, as-needed

Links:

Spinning Up New Pieces of Your IT Architecture

Intro: Whether it's ERP, a new CMS, or anything else, new architecture needs a deliberate process. A.due diligence with vendors B. assess scope, and live use C. training D. migration E. support

Content type: Blog Post

Keywords: cloud, public cloud, private cloud, ease of use, end users, interface

Links:

A Manual Shortcut for Comlicated Digital Processes: How to Get Data Where It Needs To Go

Intro: The purpose of this piece would be to show clearly how manual data aggregation can save execs headaches (see copy in notes) A. data integration is complex, intimidating and labor intensive. B. plug n play aggregation is simple and actionable C. tips on use

Content type: Blog Post

Keywords: data aggregation, integration, dashboard, network, data center

Links:

The Joys of Facebook Pixel

Intro: How to use this "Facebook cookie" in company operations on social media: A. track customers B. build audience profiles C. look-alikes D. dynamic ads

Content type: Blog Post

Keywords: facebook, pixel, cookie, track, digital, marketing

Links:

IAM Choices for an Agile Workforce

Intro: Standalone Identity and Access Management tools can help A. what about facilities ids? (key cards, etc.) B. network tools C. challenges with tracking employees

Content type: Blog Post

Keywords: IAM, ids, people, temporary, workforce

Links:

4 Key Roles PAs Play

Intro: The use of Physician Assistants in a busy practice A. follow ups according to care plan B. routine exam under care plan C. prescriptions D. return consult

Content type: Blog Post

Keywords: healthcare staffing, clinical work, office, clinician

Links:

Supporting ERP with Desktop as a Service

Intro: DaaS is a great model for providing ERP solutions over DaaS implmentations and connecting that data to individual devices A: CRM B. supply chain/inventory solutions C. production tools D. how CloudConnect can help

Content type: Blog Post

Keywords: desktop as a service, ease of use, end users, interface

Links:

"Hyperconvergence" and Single Cloud Vendor Solutions

Intro: hyperconvergence means sourcing multiple components together. You can take this same approach to cloud vendor contracts: get compute, storage, licensing, networking, backup, replication, anti-virus, and billing all together...

Content type: Blog Post

Keywords: cloud, vendor, converged, storage, computing

Links:

grow business - increase MRR

Hi, for this one, please clarify which MRR metric you are referring to: Option 2. Grow your business and increase MRR with a solution specifically designed to do both

Content type: Blog Post

Keywords: cloud, public, private, workloads

Links:

When Dashboard is More than Just Presentation

Intro: Dashboard visualization is a great way to present big data, But can it also be equipped with machine learning features? A. tying into ERP platforms B. using machine learning principles C. results

Content type: Blog Post

Keywords: data, data assets, analytics, business intelligence

Links:

3 Big Challenges with Legacy App Migration

Intro: Why is legacy migration hard> A. mismatched systems (what if the data doesn't "fit"well? B. raw/unstructured data C. "lift and shift" problems- poor planning

Content type: Blog Post

Keywords: data,migration,legacy,app,function

Links:

What Can an Ironclad SLA Do For You?

Intro: relying on an SLA A. ensure uptime B. ensure security/compliance C. lay out scope of service D. show support protocols E. spell out relationships/responsibilities

Content type: Blog Post

Keywords: cloud,scope,SLA,service level agreement

Links:

5 Ways to Use Cloud Services to Support Marketing Automation

Based on interview - will discuss these with in-house person.

Content type: Blog Post

Keywords: marketing automation, cloud, web-based, ERP, data

Links:

Were Blockbuster's Legacy Systems Part of the Problem?

starting with the idea that Blockbuster's initial technology was light years ahead of its time, we could raise the question of whether the company's overinvestment in legacy systems toward the end was part of their demise. There's no "proof"- but continuing to use ancient computers in retail kiosks, and failing to anticipate things like self-serve could be two sides of the same coin...

Content type: Blog Post

Keywords: legacy, Blockbuster, DOS, stores, Netflix, computer programming

Links:

5 Tips for Implementing Marketing Automation in the Cloud

based on in-house expert advice

Content type: Blog Post

Keywords: cloud,virtualization,marketing,automation

Links:

3 Big Ideas Behind IoT In Manufacturing

1. Iot in manufacturing builds on the popularity of ERP in past years. 2. it puts M2M "on steroids" (big functionality) 3. It's a logical use of connectivity/complements investments in robotics

Content type: Article

Keywords: IoT,manufacturing,ERP,robotics

Links:

Do You Know Where Your e-Waste Recycling Centers Are?

This post could talk about some places to look for easy e-recycling options, supermarkets, mall, local solid waste authorities, and then talk about Hyla Mobile's contributions.

Content type: Article

Keywords: e-waste,recycling,mobile,device

Links:

DFS CYBERSECURITY REGULATION COMPLIANCE REQUIREMENTS ARE EFFECTIVE TODAY

I am still available to complete this one if needed

Content type: Article

Keywords: CISO

Links:

How Desktop-as-a-Service Promotes Collaborative Work

A. compatibility - all tools are consistent B. maintenance - it's easier to make updates, etc. C. remote access - admins can do more across a set of users

Content type: Blog Post

Keywords: DaaS,cloud,service,model

Links:

Hyperconvergence for Retail

A. perfect for large volume retail/wholesalers (effective IT for big data) B. allows for documenting pop-up, other retail efforts C. puts ERP on a stronger base platform

Content type: Article

Links:

People-Centered Tech

Technology has to be oriented towards the people using it: A. intuitive interfaces B. industry-relevant features C. transparent results

Content type: Article

Keywords: entrepreneur,work,tech,software

Links:

If Russians Want "Parity" On Cyberespionage, Doesn't Everybody Else?

And what does this mean for your network's security? Hackers can come from anywhere. Is your company ready? Firms need beyond-the-perimeter security solutions to be safe

Content type: Blog Post

Keywords: russian,cyberattack,hackers,network,systems

Links:

Startups Need Hyperliteracy

What are the skills that are useful in today's digital age? One central one is hyperliteracy, the ability to communicate intelligently about new technology. This post could cover some of these skills and how they are used

Content type: Blog Post

Keywords: hyperliteracy,computers,cloud,virtualization

Links:

"Something in the Information Arena"...

Russia now has significant cyberespionage capability - but that's just the tip of the iceberg. Changing tides make for a lot of insecurity for company networks. Firms need cutting-edge security tools to survive.

Content type: Blog Post

Keywords: cyberattack,security,tools,perimeter,network

Links:

Beyond the SEO Era

In the old days, marketing often included keyword stuffing. Everything is new now. Links, PPC, etc. help with metrics - but so does good, natural copy, interactive marketing, and other extras

Content type: Blog Post

Keywords: marketing,SEO,links,copy,voice,bounce rate

Links:

3 Big Elements of Reponsive Design

This could talk about responsive design from a designer's perspective and these elements: responsive icons, screen size adaptation, and mobile-first landing pages - and why these changes are so important

Content type: Blog Post

Keywords: mobile,responsive,design,web design,screen

Links:

Dealing with Raw or Unstructured Data

Some of the challenges of handling raw data, or inconsistent data sets - refining data, using intelligent queries, etc.

Content type: Article

Keywords: data,raw data,database,redshift

Links:

Department Changes? 7 Best Practices for Data Handling

with input from in-house professionals

Content type: Article

Keywords: migration,legacy,application,data,cloud

Links:

Shouldn't Clinical Employee Management be as Automated as Clinical Workflows?

Nurses and other professionals use EHRS and related computer systems for everything from meds to patient identification - so why not get top-level workforce management tools in play?

Content type: Article

Keywords: EHRs,clinical,workforce,nurses,staffing

Links:

Why focus on the endpoint?

Endpoint security was, and still is, important. We could look at focus on last-mile within the context of modern network security

Content type: Article

Keywords: cloud,data,migration,endpoint,mobile,last mile

Links:

Handling Application Sprawl: IT Needs Organization Superheroes

Intro: what is app sprawl? A. what new roles may accomplish: a full network asset discovery effort B. serving apps better (virtualization, etc.) C. cutting out unnecessary apps (obstacles to buy-in)

Content type: Article

Keywords: application,network,resources,admin

Links:

Break Out of Thresholds

Intro: You're humming along and then - problem! Your data systems encounter thresholds. Either resource limitations for inhouse systems - or levels where cloud vendors want to charge more money. Re-design business to get better on-demand functionality

Content type: Blog Post

Keywords: business,thresholds,cloud,data,costs

Links:

How do You Support Clusters?

Intro: means of support for shared workloads A. N+1 and the philosophy behind it B. assuring failover C. disaster recovery, etc. D. conclusion: use Unitrends for vibrant backup

Content type: Blog Post

Keywords: backup,failover,virtualization,system

Links:

Program Managers- Masters of Collaboration

Intro: the role of a program manager A. HR/people skills B. matchmaking C. top-level business goals

Content type: Blog Post

Keywords: program managers,people,skills,work

Links:

Hyperconvergence and Greenfield Projects

why it's advantageous to do hyperconvergence for greenfield projects instead of trying to apply it to legacy systems, also can talk about some drivers of hyperconvergence.

Content type: Article

Keywords: hyperconvergence,virtualization,greenfield,data

Links:

Hyperconvergence for Manufacturing

Intro: Why hyperconvergence in manufacturing? A. M2M solutions - all of that M2M data has to go somewhere - combine network/computing B. storage solutions (evident) C. helping with process dev.

Content type: Blog Post

Keywords: manufacturing,industry,products,assembly,floor

Links:

Hyperconvergence for Banking

A.upgrade or replace VDIs, SANs, and other architectures (see first link) B. helps with compliance issues in finance (see second link) C. saving costs in a competitive field

Content type: Blog Post

Keywords: banking,finance,compliance,administration,architecture

Links:

Hyperconvergence for Healthcare

A. EHRs/EMRs (HChelps with huge volumes of PHI)B. many different systems (brings together nursing tools, chart tools, notes, etc.) C. Helps with HIPAA D. other points

Content type: Article

Keywords: healthcare,convefrged,hyperconverged,HIPAA

Links:

6 Tips for Avoiding Mold in Commercial Buildings

repair plumbing leaks, dehumidify, evaluate drainage, vent appliances right, inspect kitchen/bathroom fac, regularly scheduled HVAC maintenance

Content type: Blog Post

Keywords: mold,commercial,remediation,HVAC

Links:

4 Big Things Digital Forensics Can Help With

A. deep history (search, etc.) B. erased files (reconstruct, evaluate) C. identification of actors in digital systems (timestamps, digital ids, etc.) D. decryption

Content type: Blog Post

Keywords: forensics,computer forensics,digital

Links:

The Shell Game: 3 Ways to Not Get Hustled by Cloud Vendors

A. look at SLA and ask questions B. look for track record C. understand the specifics of a "cloud platform" before going to the table

Content type: Article

Keywords: cloud,data,vendor,security

Links:

3 Big Future AI Applications

A. governance(public management systems) B. healthcare C. security (more sophisticated security solutions for keeping regular internet and IoT traffic safe)

Content type: Blog Post

Keywords: trends,AI,tech,work

Links:

High-Tech Product Development: How Hyperconvergence is Pushing Smart Manufacturing

Hyper-Converged Infrastructure or Hyper-Converged Integrated Systems are helping manufacturing companies to innovate and compete. This post would go into how this works with M2M, machine learning, and ERP, with manufacturing adoption trends explored.

Content type: Article

Keywords: hyperconvergence,manufacturing,ERP,M2M,assembly

Links:

Bringing Strong IT to Finance: Hyperconvergence Enables Bankers and Financial Offices

How do finance companies handle compliance? How do they upgrade from VDIs and SANs? This post will explore how hyperconvergence helps with compliance, security and operations, with a look at the best new trends in the financial world for blending computing, storage, etc.

Content type: Article

Keywords: hyperconvergence,banking,VDI,SAN,storage

Links:

Revolutionizing Medicine: How Healthcare Companies Win with Hyperconvergent Systems

Healthcare is an information-rich field, with many new regulations and responsibilities for providers and other parties. This post will speak about the use of hyperconvergence in efforts to comply with HIPAA, use EHRs effectively, and build a modern digital framework for clinical business.

Content type: Article

Keywords: healthcare,medicine,EHRs,HIPAA,clinical

Links:

Where Are Your Calls Happening?

Calls happen in a physical call center - but if they are well documented, they also "happen" in your digital platform which can greatly benefit operations. Quality control relies on good call storage. The article can discuss specific tools.

Content type: Article

Keywords: call center,quality,call monitoring,SaaS

Links:

Don't Just "Guess" About Customer Loyalty

In past times, there was this hard-to-kill idea that customer loyalty was out of a business's hands. Hence all that talk about fine-tuning business plans...but there are concrete ways to assess and promote customer retention. Here, we could detail some of the key services that help make good customer retention a consistent part of business growth.

Content type: Article

Keywords: CRM,customer loyalty,customer engagement,self-serve

Links:

Balancing Content and Format in the Digital Age

There are two big asks in corporate marketing: adding substance to messaging in all sorts of ways, and expanding the set of media through which outreach works. Together, this can seem daunting. This post can break down how to pursue each one. i.e. adding thought leadership to content, focusing on popular user channels, and optimizing the marketing that does happen through analytics

Content type: Article

Keywords: content,marketing,channels,optimization

Links:

Bringing Data Visualization to Cloud Management

Data visualization means direct digestion of data - direct engagement for admin. Unigma systems add this kind of capability through detailed dashboards. We can talk about each subset of the system, including teams, automation tasks, etc. to show value

Content type: Article

Keywords: cloud,automation,industry,visualization,dashboard

Links:

What's the Big Deal About High Availability?

This post would point out to businesses all of the great things they can expect from a cloud service with relatively high availability. Then I would position BlueArchive as a cutting edge vendor. I would have to see what's on your web site after launch. So please let me know about timeline.

Content type: Article

Keywords: cloud,performance,high availability,uptime,scale

Links:

More Than Just a Pretty Website: How Today's Businesses Are Killing It With Online Lead Gen

This could go into all of the lead generation techniques that go beyond just designing a web footprint and offering CEXM. THings like analytics, predictive modeling, audience targeting, etc.

Content type: Article

Keywords: customer,web,data,audience,marketing

Links:

Why VoIP Is Still a Big Deal in the Age of Network Virtualization

Some people assume the VoIP buzzword is somewhat obsolete, but companies still have a big stake in fine tuning VOIP and UC environments. This could go into how to do this practically, with Edgewater Networks products

Content type: Article

Keywords: Edgewater Networks,VOIP,controller,UC,link

Links:

Your Site is Mobile-FIrst, But Is It Mobile-Interactive?

As the smartphone age goes on, users want more from a responsive site. They want to do a "deep dive" on a company - without ever sitting down at a computer. Especially in the B2B world, being able to offer this can net a company a ton of business. This post would underscore how important it is to really make responsive sites functional.

Content type: Article

Keywords: mobile,smartphone,responsive,tools,B2B

Links:

5 Best Practices for a New Mobile-First Project

What if a company is putting together a new mobile-first initiative? Maybe it's the first - or may e it represents a "mobile 2.0" strategy. What key BMPs are important?

Content type: Article

Keywords: mobile,cloud,site,responsive

Links:

The Digital Side of Home Health Care

Visiting nurses and home health care professionals use some of the same types of tools as nurses and doctors in clinical offices, this post could explore the use of digital tools for recording vitals, managing meds, etc.

Content type: Article

Keywords: EHRs,home health care,blood pressure,chart

Links:

Originality in Tech Content - Tack Away from the Herd

Too many posts on things like network virtualization, cloud and ERP focus only on value propositions. Take a new and original angle by tying tech into nature, mathematics, or the humanities - blaze your own content path instead of following the crowd.

Content type: Article

Keywords: content,tech,thought leadership,authority,blog

Links:

How Secure Is Your Cloud Gateway?

In addition to endpoint detection, admins should look at the point where data exits the internal system for the cloud, the"gateway" and make sure that data is being encrypted or handled in the right way. This article could discuss some of these responsibilities leading into how S1 tools help

Content type: Article

Keywords: network,endpoint,cloud,gateway

Links:

Do Your Temp People Know Your EHRs? 5 Good Tips

This article would provide five helpful tips for making sure that newcomers understand the digital record systems that providers work with

Content type: Article

Keywords: APN,workforce,nurses,techs,clinical,digital

Links:

"Digital Clutter" Puts Users in Peril

Leaving all of those bits and bytes lying around on a device can lead to a higher chance of malware infection and/or damage, and increase vulnerability. We could talk about best practices as well as modern security tools from SentinelOne

Content type: Article

Keywords: data,apps,device,malware

Links:

Is a Walled Garden Better for Security?

Having a well-vetted user system, or limiting a technology to a certain vendor set, can have a positive effect in terms of security. But it does not eliminate the threat. We can talk about the utility of S1 tools.

Content type: Article

Keywords: digital,apps,community,users

Links:

Solid State not a "Magic Bullet" for Storage

This could center around the use of solid state in storage - it's seen as cutting-edge, but is it better for forensics?

Content type: Article

Keywords: solid state,SSD,storage

Links:

Should Every Provider Have the Same Platform?

Would a single care platform be more efficient? But what about monopolies and price gouging? Is interoperability the key? We can end with the appeal of Orb Health systems.

Content type: Article

Keywords: digital,medical,records,platform

Links:

Lower YOUR MSP’s risk by relying on your cloud provider’s SLA

Looking at how to "read" a service SLA - talking about how CloudConnect offers the specific opportunities that help businesses like MSPs get the most out of vendor services.

Content type: Article

Keywords: MSP,SLA,cloud,service

Links:

How Do You Get Them to Work For you?

targeted toward Talent Acquisition Leaders: show what makes your job offering unique. If your care network has particular strengths, play to those. Show people why they should want to work for your company.

Content type: Article

Keywords: care,clinical,data,people,work

Links:

What Do You Want in an SD-WAN?

Talking about the appeal of an SD-WAN that's more sophisticated than a traditional WAN. We ca end with an appeal to Bay's IBEx™ (Intelligent Bandwidth Exchange) platform,and its value propositions: link utilization, lossless communication, true quality of service for application workflows, etc.

Content type: Article

Keywords: WAN,SD-WAN,intelligent

Links:

So you want to offer a new digital service, is it secure?

Keyword: secure share

Content type: Article

Keywords: secure share

Links:

Tired Sales Team? Creating Havoc with Data

looking at the set of pitch topics sent previously

Content type: Article

Keywords: data,sales,cloud,management

Links:

How APIs are Revolutionizing Industries

We can talk about the extensive use of APIs for storage structures, virtualization, and in other enterprise scenarios - how software programs "talking to each other" through APIs is key.

Content type: Article

Keywords: virtualization,storage,APIs,connect

Links:

Jet Propulsion of Cephalopods: Foreshadowing the Future of Technology

This is another somewhat metaphorical piece about the treatment of octopi and squids in science fiction (a tech story in particular) and in physics, related to new transport technologies - could tie into the future of infosec and how S1 tools can help

Content type: Article

Keywords: cephalopods,squid,tech,advances

Links:

Tax Terror: RATs Achieve Malware Infection through Filing-Related Labels

Lately, this tax season, hackers are using IRS-related themes like "important tax filing addition" to sneak trojans into user systems. We could cover this phenomenon and tie it to why Pwnie tools are important

Content type: Article

Keywords: tax,trojan,malware,data,finance

Links:

3 Big Benefits of Multi-Cloud Systems

Many companies are looking at the idea of multi-cloud right now for some important reasons: I would hit these three: 1. ability to manage vendor thresholds 2. flexibility (moving workloads between clouds) 3. specialization (using special cloud processes for things like IAM, CRM, etc.) - then we can end with the value of Bedrock Data services for multi-cloud

Content type: Article

Keywords: cloud,multi-cloud,vendor,service,workloads

Links:

Know the Customer's Experience

This piece would go into detail about building marketing tracking tools with beacons or cookies or Facebook pixel to know more about what customers are doing with shopping carts, tying in the idea that you have to work to know the customer's experience and not just set up an online store and let it run itself

Content type: Article

Keywords: e-commerce,cookies,tracking,customer experience

Links:

DO Traffic Jams Hurt Your Business?

We could talk about the real value of license plate tracking and how easy it can be - one example: if you see that traffic jams are stopping customers from reaching you conveniently, how about a pop up retail location?

Content type: Article

Keywords: license plate,traffic,tracking,business

Links:

Employer-Funded Clinics and Other Healthcare Models

Some employers (think school districts, big blue chip firms, etc.) are building health clinics for employees as part of overall investment in healthcare. But systems like those provided by Orb Health can be much more cost-effective, with "health care in the cloud" options that can be affordable to a stakeholder, and offer a myriad of useful features for preventative planning and wellness.

Content type: Article

Keywords: HIPAA,EMRs,cloud care,cloud,health

Links:

Who Pays for Meds? Managing Big Pharma as a Provider

This could cover some of the issues with trying to administrate patient prescriptions in a complex environment, i.e. with digital tools, according to HIPAA/insurance rules, etc. and how Orb Health can help offices

Content type: Article

Keywords: EHRs,prescription,drugs,pharma,insurance

Links:

Being a WAN Leader

What's involved in building great WANs? Can talk about the kinds of services that Layer provides.

Content type: Article

Keywords: WAN,Wide Area Network,support,software

Links:

The Power Behind Your Clinical Log-in

Clinicians use digital platforms for so much of what they do, these tools have to be effective. They have to be fast and responsive, or they'll be a real millstone around the office's neck. We could talk about how Orb Health empowers clinical work/

Content type: Article

Keywords: nurses,platform EHRs,medical,HIPAA

Links:

IPv6 Security in Transition

We can start with the headline: IPv6 is causing security challenges. ZDNet says it's mostly due to the transition to a new protocol. But we can then tie it into how important it is to have robust network protection systems and use SentinelOne's services as an example.

Content type: Article

Keywords: IPv6,IPv4,Internet,ICANN,security

Links:

Do Line of Sight Nurse's Stations Help with Medical Staffing Management?

One innovation in modern medical offices is line-of-sight nurses stations, which are supposed to help with transparency and collaborative healthcare. We can talk about this and transition to tips that involve using staffing models to succeed in healthcare.

Content type: Article

Keywords: medical,staffing,nurses,IT,desk

Links:

Provisioning SANs: 5 Best Practice Tips

Another interview based post as suggested

Content type: Article

Keywords: SAN,storage,IT,converged,cloud

Links:

Underprovisioning SANs? Hypercovergence Can Help

This would look at how hyperconvergence can help with making storage solutions effective and easy to build. Interested? Is this something you would cover? thanks

Content type: Article

Keywords: SAN,storage,hyperconvergence,scaling,forklift

Links:

Why Do Scorecards Work?

Broadly: A. companies are hungry for concrete data that they can use, in employee reviews, in strategic operations, and elsewhere. B. A scorecard is "digestible" (talk about principle of data visualization) C. it clarifies the QA activities that the firm is trying to accomplish

Content type: Article

Keywords: scorecard,people,policy,QA,company

Links:

Sellers Push Progress: Hyperconvergence in Retail

I think this was the fourth segment that was suggested - retailers can also benefit from hyperconvergence. We could focus on hyperconverged data center as per earlier posts.

Content type: Article

Keywords: retail,hyperconvergence,data center,inventory,network

Links:

Advances with IoT and M2M Processes

This is the pitch for the IoT/M2M article spoken about earlirr. We could tie in hypercovergence? Or just talk about how IoT aggregates data - and how M2M helps with collaborative IT.

Content type: Article

Keywords: IoT,M2M,manufacturing,business

Links:

Where is Your "Power Base"?

This article would be all about analyzing traffic to individual stores, to figure out where the strongest stores are, and then act on that knowledge. We can change the title if necessary

Content type: Article

Keywords: tracking,vehicle,license plate,stores

Links:

The Guest Loyalty Scorecard

This would focus in on the idea (from the sheet) that the company can link customers to a "scorecard" that shows how loyal they are - and then reward them accordingly.

Content type: Article

Keywords: stores,customers,loyalty,index,scorecard

Links:

Threat Potential with Microservices

We can start with the idea that microservices are valuable but can introduce significant security issues, a wider area for attack, a greater collective security burden, etc. and then end with an appeal to how Pwnie services can help.

Content type: Article

Keywords: microservices,languages,application,threat

Links:

Ants in the Mainframe

This piece could talk about trying to secure a property from ants - and how hard that is! Making the analogy to network security - sometimes it feels like you're battling a thousand little threats at once, and how to do that effectively with S1 tools.

Content type: Article

Keywords: ants,firewall,deploy,perimeter,virus

Links:

Working From One Platform: How CCM Systems Can Help with Interoperability

This is a resubmission: We could start off talking about how physicians crave one easy single dashboard, then talk about how Orb Health CCM achieves that with interim information about care, how that makes things easier from a clinical perspective.

Content type: Article

Keywords: healthcare,CCM,clinical,platform,doctors

Links:

Dealing with Cost and Capacity: Why Hyperconvergence Helps

This piece could cover some of the ways that hyperconverged systems help alleviate certain problems, for instance, poor provisioning of SANs, thresholds in one part of the system, or the burden of managing different components separately with different staff teams and cost centers..

Content type: Article

Keywords: virtualization,hyperconvergence,hyperconverged,storage,company

Links:

Make Cloud Migration Like "Native Cloud" - Make Sure New Systems Are Modern in Design

The idea is that a lot of companies just move rigid legacy systems into the cloud - this doesn't really help companies to benefit from the principles of cloud design - so making things "cloud native" in terms of design can be a big plus!

Content type: Article

Keywords: cloud,network,apps,demand,system,company

Links:

5 Tips for Evaluating Marketing Software

Here we could go over different types of essential considerations: one would be dashboard views: are they intuitive and do they fit the needs of marketing people? We could also talk about how the software covers different channels, like social media, and how it is built as an entire platform (interoperability, etc.)

Content type: Article

Keywords: marketing,software,automation,platform

Links:

The "High Availability"of Marketing

We know that IT systems should have high availability- that they should be designed with backup and redundancy to handle potential problems - but what would something like that look like in outbound marketing? A. use multi-channels - social media, etc. B. MONITOR those channels for quality C. build quality into content D. conclusion

Content type: Article

Keywords: maketing,automation,social media,outbound

Links:

Building the Customer Experience - From the Ground Up

This post begins with the premise shown on your web site and blog, that companies should adopt an inbound approach. So then we can talk about how to create a valuable customer experience online: identifying customer goals and behaviors, and then working toward them, putting the kind of content online that people want, identifying audiences, segmenting audiences - and then end with what Bristol Strategy can do on a company's behalf

Content type: Article

Keywords: customer experience,marketing,inbound,content,audience

Links:

Big Decisions for Long-Form Thought Leadership Content

This piece cold talk about where to position long-form thought leadership content: whether to have it behind a registration wall or not. We could suggest a dual strategy: in other words, have some white papers behind reg, but have other long-form content accessible. This can really boost a web site's value and power in a market. Too many companies do not adopt key thought leadership content strategies.

Content type: Article

Keywords: thought leadership,long-form,content,marketing,organic search,engagement

Links:

Building the Customer Experience - From the Ground Up

This post begins with the premise shown on your web site and blog, that companies should adopt an inbound approach. So then we can talk about how to create a valuable customer experience online: identifying customer goals and behaviors, and then working toward them, putting the kind of content online that people want, identifying audiences, segmenting audiences - and then end with what Bristol Strategy can do on a company's behalf

Content type: Article

Keywords: customer experience,marketing,inbound,content,audience

Links:

Big Decisions for Long-Form Thought Leadership Content

This piece cold talk about where to position long-form thought leadership content: whether to have it behind a registration wall or not. We could suggest a dual strategy: in other words, have some white papers behind reg, but have other long-form content accessible. This can really boost a web site's value and power in a market. Too many companies do not adopt key thought leadership content strategies.

Content type: Article

Keywords: thought leadership,long-form,content,marketing,organic search,engagement

Links:

Outsourcing is Global

This piece could talk about many of the trends in offering remote workspace platforms and how companies all over the world are competing. For example, companies in the Balkans are taking advantage of low costs to compete with remote work tools. We could talk about issues like time zones, as well.

Content type: Article

Keywords: remote,workforce,outsourcing,software

Links:

The Gender Gap in Technology - and Medicine?

There's a general gender gap in technology - as mentioned in your note to me, but there are also gender trends in the medical world. We could talk about several of these and then tie into the value of APN in workforce management

Content type: Article

Keywords: apn,workforce,medical,gender

Links:

Who Sent the Email - and When?

In this piece, we could talk about how valuable basic forensics is, just to find out who did what when - for example, taking a hospitalities security angle, an example of someone trying to figure out if there was improper digital access to something. Then talk about what Blackbag does

Content type: Article

Keywords: forensics,email,digital,message

Links:

Trends in Supply Chain Management

We could talk about current trends, including supply chain globalization, and specific examples of how sourcing matters.

Content type: Article

Keywords: supply chain,sourcing,procurement,telecommunications

Links:

Will New Educational Programs Bolster Cybersecurity?

This piece could discuss the emergence of new post-secondary educational programs, "boot camps" and internship or mentoringinitiatives at companies like IBM to combat cybercrime and reduce vulnerabilities to the hacker world. Then we can pivot to how Sentinel One products and services are an important piece of the puzzle.

Content type: Article

Keywords: cybercrime,cybersecurity,education,hackers,attack,vulnerabilities

Links:

Perserai Botnet Could Affect Over 100,000 Cameras

We can start with information about this new threat. Pointing out that it is based on an IoT model. Specify what people have to be afraid of and how it could impact the home security and facilities management markets. Then talk about S1 as a player in modern cybersecurity.

Content type: Article

Keywords: perserai,botnet,IoT,cybersecurity

Links:

Michael Rogers to Testify Before Senate on Cybersecurity

This could start with the breaking news and then tie it into the previous white house request for 19 billion in cybersecurity spending, highlighting why it's so important.

Content type: Article

Keywords: cybersecurity,congress,senate,white house

Links:

Sit Out the Ransomware Storm with Cloud Backup

Ransomware is getting a lot of press this week! Carbonite services are one of the most emphatic ways to be protected. We can take this angle and talk about the benefits of Carbonite in that context.

Content type: Article

Keywords: ransomware,flash drive,cloud,carbonite

Links:

Migrating Network Objects? What Does that Entail?

When migrating an app or process to a cloud platform, there are a lot of moving parts. This can talk about the challenges of migrating items like firewall rules sets, and then give some advice.

Content type: Article

Keywords: network,object,cloud,migration

Links:

The Right Cloud Recipe

We could address public, private and hybrid cloud models, and add the "baking" metaphor unless the client thinks it's too campy...? Talking about multi-tenant, the security issue versus cost savings, what to look for in an SLA etc.

Content type: Article

Keywords: cloud,public,private,hybrid

Links:

Moving to a Cloud-Native Environment

How do you move from a legacy system that's built on in-house hardware, to one that's made for the cloud? We can talk about migration principles like building new for cloud distributed systems, decommissioning old applications, and making sure that data gets ported where it needs to go

Content type: Article

Keywords: cloud,migration,legacy,decommissioning

Links:

A New Way to Get Business Intelligence

This post would start with a section on business intelligence and why it is important/valuable: then we can tie it to the license plate tracking, which is a way to get BI without running it through extensive analytics platforms or aggregating it from a database. It's "real life business intel" which has tremendous value!

Content type: Article

Keywords: tracking,license plate,business intelligence,companies

Links:

CCM and Targeting the Diabetes Patient

Here we could start with some of the challenges that diabetes presents as a chronic condition: (hard to get diabetic-friendly food, etc.) - and then talk about how CCM tools help to manage the condition over the long term, which is critical for better health outcomes!

Content type: Article

Keywords: diabetes,chronic care,platform,medical,blood sugar

Links:

4 Major Values of a Scorecard System

innovating QA: we can talk about the new types of data collected. Principle of gamification: how to engages sales reps with scorecards. A Better Birds-Eye View: scorecards show you more at a glance. Impressions for Stakeholders: having this type of technology gives the company more panache and creates a better impression

Content type: Article

Keywords: scorecard,QA,business,measure,employees

Links:

Paypal CEO Explains the Value of Deep Network Assessment

This post would draw from a recent NPR interview where the CEO of Paypal really laid out why you have to have deep network functionality (just like Sentinel One offers) and how with this you can really build reliable cryptocurrency platforms

Content type: Article

Keywords: paypal,security,network,firewall,threat assessment,behavior analysis

Links:

5 Big Issues with Raw or Unstructured Data

We could go over some of the major issues that systems have with raw data 1. partial tables or fields 2. lack of punctuation 3. parsing problems 4. junk data (insufficient records) 5. false/outdated data - then talk about how to fix these issues.

Content type: Article

Keywords: data,raw data,unstructured data,data warehouse,database

Links:

The Value of Standalone Identity and Access Management Platforms

We could go over the idea of using a standalone IAM tool rather than folding it into an ERP collection - thoughts?

Content type: Article

Keywords: IAM,ERP,business,software

Links:

Where Did 'Cyber Kill Chain' Come From?

exploring the origins of the cyber kill chain (military use, etc.)

Content type: Article

Keywords: cyber kill chain,dwell time,threat,insider threat,process,malware

Links:

WIndows vs. Unix Forensics

This post could discuss some of the differences between doing forensics in a Windows versus a Unix environment, for example, how Unix has more utilities good for examining OS events, and how the build of the two different systems influences forensic work.

Content type: Article

Keywords: unix,windows,forensics,data,utilities

Links:

AT&T Invests in California Local Networks

This post would cover some of these large investments, explaining how initiatives like LTE capacity upgrades and overlays can support enhanced operations in a local area. Then pivot to the value of services that JSA provides..

Content type: Article

Keywords: telecom,AT&T,LTE,planning

Links:

Artificial Intelligence in the Wealth Management Industry: Robo-Advisors?

This post could cover the link report suggesting that different type sof assistive technologies will change the field of wealth management soon. This can dovetail with the various keywords and services noted in Clicktale's profile, the offering of analytics and resources for dealing with automation.

Content type: Article

Keywords: AI,behavioral analytics,web tracking,financial

Links:

More Important Than Just "Where You'll Go": 4 Other Important Issues for Nurses Looking for Work

We tend to think of medical staffing as simple: look through a list of positions, figure out what city they're in, and pick one. But better staffing models can do a lot for medical career pros (like nurses): 4 important considerations: 1. skills testing (can help nurses to make more money) 2. a conducive clinical work environment (staffing companies network with providers to ensure quality) 3. healthcare network context (where could you go later, within a network?) 4. support for tech (EHRs etc)

Content type: Article

Keywords: nurses,RNs,CNAs,staffing

Links:

What About the Next Step?

Of course, healthcare staffing agencies have to show what credentials a job position requires (like a CNA cert for a CNA job) but what about laying out qualifications for the next step upward? (going back to the CNA example, showing a road map toward nursing) - this kind of value-added data supports working clinical professionals by allowing them to think long term

Content type: Article

Keywords: CNA,nurse,job,experience,skills,qualifications,credentials

Links:

5 Reasons You Shouldn't Ignore Social Media Marketing

Some businesses ask "why do I need" (X) marketing service - such as a robust facebook platform - or good inbound marketing! There are many reasons that value-added marketing services are critical, we could talk about: 1.customer experience - your customer process needs to be competitive 2. social footprint - people like to engage with businesses socially, not just on paper. 3. thought leadership 4. "virtual town hall" - a firm without a developed web footprint can seem sketchy 5. analytics

Content type: Article

Keywords: social media,marketing,tools,resources,customers

Links:

Best Practices for HIPAA Compliance and Comprehensive Data Security

Here we can outline what can be done toward HIPAA compliance, in a digital system. As the client said, there's no real "cert" for HIPAA but these can help (and do help) 1. strong passwords 2. screen locking 3. risk analysis 4. secure backup archive 5. end to end encryption

Content type: Article

Keywords: HIPAA,network,encryption,passwords,cloud

Links:

Help with S4B Solutions

This piece could talk about EWN as a good partner for delivering enterprise functionality - for example, the infrastructure to support ERP platforms over the cloud.

Content type: Article

Keywords: ERP,S4B,SaaS,services

Links:

How Rackspace Defines and Serves DevOps

Rackspace has an interesting view of "DevOps" customer service approach, I think we could start there and end with the value of DataDog services

Content type: Article

Keywords: devops,agile,system

Links:

Platinum in DPFs and DOCs

This piece could focus on the value of extracting platinum from items like DPFs and DOCs through recycling - with emphasis on the value of platinum as a commodity (precious metal)

Content type: Article

Keywords: platinum,diesel,recycling,buyback

Links:

Milking Scorpion Venom? New Robots Helps With Medical Harvesting

an overview of this kind of robotics

Content type: Article

Keywords: robotics,robot,social,technology

Links:

Virtualization Labs: Building Environments for VMs

This post could talk about setting up standards and environments for virtual machines in a lab environment and can tout the services that cloudshare offers -

Content type: Article

Keywords: tech,virtualization,vms,labs

Links:

RESUBMIT WITH NEGOTIATED PRICE: Virtualization Labs: Building Environments for VMs

This post could talk about setting up standards and environments for virtual machines in a lab environment and can tout the services that cloudshare offers

Content type: Article

Keywords: words see original

Links:

Mall Intercept Surveys: How to Succeed

Here we could start with a quick definition, then go into A. efficacy B. survey bias C. challenges and D. methods and then we can position Drive Research as a thought leader

Content type: Article

Links:

No More RAID

RAID is dead. Object storage is the way to go. We can detail this and other cutting edge methodology positioning the company as a thought leader

Content type: Blog Post

Links:

Is It Enough to "Just Have a Facebook Program?"

Putting some business content on Facebook is an easy way to reach a few people, but without relevant analytics and data-driven strategy, a company is leaving a lot of money on the table! This could talk about basic Facebook tracking for better inbound marketing

Content type: Article

Keywords: social media,facebook,marketing,analytics

Links:

How Much Are Scrap DPF Filters Worth?

I could start with this one and talk about relative values, maybe how to sell or get rid of, etc.

Content type: Article

Keywords: DPF,filter,recycle,scrap,metals

Links:

Platinum in DPFs and DOCs

This piece could focus on the value of extracting platinum from items like DPFs and DOCs through recycling - with emphasis on the value of platinum as a commodity (precious metal)

Content type: Article

Keywords: platinum,diesel,recycling,buyback,DPF,Diesel Particulate Filter

Links:

Unsure About Health Care? CCM Tools Will Drive Efficiency and Stability in Long Term Disease Care

This might be kind of a stretch - however: we could start by detailing some of the concerns around the current ACA/ACHAand Medicare expansion debate, and then quickly pivot to the idea of chronic condition management (diabetes, etc.) and how it saves cost - I believe that HHS would concur.

Content type: Article

Keywords: healthcare,diabetes,chronic,CCM,electronic

Links:

What Can a Heatmap Show You About Interest?

We can start with a brief description of heatmaps and geo services - then talk about the value of what Clicktale offers to clients.

Content type: Article

Keywords: heatmaps,visuals,dashboard,geo-targeting

Links:

What is the "New SEO"?

I would argue that the new SEO is organic content generated to catch reader interest. Yesterday's SEO was focused on keyword stuffing, carefully utilizing Google Adwords longtail terms. Now, Google has changed its algorithms, so it's no longer about that. We can use this topic to talk about content marketing.

Content type: Article

Keywords: inbound marketing,Google,SEO,adwords

Links:

OpenStack Monitoring

I can work with you on this, I am opening this pitch and we can brainstorm on the thread.

Content type: Article

Keywords: TBD

Links:

"Good Jazz" - Why Cloud Computing Services Should Be "Listenable"

It's kind of like frenetic, disorienting jazz where the notes seem to be everywhere, versus resonant, harmonious jazz that paints a picture of melody. Cloud services need to be digestible to clients, i.e. through data visualization.

Content type: Article

Keywords: cloud,jazz,services

Links:

Water - Rest - Shade: Heat Safety in the Workplace

Could touch on OSHA's heat safety programs, then mention heat stress safety standards in Canada - pointing out that sun safety and minimum temperature laws are more prominent due to distance from the equator

Content type: Article

Keywords: heat,safety,OSHA,Canada

Links:

Hadoop Security Practices

Hadoop is inherently an insecure technology. Looking at strategy for protecting hadoop clusters - we could also mention big news on unsecured hadoop clusters and liability in 2017

Content type: Article

Keywords: hadoop,clusters,protected,security

Links:

Facebook Blurbs or Full Post

This post could look at some of the pros and cons of either posting a direct link to a blog post on Facebook, or creating a specific alternate short-form blurb or summary.

Content type: Article

Keywords: facebook,social media,technology,marketing

Links:

Why Bimodal IT Makes Sense - And How Cloud Services Can Help

This could talk about the strategy around bimodal IT - splitting up the "innovation end" from the "maintenance end" of IT - and how CloudShare services can help, i.e. with targeted functionality

Content type: Article

Keywords: bimdoal,cloud,service,innovate,lights

Links:

Local SEO Query

Dave, sure, I could use sources like this (http://searchengineland.com/local-seo-rank-local-business-218906) to talk about business signals, schema, on-page factors, etc.

Content type: Article

Keywords: local seo

Links:

6 Local Business Directories for Local SEO

Would make a case for using each of the following: Google My Business, Yahoo Local, Yelp, Patch, Yellowpages.com, Superpages

Content type: Article

Keywords: local,directory,Google,analytics,visibility

Links:

5 "Stages" of Email Marketing

This could address five critical types of customization for email marketing according to customer touchpoint: 1. beginner(no contact) 2. casual (has clicked or indicated interest) 3. active (has asked a question or interacted) 4. en route (has started a deal) 5. converted (has finished a deal). Is this too basic?

Content type: Article

Keywords: email,marketing,funnel,stages,customize

Links:

Re-write three blog posts - cybersecurity & financial advisors

see original

Content type: Article

Keywords: see original

Links:

Release Forms: A Case Study in Agile Management

The idea here would be to take the release form as a kind of marker of how innovation works in the medical world. We can talk about best practices, digitization, or whatever you feel works best, to make the point about how companies can move forward

Content type: Article

Keywords: medical,innovation,consultants. healthcare

Links:

Dealing with Vacant Home Insurance

Insurance for an unoccupied building can cost an arm and a leg.We can use this as a test case to talk about insurance shopping, and position Kaplansky as a thought leader.

Content type: Article

Keywords: home insurance,vacation,empty,house

Links:

PR for book

Hi, I can help you promote this book. I have PR experience and a lot of copy projects under my belt. Let me know

Content type: Article

Keywords: book promotion

Links:

What is the Future of Data Science?

We can cover a few salient points to start giving readers actionable information. Future trends: 1. more behavioral analytics 2. more machine learning 3. AI advances (i.e. generative adversarial networks) 4. citizen data scientists (self-serve)

Content type: Article

Keywords: data science,data,computer,analytics

Links:

Going Beyond the Perimeter

It's kind of likea game of capture the flag. Good network security involves going deep into the network with behavior analysis and event analysis tools, to figure out what's really going on and what might constitute a threat. We can add a CTA about Indegy

Content type: Article

Keywords: network,perimeter,security

Links:

How has "Devops" Changed Testing?

Basically, it's brought departments together, so that testers aren't the only ones for testing responsibility, and they don't work in an isolated segment (more involved in development) - we can talk about the pros and cons

Content type: Blog Post

Keywords: testing,test automation,quality assurance,devops

Links:

Why Would I Need a Wired Backhaul?

Many executives and other stakeholders don't even give it a thought - but a wired backhaul can be a life-saver in many COMMON situations wi-fi problems. We can discuss this and mention Siklu services.

Content type: Blog Post

Keywords: telecom,wi-fi,backhaul,channel

Links:

Is There a "Cloud Backlash?"

Maybe, but it's more complex than that.Some companies may move toward or away from the cloud for various reasons. We can discuss that mix between cost, security, performance, and scalability.

Content type: Blog Post

Keywords: cloud,systems,companies,networks

Links:

Will Digital Biomarkers Become Standard in Clinical Research?

We can highlight some of the ways that wearable device data and other inputs will be used to revolutionize clinical trials and other kinds of clinical research

Content type: Blog Post

Keywords: clinical trials,clinical research,medical,healthcare

Links:

What Services Will Telecom Support inthe Future?

This piece could look at projected advances in data services and what telecom companies will need to support in the future. One example is telemedicine, which has not yet hit its stride, and will require data-rich streaming video. Other data services will probably necessitate ongoing development of next-gen wireless delivery systems.

Content type: Blog Post

Keywords: telecom,data services,buyers,phones,devices

Links:

RESUBMIT WITH NEGOTIATED PRICE: Virtualization Labs: Building Environments for VMs

Per admin advice I resubmitted this as a pitch. This needs to be re-opened to handle the submitted piece on virtualization labs. thanks

Content type: Blog Post

Keywords: na

Links:

Why Cyber Protection for Auto Companies?

This post would cover the core question of why cybersecurity is so important for the auto industry, starting with the array of car systems that could become vulnerable to hacking. Then positions Guardknox as a top vendor.

Content type: Article

Keywords: auto,safe,cybersecurity,parts,car,systems

Links:

The Embrace of a Box

This post would take a conceptual approach to cybersecurity and talk about how "just perimeter" doesn't offer real cybersafety anymore. We can talk about the value of Guardknox Lockdown Methodology

Content type: Article

Keywords: box,lock,cybersecurity,perimeter

Links:

Content Marketing: 3 Things That Can Be More Important than "Dean/Patel" Style

Having the short, snappy style of Brian Dean or Neil Patel is good, but here are three other very important factors: 1. target content specifically to industry/market 2. research what people want to read about 3. create an editorial plan

Content type: Article

Keywords: content marketing,project,Dean,style,research

Links:

AHRQ Invests in CCM Research

Here we could start with news on the AHRQ programs (see link) and then talk about what Orb Health does and how it can be similarly important for managing chronic conditions

Content type: Article

Keywords: chronic care,management,diabetes,AHRQ

Links:

5 Important Steps for Document Curation

We can talk about life cycle issues: curating, scanning, storage, etc. and position A&A systems

Content type: Blog Post

Links:

6 Best Practices for State and Local Government Offices

thoughts on how to best protect these systems against hacking? I know many local government offices are light on IT knowledge, at least in-house....

Content type: Article

Keywords: government,data,network,cybersecurity

Links:

Bachelor's Degree Requirements for Nurses? Handling Workforce Concerns

New BA requirements can have an effects on nursing teams - talking about how to handle these changes

Content type: Article

Keywords: nursing,nurses,BA,degree,staffing

Links:

NIH May Impose Clinical Trials Protocols on Various Forms of Brain Testing

This new reporting shows that some kinds of routine neural research may fall under clinical trials regulations

Content type: Article

Keywords: neural,brain,test,clinical trials

Links:

COMPENSATION - CLOUDSHARE CANCELLED PROJECT

per conversation with Stephanie, this pitch represents payment for a project completed but not paid by Keyscout/Cloudshare.

Content type: Article

Keywords: x

Links:

Moving to Philly? 3 MovingTips - and Five Must-See Sights

I could write one on the three biggest challenges of moving to Phila. and some sights to see

Content type: Article

Keywords: moving,pack,Philadelphia

Links:

WYSIWYG and ther Feature Innovations for Agile iOS Dev

I could talk about the utility of a WYSIWYG editor for an app build, and other things like version tracking. etc.

Content type: Article

Keywords: iOS,development,WYSIWYG,features

Links:

SDWAN?

Ryan, I was all set to send you a pitch on SD-WAN. Then the assignment closed. Are you still open to this? The CMS does this occssionally...!

Content type: Article

Keywords: test

Links:

SD-WAN: Decoupling the Control Plane from the Data Plane

What does this do for the network? Why is it important? I can cite opinions on the utility of this central idea and explain it while talking about the rush toward SDWAN

Content type: Article

Keywords: controlplane,SDWAN,wide area network

Links:

Smarter Long-Range Admin? Some Major SD-WAN Benefits

I would start with items like 1. ability to manage different kinds of connections better (i,e. LTE) 2. potential for cheaper bandwidth 3. easier provisioning and evaluation with SLAs and then the top-level idea: better admin of a geographically diverse system

Content type: Article

Keywords: network,SD-WAN,software-defined

Links:

Smarter Long-Range Admin? Some Major SD-WAN Benefits

I would start with items like 1. ability to manage different kinds of connections better (i,e. LTE) 2. potential for cheaper bandwidth 3. easier provisioning and evaluation with SLAs and then the top-level idea: better admin of a geographically diverse system

Content type: Article

Keywords: SDWAN

Links:

SD-WAN: Decoupling the Control Plane from the Data Plane

What does this do for the network? Why is it important? I can cite opinions on the utility of this central idea and explain it while talking about the rush toward SDWAN

Content type: Article

Keywords: SDWAN

Links:

7 Quick Reads to Helps B2B Marketers Stay Sharp at Work

While weekends call for relaxation and leisure, these 7 quick reads (books /e-books) will help B2B marketers stay up to date with the constantly-evolving digital world and social media. Consider leading authors like Seth Godin. Provide a few quick insights on why each book is interesting and in what ways it can help B2B marketers succeed.

Content type: Article

Keywords: marketing,digital,social media

Links:

3 Tips for SME Content in Trades

1. Determine scope of content - do you need someone who knows everything about HVAC, etc? 2. use a fact-finding model - direct staff or freelancers to someone who has hands-on experience 3. look for demonstrated proof of industry expertise

Content type: Article

Keywords: SME,trades,writing,company

Links:

Can IAM Help with Data Breaches?

We could go over some of the ways that IAM helps to deter attacks, using the recent Equifax issue as an example...

Content type: Article

Keywords: equifax,data breach,IAM,security,access

Links:

Developer/Marketing Ping Pong

Intro: No connection between developers and marketing? A. could it affect integrity B. a combination of the two departments C. support tools D. CTA

Content type: Blog Post

Keywords: dropbox, business, Safe-T

Links:

3 Things You Can Do After Equifax

We could cover these: 1. putting alerts on credit reports 2. signing up for specialized services 3. making personal credit inquiries

Content type: Article

Keywords: equifax,data breach,security,data

Links:

Are You Ready for the Emergency Preparedness Final Rule?

This can target health care providers and other stakeholders with specific information about the new EP final rule this month from HHS, including facilities standards in response to the recent deaths at a Florida nursing home.

Content type: Article

Keywords: final rule,HHS,CMS,emergency,safety,providers

Links:

What's So Great About PPM?

Project portfolio management helps to automate many aspects of project management, from scheduling to cost evaluation. We can talk about these utilities and make an appeal to business executives.

Content type: Article

Keywords: ERP,PPM,CRM,software,SaaS

Links:

The Ins and Outs of AWS Monitoring

Please greenlight this: --- What about AWS monitoring with focus on logs? something like challenges, best practices, intro to AWS logs, AWS lambda log analysis + serverless agenda, and etc.

Content type: Article

Keywords: AWS,monitoring,logs

Links:

Is Innovation Creepy? IT Progress from the Brilliant Mind of Stephen King

this isn't a "scary" Stephen King blog post, although it centers around a quotation from one of his horror thrillers "Christine". A character talks about "steam-engine time" and how all of a sudden innovation seems to magically happen from a telepathically crowdsourced perspective. It's King at hos most "science-fiction-y" but can be very interesting to fans. We can tie it to Loom Services with a CTA at the end.

Content type: Article

Keywords: innovation,Loom,devops,IT

Links:

EdTech: Video Marketing to Reach Gatekeepers

Public school districts have a specific type of organizational structure, and some types of Edtech marketing can work better with this structure. Marketing videos give a company concrete resources to send to secretaries and other intermediaries as they work on points of contact. Videos can also be shown to a school board to foster a deal between an edtech company and a district which is a potential customer.

Content type: Article

Keywords: schools,edtech,programs,software

Links:

Dashboard Fatigue

1. a short intro on what dashboards were meant for (easy digesting data at a glance and user-friendly controls) 2. the limitations of dashboards (they can't 'fix everything' and they are getting over-used, both as a design principle and as a selling point) 3. dashboard fatigue (what happens when you have too much of a visual dashboard and you just get worn out, I can include some references) 4. solutions (APIs to port data from one platform to another, etc.)

Content type: Article

Keywords: dashboard,fatigue,APIs

Links:

3 Big Benefits of Office 365 Cloud

1. obsolete workstations - decommissioning is easy 2. onboarding - adding new users is a breeze 3. costs are transparent - with an old per-machine approach, it was easy to overlook some licenses over time.

Content type: Article

Keywords: office 365,cloud,apps,microsoft

Links:

Openstack monitoring

Hi, Did you get my previous pitch on OpenStack monitoring?

Content type: Article

Keywords: openstack

Links:

Office 365 Advanced Data Governance

How about one on advanced data governance from 365? Going over how Microsoft has announced new machine learning methods, how this works in the cloud, etc.

Content type: Article

Keywords: Microsoft,365,Office,data governance

Links:

Crowdsourcing Branding: 3 Ways to Jump-Start Visibility

If you want a timely, pop-culture-connected article, we could reference the new TV show "Wisdom of the Crowd" and talk about the power fo crowdsourcing in general, and then tie it into an appeal to what you offer to clients.

Content type: Article

Keywords: crowdsourcing,branding,enterprise,audience

Links:

Outsourcing a Scary Hack: Ransomware-as-a-Service and Why It's Keeping Hospital Administrators Up at Night

We can focus on the threat of RaaS - hackers allowing other hackers to hold medical files (and other stuff) for ransom

Content type: Article

Keywords: ransomware,hospitals,medical,data

Links:

Can AI Take the "Busywork" Out of Clinical Workflows?

AI absolutely has the power to change healthcare. With this piece, I would use the attached link and a few others to illustrate how using machine learning and artificial intelligence tools, doctors can free up time for better patient care.

Content type: Article

Keywords: medical,AI,artificial intelligence,telemedicine

Links:

Intelligent Electronic Healthcare Records?

In this piece, we could talk specifically about some ways that machine learning could be applied to EMRs/EHRs to help automate aspects of medical record-keeping. The quality of EMRs/EHRs are already a major marker of a provider's quality level - it's not just "digital charts". Innovating can save lives.

Content type: Article

Keywords: AI,mahcine learning,electronic medical records,EHRs

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4 Ways Clinicians Are Already Innovating with NLP

We could cover note dictation, creating medical guides, etc. - big uses of Dragon NLP software in the medical field.

Content type: Article

Keywords: medical,clinical,dictation,speech to text

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Benefits of WBE Certification in New York

We could start off with "What is WBE(MWBE)" and then go to "when it's required (when working with state agencies) and why it's important.

Content type: Article

Keywords: WBE,NYS,contractor,firm,women

Links:

How do Smart Companies Manage Costs?

Firms of any size have a lot of details to keep track of when it comes to cloud costs. Multiple AWS/EC2/etc. costs can be hard to track. What about multi-vendor? We can position Iasset as a way to organize use.

Content type: Article

Keywords: cloud,subscription,license,fees

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Include All Users

One lesson that developers can learn from the machine learning industry is that testing has to be universal. Otherwise, you'll get "blind spots" - communities of users who are not well served by your apps. This can include some tips for better research in development.

Content type: Article

Keywords: iPhone,Android,apps,development

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Get Excellent Polycarbonate Products with Injection Molding

This could cover some uses of polycarbonate in an injection molding process for great consumer results.

Content type: Article

Keywords: polycarbonate,injection molding

Links:

How Does Machine Learning Help with Business Intelligence?

Intro: Machine learning is doing BIG things for enterprise - you don't want to be left out! A. advances in market segmentation B. CRM C. CEX D. other internal benefits Conclusion: you need firms to help you figure out how to best leverage AI. synergo can help

Content type: Article

Keywords: machine learning,BI,AI,enterprise

Links:

Glyphosate and autism?

would examine the potential connection between these

Content type: Article

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Finance Articles

I could provide articles related to finance innovation, the ramifications of blockchain, GDPR issues, etc. I would ask 60$ per article or $240 per month

Content type: Article

Keywords: finance

Links:

RESPONSE TO REQUEST (Big Data Has Value Beyond IT)

There are a lot of directions to go with this. I would start with a piece that looks generally at business intelligence and its value, in CRM, in planning/projection, in inventory and supply chain analysis, etc.

Content type: Article

Keywords: big data,ERP,CRM,business intelligence

Links:

Benefits of Working in Construction: RESPONSE TO REQUEST

Hi, Sure, I can write this, I can include the following: 1. physical exercise (lifelong benefits) 2. good money 3. opportunity for travel 4. skills learned on job 5. knowledge of local development 6. chances for advancement

Content type: Article

Keywords: construction,jobs,work

Links:

Time is Money: Quick Restores in Office 365

As you mentioned, we are taking ideas from what’s out there: here are points we can hit: 1. MS limits admin recovery capabilities in Office 365 2. also, what if you need lost data right away? 3. The data is there, it just can be very hard to get. 4. then we position Cloudally as the third party backup service that gets you good access to “lost” data

Content type: Article

Keywords: Office 365,backups

Links:

Show Off Your Smart Factory

Mechanical engineering firms and similar companies should use the web to promote the technologies that they've installed in their shops. Smart manufacturing environments are some of the most interesting and creative ways that firms are currently using IT -- but if you don't get this stuff out on the web, your customers and other visitors aren't ever going to hear about it!

Content type: Article

Keywords: smart factory,engineering,work,promote

Links:

Does Your Company Need an In-Memory Analytics System?

New kinds of choices like SAP HANA offer real-time analytics through in-memory systems that never port data to an external storage disk. Is this the right solution for your business? We can talk about when in-memory systems may be necessary and generally position LogTrust as a solution/

Content type: Article

Keywords: big data,analytics,HANA,in-memory

Links:

Four Ways Bad Network Security is Like a Messy Desk

This article could cover some of the conceptual analogies between paper documents and a network system: 1. you can't find anything when you need it 2. you don't know where important items are 3. you have a bad sense that something's been stolen 4. it doesn't look good to visitors

Content type: Article

Keywords: network security,technology,perimeter,safety

Links:

Six Big Ways AI Is Changing Business

This think piece can be a general resource based on cutting-edge technology applying to client businesses in the following areas: 1. marketing segmentation -2 customer relationship management 3 supply chain on my station 4 better inventory management 5 product development 6 financial details

Content type: Article

Keywords: AI,marketing,automation,business

Links:

Can Your Business Benefit from the Work Opportunity Tax Credit?

Here, we could talk about how this federal credit can help SMBs to get cash and also provide a new life for an employee - and talk about Padgett as a good advisory party

Content type: Article

Keywords: tax,credit,work,act

Links:

Protecting Content Discovery Systems

Content discovery networks can be a great way to do marketing – but what about when they fill up with clickbait or get too ad-heavy? We can detail some best practices for maintaining a good CDN and making it useful for readers, and how that helps a business site. Then we can position Viaccess as an authoritative service firm.

Content type: Article

Keywords: content discovery,system,create,business

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Why are Weighted Deals like Neural Networks?

Artificial Neural Networks (ANNs) are some of the best new AI tools that direct marketing. They are based on artificial neurons that get weighted inputs and produce a result accordingly (a form of machine learning). Weighted deals can be like that. A marketing strategy can benefit from weighted inputs to produce better decision support. We can talk about the value of more sophisticated marketing models and how they help brands.

Content type: Article

Keywords: brand,deals,weighted,neural,business

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Market Segmentation: Stop Wasting Messaging

It’s hard to hold back when you have a lot of exciting things to tell people about your brand – but sometimes your audience gets saturated and people get fatigued. Also, you waste resources with broad-spectrum advertising that’s not targeted. We can talk about how market segmentation helps make things more efficient and how to get started.

Content type: Article

Keywords: marketing,messaging,business

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Working with the Control Plane

Machine automation often has to do with using tools like PLCs to work in the network’s control plane, rather than the data plane. We can provide some tips for how this can work, for customers, and position Bermad as a thought leader.

Content type: Article

Keywords: machine,industrial,PLCs,control

Links:

Hacker Hopscotch - and 3 otherGreat Cybersecurity Training Techniques

This post would be about the "gamification" of security work - modeling good security practices with games, etc. I can elaborate on some of this stuff if you want.

Content type: Article

Keywords: cybersecurity,training,program,network

Links:

previous pitch

Hi, I see that you are looking for articles around suggested topics. Did you see my prior pitch on protecting CDNs? If you are not interested in that, I can send some others, just let me know. thanks

Content type: Article

Keywords: na

Links:

3 HR Pitfalls to Look Out For

1. inadequate vetting 2. conflict resolution problems 3. high turnover

Content type: Blog Post

Links:

How it Looks and How it Works: Dual Emphasis in Development Support

A good development partner needs to understand two essential concerns: 1. how the project will look when it is finished and 2. how it will provide functionality. Both of these points involve close contact and coordination with clients to make sure that projects stay on target. We can also cite the experience of team coders.

Content type: Article

Keywords: development,coding,testing,process

Links:

Active Versus Inert Data

Today, data is one of a company’s most important assets. With good CRM and other tools, a firm can get enormous value out of customer data. Without it, the data just sits unused, and unvalued. Zfort Group can support a business in making data active for business intelligence, by integrating CRM functionality into an IT architecture.

Content type: Article

Keywords: data,management,business intelligence,development

Links:

4 Ways Machine Learning Will Drive UX

Just because this has a "4 ways" title doesn't mean it can'tbe deep! We can discuss behavior-based personalization, analysis training, automated AB testing and other means to use ML to really drive big improvements.

Content type: Article

Links:

The Ten Commandments of User Experience

UX is BIG right now, and I think this angle is a good hook to get reader interest. We could cover making UX "responsive to every platform"- improving IVR or voice channels, improving security/authentication, user sessions, etc.

Content type: Article

Links:

Fitting Insurance to Your Business Model

This piece would talk about how a business needs a specialized insurance partner to really get a policy (or set of policies) that fits. We can discuss insurance for fleets, special event insurance, multi-location policies, insurance for special risks (litigation, libel, trademark infringement, etc.) and other aspects of getting a good insurance “umbrella” in place. Note: I have done a lot of writing for insurance businesses in the past. I think I can bring you great blog content that checks all

Content type: Article

Keywords: insurance,umbrella,fleet,policy

Links:

Should We Put the Brakes on AI?

This thought piece would look at how we can move forward responsibly with the next steps in AI. The title is just to grab attention - the goal would be to benchmark progress and monitor how the newest tools are working with "human systems" (economies, civil liberties, etc.)

Content type: Article

Keywords: AI,NLP,processing,progress,business

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Why is Machine Learning Good for Business?

This could be a very general foray into teaching readers how ML and the functionality in the company’s product helps client companies. Starting with: quick ML giving multiple BI insights: customer activity, predictive analytics for marketing, etc. We could talk about RESTful design and the way that the service provides automation. This can be a jumping off point to look at more detail in why a good machine learning suite is so important for nearly any kind of company.

Content type: Article

Keywords: machine learning,automation,business

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How to Use AWS Well

Intro: AWS is a high-capacity platform A. evolve native architectures B. take advantage of real-time capabilities C. use IT assets as programmable resources D. maximize web data flow (HTTP, cookies, etc.)

Content type: Blog Post

Keywords: cloud, public, private, workloads

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Are Your Data Sources Query-Able?

Here we could talk about accessing data from disparate sources, we could highlight the CS S3 REST API, and discuss how this can help business clients to port data into RLDB or elsewhere

Content type: Article

Keywords: data analytics,cloud,REST,query

Links:

Rain gardens, swales and basins: a look at stormwater management

This could be an introductory piece hitting some of these ideas and how they work in landscaping. An information asset to readers

Content type: Article

Keywords: rain garden,swale,basin,stormwater

Links:

Always be Contenting

In this piece, we could use the pop culture reference of “Glen Gary, Glen Ross” a movie about sales, to make a point about the value of content strategy. We can touch on the following: why its important to have thought leadership content on a site 2. integrating social media and email 3. how content helps with reputation management 4. how content creates organic search power 5. how SEOlocale can help.

Content type: Article

Keywords: content strategy,thought leadership,articles,web

Links:

Bring the Power of A/B Testing to Any Project

People often think about the value of A/B as actually setting up two different baseline sets of marketing messages, but it can be used in other ways as well. It’s nearly always a good idea to duplicate some marketing effort, to see what is more effective, so that you’re not just taking a shot in the dark, but working from an informed perspective.

Content type: Article

Keywords: content,pages,A?B testing

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Avoid the Churn: How a Slow and Steady Approach Helps with Financial Management

This might not be something that’s new to people in the industry, but many financial offices choose to invest in this message: that customers should be cautious about turning over positions frequently. It’s also a great opportunity to distinguish your office from fly by night advisors who make money on individual trade commissions and may actually encourage clients to churn stock positions, which often loses them money.

Content type: Article

Keywords: financial,churn,positions,markets,portfolio

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Revenue Streams, Investment Streams: Why Complexity is Good for Your Finances

Here we could talk about an analogy between revenue streams and investment vehicles: multiple revenue streams tend to get you more financial support. Having diverse investment vehicles (i.e. IRA, annuities, stocks, index funds, ETFs, etc) can help make a financial plan more durable.

Content type: Article

Keywords: money,streams,revenue,opportunity

Links:

How to use Google Cloud Well

per interview, article to incorporate: 1. consider business use case and scope when moving from legacy to cloud native 2. beware of restrictions on versatility with proprietary soltuions 3 dont overcomplexify ML 4. secure codebase 5. use a CDN

Content type: Article

Keywords: machine learning,cloud,google

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3 blog posts

What is Your Email Backup Policy?: email backup policy backup and restoreArticle: explains items on email backup, limitations, how Cloudally can help5 Tips to Prevent Sharepoint SprawlKeyword: office 365 sharepointArticle: goes over things like managing downloads, build good architectures, etc.4 Times Backing up Office 365 Can Save Your DayKeyword: backup office 365Article: I will come up with 4 compelling scenarios

Content type: Article

Keywords: backup

Links:

Get Ahead of "Automated Marketing" and the AI Boom

Lots of businesses are eager to figure out how to treat new AI developments. Yes, artificial intelligence is in our future. But it's not yet universally feasible, and businesses don't have to fully automate right now. This post can go over some current best practices: 1. model your data - anticipate building in AI later 2. automate some aspects of CRM 3. analyze web activity

Content type: Article

Keywords: ai,machine learning

Links:

2nd blog post pitch - 3 blog posts

see email

Content type: Article

Keywords: see email

Links:

Benefits of Secure Email

We can talk about how vital email is, how much mission-critical info it contains, and what some of the security challenges are. We can position Safe-T as a way to enhance secure email.

Content type: Article

Keywords: email,security

Links:

How Cybersecurity Affects the Construction Industry

we can talk about new tech and how it helps

Content type: Article

Links:

Why is Machine Learning Good for "What's Happening?"

Business activity is fluid, and complex. It can be very hard to break out individual happenings, for example, in local areas or around peak times, and figure out what they represent. But machine learning is made for this kind of challenge: with probabilistic modeling, companies can "see" the context in which they operate and make smarter decisions. This post can talk about how ML and AI are re-making business in terms of audience targeting, conversion support, and much more.

Content type: Article

Keywords: machine learning

Links:

Sellsheets

Hi Bill, I would be happy to do this for you guys. Please let me know timeline etc.

Content type: Article

Links:

The history of chatbots

This pitch could talk about the early chatbots and how they worked and the applications, and then go over some of the new stuff, for a thought leadership piece

Content type: Article

Keywords: Chatbots

Links:

Why single cloud vendors make sense

Here we could talk about why it's beneficial to go with an Omni-channel cloud approach and how that can work

Content type: Article

Keywords: Cloud,channels

Links:

Are 529s obsolete?

In this post, we could talk about some of the restrictions of traditional 529 plans and some new rules- essentially we would be saying that the service is a more modern and functional way to invest for a child's future

Content type: Article

Keywords: Cloud,saving

Links:

Revitalization story #3

TBD based on input

Content type: Article

Keywords: tbd

Links:

Revitalization story #2

TBD based on input

Content type: Article

Keywords: tbd

Links:

Is scalability in the cloud like scalability for your business?

Lots of tech minded people understand the principle of cloud resource scalability, but what about when you're trying to scale a business? Is it like that? We can talk about both similarities and differences

Content type: Article

Keywords: Cloud,scale

Links:

Hacking medicine? What equipment pieces are more vulnerable?

In this piece, we can discuss what equipment is most at risk, and why, for instance, depending on what sorts of data a unit ports for radiology, etc or where the hardware is in a network

Content type: Article

Keywords: Medical,hack,it

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The real necessity of intuitive ehrs

Intuitive tools are even more important in medicine- because they're related to clinical outcomes! We can talk about optimal interface tools for chart notes, diagnosis, etc

Content type: Article

Keywords: Medical,electronic health record

Links:

Social media medical marketing in the age range of hipaa

When it comes to marketing in the medical world, there can be some pitfalls. What do you leave out? This can discuss marketing strategy from a privacy perspective

Content type: Article

Keywords: Medical

Links:

Can net neutrality changes affect your relationship with your isp?

We could use this post to talk about FCC changes, how abuse of contract can cause trust issues, and then segue into a call to action for telecom buyers services

Content type: Article

Keywords: Telecom

Links:

Down the Rabbit-Hole of Self-Referential Analytics: The Crossing Guard Problem

This white paper would explore some of the main reasons why it's hard for companies to do AI and machine learning adoption, by illustrating how a mix of probabilistic and deterministic inputs requires a lot of brainstorming about how to use training data. The example would be a "virtual crossing guard" system: how to model decisions, placement and more, according to a complex scenario, the way marketers might model customer behavior

Content type: Whitepaper

Keywords: AI,machine learning,inputs,marketing,trend

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When you still do SEO

Some people think that SEO is dead, but it's still done. It's just done tastefully, in context. We can talk about keywords that work

Content type: Article

Links:

Know your customers for an intelligent sales model

There are many ways to apply machine learning and ai systems to automate marketing, but many of them require baseline information that can come through a customer learning experience. We could position lab360 as a vital asset.

Content type: Article

Keywords: Marketing

Links:

Say goodbye to bare metal hardware

Companies are moving in droves from traditional in house hardware setups to new virtualized systems, but that requires adequate support for virtualized desktop and other services that make business go. We can talk about this issue and add a cta at the end.

Content type: Article

Keywords: Virtual desktop

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Why is affective computing important?

This introductory piece could talk about the value of putting together systems that can read human behavior and emotion, not just in a i , but in all sorts of marketing scenarios.

Content type: Article

Keywords: Marketing

Links:

Are Data-Driven Decisions "Better?"

In this piece, we could talk about the role of data-driven decisions - they might not always be "better" but we can talk about the value of having data on board, and how to use a data-driven approach in addition to good teamwork

Content type: Article

Keywords: decisions,data,DDS,ERP

Links:

3 ways that human capital management tools build bridges to talent

This piece could go over some of the biggest new technology and how it works in hcm. For example, machine learning helps to sort candidates in new ways

Content type: Article

Keywords: Human resources

Links:

Who's Buying? A New Take on VC

In this piece, we could go into detail about Consortium's Finly Capital investment department, and the innovative approach it's taking toward "authentic investing" and not just the regular corporate board room experience. I am impressed and think this is something valuable to cover in branding content

Content type: Blog Post

Keywords: capital.,VC,investing

Links:

Teaching Machine Learning Programs what to "Unlearn"

In this piece, I could go into detail about the balance between using data training sets in a broad spectrum way, and trying to handle irrelevant aspects of a training set such as an image field.

Content type: Article

Keywords: machine learning,stochastic,gradient

Links:

The Ease of Broad-Based SaaS Solutions

In this piece, we could start by talking about SaaS and then talk about how a unified vendor solution makes things even easier for a business to utilize the delivery model, I can add in specific details about KWI services as appropriate.

Content type: Article

Keywords: commerce,SaaS,vendor

Links:

Work From Anywhere: Empowering Talent and Enterprise in Flyover Country

This post could go into Consortium's vision for going beyond big tech hubs like silicon valley. We could touch on things like videoconference, collaborative web tools, and then talk about how Consortium can help with management.

Content type: Blog Post

Keywords: remote work. videoconference

Links:

Archiving EHR Data: What Are the Limitations?

Some are asking why, with data storage so cheap, many EHR systems don't keep more patient history data in a "hot storage" system instead of cold archiving. We could talk about this phenomenon and what it represents in healthcare.

Content type: Article

Keywords: medical.,EHRs,healthcare

Links:

10 Things AWS Lambda Can Do for IoT Companies

This could be a list of types of functionality offered by Amazon's version of serverless computing, applied to the average company trying to leverage IoT functionality

Content type: Blog Post

Keywords: aws,lambda,IoT

Links:

Avoid Medicare Reimbursement Cuts - with Data!

Here we can talk about certain kinds of data collection and metrics can help providers to avoid penalization by CMS and affiliated parties (like ZPICs) and how to defend against revenue loss

Content type: Article

Keywords: CMS,reimbursement,medical,provider

Links:

Moraine, OH: New Factory Drives Economy

article about how the new facility changes the jobs landscape - former GM auto workers on the job, etc.

Content type: Article

Keywords: jobs,economy,China,Ohio

Links:

Will "Life Audits" Become a Pillar of Building New Neural Networks?

This piece will address how long-term audits of an individual can help build an ML-based or AI network for posthumous use. Featuring quotes and data from MIT CSAIL, academic sources, etc. - outline available

Content type: Whitepaper

Keywords: AI,ML,neural network,singularity,training sets

Links:

What’s the Big Deal with Cryptojacking?

Lots of people are talking about this – cryptojacking may seem “harmless” if it’s just running in the background taking power or device function for mining – but it can be a real liability. This piece can address the concerns around cryptojacking and some recent events that cause experts to worry.

Content type: Article

Links:

Is Your Business "Attractive?"

This could be a post that talks about why good online lead generation can provide 100% or 1000% ROI or more - starting with the idea that if the business isn't attracting leads, there's no one to convert. We can discuss how third party companies know how to attract people to a brand, and why this can double a firm's income - or even triple it - easily.

Content type: Blog Post

Keywords: marketing,lead generation

Links:

Don't Change Horses Mid-Race! And Four Other Branding Truisms

We can start with some good branding rules, talking about how to build and maintain a brand - then transition to promoting Radial Path services as a way to support a growing brand

Content type: Article

Keywords: marketing,brand,busines

Links:

Do You Like Spotify? Look-Alikes in the Music World

We can talk about how powerful look-alike audience information is, producing "ripple effects" in widening concentric circles, as marketers reach out to similar profiles. We can position IQM as a leader in this type of analysis

Content type: Blog Post

Keywords: look-alikes,music,Spotify

Links:

Look Like You Have a Plan: Why Reputation Management is Important

Everybody talks about risk management, but some businesses have a blind spot when it comes to reputation management. Using the example of a data breach, we can talk about why reputation management is integral, and how proactive work can lead to making it look like the firm is planning for the future.

Content type: Article

Keywords: planning,reputation,data breach

Links:

The "Two-fold track" of financial AI

On one hand, AI is going to revolutionize predictive analytics (i.e. mining stock documents for technical quant data) but at the same time, it is also going to be a game-changer for customer experience in the banking world. We can discuss some of these trends and position Personetics as a thought leader!

Content type: Blog Post

Keywords: fintech,finance,AI,personalized

Links:

In-Home Med Spa Services: Therapeutic Beyond the "Clinical"

Hi, I have extensive experience writing in the healthcare field. I was thinking we could promote in home med spas as rejuvenative and talk about how this type of care dovetails well with more "clinical" care (phlebotomy etc.) and explore ways that customers can get access. Let me know what you think

Content type: Blog Post

Keywords: med spa,therapy,medical,health

Links:

Why is Hybrid Better?

In this post, we can talk predominately about hybrid cloud - how it combines the security and cost trade-offs of public and private cloud. We could also use, as an anecdotal allegory, semi-supervised learning, which is a mix of supervised and unsupervised machine learning, to illustrate how a hybrid approach opens up possibilities for enterprise IT. We could also talk about how multi-cloud helps with cost thresholds.

Content type: Blog Post

Keywords: cloud,IT,premises,hybrid,data,business

Links:

What's so Great About Microservices?

Here we can address the popularity of a microservices architecture (bundling of independent modules instead of a monolithic architecture) and we can "name drop" Kubernetes and Docker as examples of how containerization enables microservices. At a broad level, we can speak to potential clients about how a microservices environment supports agile enterprise IT, and position Ntiva as a company that can help clients to get there.

Content type: Blog Post

Keywords: microservices,SOA,Kubernetes,data

Links:

Power Up Your Cell

Here as an introductory post we could talk about all of the great services that Vodaphone provides. While in Europe, I was an enthusiastic Vodaphone customer, and I think I can reach out to your client base and influence them with a general-purpose appeal to the company's values.

Content type: Blog Post

Keywords: vodaphone,cell,mobile,telecom

Links:

4 Reasons Omni-Channel is Better

Talking about unified commerce, we can touch on these: 1. mobile-first (obviously) 2. more "ease of use" and less friction across multiple touch points (shopping cart etc.) 3. a better "brand" impression 4. transparency for on-boarding

Content type: Blog Post

Keywords: omni-channel,commerce,business,consistent

Links:

What's After Hyperconverged?

We can talk about the "post-hyperconverged" environment and what's happening now with virtualization. You guys are working on this, stuff, let me know what to promote, but in general, there are radically new ways to structure systems that are more agile than their predecessors

Content type: Blog Post

Keywords: tec h,fintech,container,virtualization

Links:

Holistic Marketing and Unified Commerce Strengthen Your Enterprise

When you start to consolidate all of those campaigns, and universalize your brand outreach, you get a more powerful "engine" on which to run your business strategy. We can talk about the benefits of: aligning channels, making the sales funnel tighter, using silo-busting technologies, etc.

Content type: Blog Post

Keywords: marketing,unified commerce,channels,sales

Links:

Three Big Uses of Bagging Models in Machine Learning

We can elaborate on examples such as: machine learning and bagging algorithms for heavy manufacturing, the use of bagging models in identifying fraud, and the use of bagging in consumer recommendation engines.

Content type: Blog Post

Keywords: bagging,machine learning,sales,heavy

Links:

Hypervisor "Multi-Core" - Are Multiple Hypervisors the Answer?

We can make the analogy of multiple hypervisors acting like multiple microprocessors in a popular "quad core" design - and then talk about the pros and cons of multiple hypervisors. We won't rule on what's best, but make it clear that it's a case by case issue.

Content type: Blog Post

Links:

Disaster Recovery "Zones" - Why?

We can talk about best practices, why zones are important. People don't always understand what this means and how far they should go for resilient back ups.

Content type: Blog Post

Links:

Buying a Home After Being Rejected for a Mortgage

Hi, I have written about this stuff a lot, including content for Coldwell and others. Borrowers have a number of options after they are denied, we could talk about the details of loan re-application, relevant income and assets, co-signers, etc.

Content type: Article

Links:

Is Hypervisor Downtime a Major Virtualization Risk?

The general consensus is that with hypervisor-enabled virtualization, disaster recovery and other types of failure are something to worry about. Many of them put problems with data availability in the top 5! We can talk about this problem and then position Virtiant as a solution

Content type: Blog Post

Keywords: hypervisor,virtualization,hardware,server,failure

Links:

Seo

Hi what kinds of things would you like pitched?

Content type: Blog Post

Links:

Data Visualization Downtime: When You Can't See, You Can't Work

Here we can combine two value propositions for Virtiant: the backup support and the support for data visualization. We can work in scenarios that show that if a company suddenly doesn't have its visual dashboards, business can suffer - quickly! For example, a business that is using a dashboard in real time to handle customers, uptime is incredibly important.

Content type: Blog Post

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Bringing Security Information to You

Lots of busy executives and leaders lack time to proactively read Kaspersky, Naked Security and all the "top pubs" we can talk about how they can get resources from IANS in terms of curated intelligence: webinars, compiled reports, etc.

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The Mandate for Intent-Based Networking

Intent-based networking is key for better security and IoT preparedness and more. Cisco and other big companies are helping customers to adopt intent-based networking tools. This piece would go over some of those tools and how they work.

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Can Tilray Go Up? Taking Stock of a Top Pot Ticker

A look at Tilray in the context of the marijuana stock market

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follow up on pitch request for microservices

Hi Nancy, it's Justin. I believe I found some more clips on microservices - is this the best way to reach you?

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Ssecurity for the "Big Two"

An overwhelming majority of firms with certain virtualization setups use either VMWare or HyperV to run VMs. So what about security for them? We can talk about how Virtiant Ready 5 serves both of these dominant brand architectures, and why that's a big deal. And that's a huge readership!

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Working with the Control Plane

How to tailor systems for manufacturers or industrial customers, is IoT relevant? How do you structure connected networks? We can talk about what's important in the electrical engineering field.

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response to pitch request

Hi Nancy! Sure, I have written about microservices and related topics for several established companies - here is a link to one of my bylines that mentions microservices in context. I have been covering the emergence of new architectures over the last ten years. Please let me know how I can help. https://www.techopedia.com/cybersecurity-how-new-advances-bring-new-threats-and-vice-versa/2/33054

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10 topics you should cover in your classroom to stay relevant

We could focus mostly on cutting edge tech topics that are important to young learners (hands-on coding, machine learning, natural language processing, internet of things, to name a few...)

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Top 20 Benefits to Portable Workplaces

Really? top 20 benefits? sure. I would include things like doing more with VMS, hyperconvergence, etc.

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Is communications software "middleware?"

Middleware is a common term for "connective" software. You think about it in the sense of a data center - but your communications tools are "middleware" too - we can talk about how this company helps to connect clients to the world outside.

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Time is Important: Let a Community Bank Help

This one could be for business customers – when you are setting up your business, having easy financial tools helps. The best community banks will help expedite things like merchant accounts, extra services, etc.

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Remote Maintenance with Machine to Machine (M2M)

Companies are now using the power of M2M to either automate some aspects of maintenance or operate remotely. We can talk about some of these achievements and position Socomec as a thought leader.

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Examples of Multi-Variate Testing: Case Studies

pre-arranged - see outline in thread

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X Tips for Hybrid Cloud Workload Allocation

In this article: allocating more sensitive workloads to private cloud/less sensitive to public; considering cloud cost thresholds, looking at how disaster recovery applies, etc.

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Unified Communications Explained

In this article: how unified communications works, how it differs from omnichannel, major uses, application to customer experience, etc.

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Cloud Orchestration – When You Need Multiple Automation Processes

If you have a passing knowledge of cloud services and what they do, you might be familiar with cloud automation – but what is cloud orchestration?In this post, we can go over the nuts and bolts of cloud orchestration, why it's important for companies, how it ties together some of the services that Hitachi provides, and why companies should have good partners.

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Cloud Gateways are Great Security Points

One way to provide security for IT architectures is to tie encryption to cloud gateways. Skilled professionals look at where data comes out of an internal system and give data packets ironclad security as they traverse the global Internet. We can talk about how this is done, and position Hitachi as a thought leader in this area.

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Restful APIs for Legacy Systems

When you have to migrate operations from legacy applications to new IT architectures, it can sometimes seem like very problematic plumbing. Here we can talk about how to use restful architecture and simple HTTP commands like get, put and delete, to make APIs refreshingly simple and position Open Legacy as a knowledgeable stakeholder in this process.Sent from my iPhone

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3 Ways AI will change CRM

This piece could focus on how AI will enhance CRM: 1. visually (data mining from images) 2. insights (a greater body of data collected from each customer) 3. shopping carts (the buying process will be much different and ASSISTED by AI)

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Keywords: AI. CRM

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4 Best Practices for IaaS

We can talk about Infrastructure as a Service and how to get abetter contract with a vendor

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Why Did Marvin Minsky Talk about Neural Networks like Logic Gates?

This piece could discuss an interview with AI pioneer Marvin Minsky recently before his death, where he explained NN technology as a sequence of logic gates - positioning the company as a thought leader and exploring how new enterprise IT is supported by AI.

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Using AIOps: Why its Not DevOps

This piece could go into the nuts and bolts of AIOps adoption, to make the company one of the first to be speaking about this very new way to run enterprise IT. Essentially, we could break down the AIOps cycle and describe how it differs from simple "agile development" principles

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Already have the cloud? What about AIOps?

Here we can address business IT changes coming up. Companies may already utilize some cloud services (by now_) but many don't know how AI is going to apply. Someone has to shepherd them through the process of learning - why not Extreme Networks?

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How IoT and Voice Activation Will Power Your Business

This is a really good idea! I would start out with a section on 'how it works' and the idea that voice activation will move us from "hands-on" (typing) to "hands-free"(with the dominant method of communication being voice) then we could go into a few use cases to show how it will make a business work. I always like to stress that it will help tremendously with today's "bad IVR" (the maze of menu options that bedevil consumers because they are so slow) and we could talk about new sales ideas etc.

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Invest in "Better Testing Results?" - (CTA)

A. Your channels – you have a LOT of options for marketing. Facebook? Twitter? Email? Which messages do you put on each medium?B. Crafting a message matters. What tone and wording do you use? How long do you make each page? How do you structure content?C. Interactivity. When you add something (a picture, a video, etc.) to the customer experience, what does that do? How does it influence conversion? (examples)D. The value of a multivariate plan from Metadata – get actionable data for business int

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Artificial Intelligence and its Effect on Business Communications

we could specifically cover interactive voice response (IVR) and call center (inbound customer calls) work to show how this is going to change the game for business soon.!

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Avoid Data Entry! Pitfalls of Cloud Migration

I tend to think this is a great starting point for talking about cloud migration. We can get into optimizing workloads, dealing with encryption etc. (all in one blog post!) but it makes it interesting to talk about some of the worst case scenarios. There are a few ways we could angle this - let's talk

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Machine Overlords: 5 ways Big Data has given way to new Machine Learning models

Here we could discuss deterministic vs probabilistic inputs, the way that neural networks are set up (w artificial neurons) and how training data works - and also, what this does for business!!

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Visual Dashboard 2.0?

We've all heard about the amazing power of the visual dashboard - but what about making these tools smarter and more automated? We position Chaos Sumo as a thought leader here.

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See What's Growing: "Blanket" Droning of crops at every stage provides vital agronomics data

We can bring in authoritative sources to show how observing crops with drones helps to pinpoint yield, spot any conditions early, and serve the process of bringing ag products to market

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From Excel to NoSQL to AIML

We can tracethe progress from Excel and relational database to the AIML age and talk about how Chaos Sumo can help firms to "retrench"

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Are You Using AWS S3 Object Storage?

We can propose taking a look at an object storage model and then position Chaos Sumo as a leader.

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How Does IoT Differ From M2M?

They are two very different things. We can talk aboutbroad use cases for IoT and how Logtrust can help. The title is mostly to drag the reader in.

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FedRAMP Embraces Unified Communications! What Does it Mean for Your Business?

We can talk about the news that this federal entity is understanding UC and that offerings from Cisco and Collab9 and others target this kind of new communications model, in a compliant way - and also tout Joon as a premiere consulting company

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Telecom Gateways: Build This Functionality Into Your Business Model

This one could be kind of a "what is" piece with examples and case studies, again, leading to a CTA forJoon. We could talk about the function of a gateway, its implementation, maybe encryption questions, and mention that a business often needs a good guide

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Top Ten Reasons to Use SD-WAN

Benefits of SD-WAN, including: agility, segmentation, app performance across WAN, managing latency, jitter, etc.

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What's the Big Deal with Chinese Teleportation?

This massive advance in quantum mechanics is happening right now. The Chinese are developing methods to increase the extent to which entangled particles can be teleported into orbit. Comanies that invest in content around this will be seen as thought leaders. We could explore the ramifications for business with a brief intro on how it works.

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Why are Quantum Logic Gates Important?

Quantum logic gates are an important building block for new technology advances like the IoT, cloud computing, etc. Companies thatcan greenlight these types of articles will have a key inside edge online. We can start with an explanation (basic) and talk about Pauli-X, Y, and Z gates as an example, quoting Marvin Minsky on logic gates

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WHat is the "Bloch Sphere" and Why Should I Care?

Why, indeed,? Because this kind of "new math" is going to be absolutely relevant to the tech world in a matter of months, as quantum technology appears on the scene. Invest in a ground-floor intro for your customers, and you'll establish thought leadership in the tech space. You might even get some techie readers and attract talent.

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5 Ways to Support Small Business for Small Business Week

I can do this one within the time frame needed. Ideas: a. local events (participation in the community) - b. contributing to a "walkable culture" - pointing out how small local businesses can offer proximity in neighborhoods c. pop-up retail (a good tool for a small business) d. co-branding

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Active or Reactive SOC? Benefits and Disadvantages

intro: essentially, it's often a trade off between resources and security outcomes. An active center is more costly in general but often more effective. Active Centers: cost and effort of staffing, keeping a command center open 24/7, but increasing monitoring. Reactive Centers: run on a shoestring but can be "too late to help"

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5 Tips for Running an SOC with an MSSP

This posts would point out some best practices for co-managing: 1. effective scheduling 2. defining tasks (don't duplicate!) 3. keep vendors honest (look carefully at SLA) etc.

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The Promise of Exascale Computing

This piece could go into some potential applications of exascale computing to areas mentioned in the company's profile - along with some notes on quantum computing etc.

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unified communications kill fee

kil fee

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Global Confidence as a Teachable Skill

It's even more important today to develop well-rounded students - because they will have their mettle tested by things like automation, IoT and a very dynamic job world. We can talk abut this

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Teaching 21st Century skills

I'm thinking we want to focus on things like STEM, electrical engineering, AI/ML and IT management, skills that will be in demand tomorrow, but feel free to add guidance

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Logn Text? Dragon Anywhere Can Help

The idea is that you can dictate a long text message and simply move it from the app to the SMS platform, saving yourself time and effort! A major coup for Nuance

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Pride and Prejudice: Make a Decision!!

If you are interested in really unconventional, engaging content, you might like this pitch on Louis CK's interpretation of a Jane Austen classic. It has real and applicable business relevance - I can provide a more detailed outline. I had been pitching this since before CK's "fall from grace" - if that is a concern, we can pursue other angles.

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Why is Alec Baldwin so Mean in "Glen Gary, Glen Ross"

Here is a less controversial angle to using compelling pop culture references to talk about branding principles. We can talk about "always be closing" and how it relates to branding. The gist: yes, things can sound mean, but they are part of a bigger strategy. That doesn't give somebody the right to disrespect somebody else, but it does show how branding can sometimes seem "aggressive"

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Beyond Big Data

Big data was the thing just a few years ago - now it's machine learning and AI. It's no longer cutting edge to just acquire huge data sets and mine them. The vanguard companies want predictive ML!

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Help! It's Almost GDPR Time! 8 compliance tips for businesses

We can talk about compliance as a whole and position the client as a thought leader, explaining how GDPR is going to have a global effect.

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Roof Problems?

Hi I could help. We could talk about leaks - how they start, what they look like, when to call a pro shop. I have written for roofing companies before.

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Olympic skiing - and marketing automation

With marketing, you want to get around all of those flags - MA tools with ML/AI foundations help that to happen. You get identification of parameters - and implementation through protocols!

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Enhancing Hospital standards with Blockchain

This Deloitte resource shows how blockchain can help hospitals in terms of data intelligence - in addition to the idea of tracking drugs and supplies, we could also include use cases of using blockchain-related technology to secure or track medical equipment

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The Nuts and Bolts of Digital Accessibility

Aah - digital accessibility. It's a big issue in today's business world. I have written on legal cases involving ADA web site access. We could outline how this struggle is heating up in the corporate community.

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Why Healthcare Leaders are Talking about Medicalchain Tokens

Medicalchain is going to be a big player in healthcare technology - we can include details on the involvement of Mayo Clinic and other early adopter news.

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What will blockchain do for depositor accounts?

We can talk about cost savings and other aspects, though we don't have to be so aggressive against existing banking models....see link https://keepingstock.net/consumer-banking-takes-major-step-forward-with-blockchain-technology-to-help-consumers-save-4b082dc0e46e

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How do you balance privacy and security?

The divide is a big one. We can talk specifically to high risk businesses like healthcarfe providers, about how to "marry" security and privacy, with saas suites, comprehensive industry-specific EMP, and more.

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Always Evaluate the "Time Frame" for Capital Growth

Every growth product is different!Think about how long you can invest your money for gains. Sometimes a CD or other product gives you more bang for your buck - like a 25-month CD with a 2.2% apr...banks can help you decide!

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Is Your Business on the Move?

This one addresses "nomadic work environments" as you mentioned in the call out. Good strategic communication models are able to handle moves - when one or more workers are suddenly somewhere else, or when a whole department relocates. Physical moves are one thing - communications moves are something else. We can talk a little about UC and voip setups while positioning Joon as a solution

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The Logistics of Device as a service

Here we can talk about the process of DaaS, what's important to look at in an agreement, benefits, and position NWN as a thought leader. This is a good opportunity to talk about an emerging market that is unfamiliar to some readers

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What Does software-defined networking have to do witrh remote employees?

The principle ofSDN is that a centralized controller manages a distributed network. We can describe how SDN works and make the analogy to managing a remote workforce. This gives us a "two-fer" - it positionsJoon as a leader in workforce communications, and it positions Joon as a company that's knowledgeable about SDN, a somewhat academic and innovative part of communication tech

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7 Most Important things in CRM

Hi, I would add things like visuals for identifying customers, in-depth dossier data, integration with ERP, intuitive interface, and a few more.

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Cloud and Network as a Service: Is It the Future?

SDN puts us well on the way to achieving NaaS goals. We could talk about that positioning Cloud HPt as a thought leader

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Move to NaaS: the frontier of easy networking

We can talk about NaaS

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The Role of Multivariate Testing

Here we could start with a definition: what multivariate testing does, the concept of targeting the best outreach format/channels, and then talk about how a marketing service can do this for you - and then position Mogrify!

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What Does it Take to Become an Accredited Investor?

Explaining some of the terms and eligibility for these types of investments - can position McGriff as a place to start

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Is Sharepoint like Dropbox?

We can talk about the utility of Sharepoint, plus a way to beat some of the common problems that befuddle users

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5 Big Headaches with Migration

Legacy updates, data entry!, cloud setup, delegation, etc.

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CLoud-Native NVF: Is It For You?

Pros and cons of cloud native network function virtualization - working with the stack and the OSI model, meeting business goals, data handling, etc.

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How the Universal Windows Platform impacts Evergreen application management

UWP helps with Evergreen IT and app management through providing a universal API toolkit, etc. it seems to me that UWP will help to streamline the Evergreen maintenance, with customers on the Windows semi-annual path receiving the continual updates. Desktop Bridge would seem to benefit from UWP in that the universality of controls and functions would make it easier to work in the collaboration environment and “ship apps over the bridge”This is the basic outline I would use unless you have addit

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Push Notifications - Their Role in Public Administration

First responders, municipal managers and otherlocal officials have something in common - they need to be supported by a vibrant, capable communications network to serve residents well. I would use this article to talk about the role of push notifications in agile management and how they can help officials and law enforcement offices to do their jobs, based on input I have seenwhile covering municipal news for a daily paper

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5 Dashboard extras for public administration

Here are some of the key software functions that municipal office purchase to stay modern and competitive: audit tracking tools, security software, fire company territory map software, first responder web sites, and public works database

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3 big aspects of OpenStack monitoring

We could talk about: 1. orchestration 2. monitoring the flow of data into and out of services 3. deployment and the devops pipeline

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Relevance Versus Reach – How to Micromanage Influencer Research for Twitter

Lots of marketers are looking for big follower accounts – but sometimes having well targeted relevant strategies can mean more than getting the maximum follower numbers. We can talk about some sophisticated twitter influencer marketing strategies and use available statistics.

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Five Great Tips for Starting Out with Video Marketing

We can include the following – start slow with high-quality short videos – understand your platforms – know your audience – think about live shots versus graphic design and more. Position Firstcut.io as a thought leader as a first step in developing a regular blog

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Lightning Fast – The Lightning Network Innovates Cryptocurrency

By removing the requirement to publicize the transaction to blockchain immediately, the lightning network uses time-based scripting and opens up significant functionality in the blockchain. We could talk about this phenomenon and reference Bunker Capital as a thought leader

Content type: Blog Post

Keywords: blockchain,cryptocurrency

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Five Tips for Initial Coin Offerings

Client can provide the tips that it wants, or I can build some…I have reported on cryptocurrency for publications such as Techopedia, Gulf News Journal, Balkan Business Journal and Dataversity. I have extensive experience researching and writing about cryptocurrencies and blockchain immutable ledger technology.

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Not Just "140 characters" – Don't Neglect Short-Form Social Media Marketing

Many companies consider Facebook to be the dominant marketing platform – and they may stop there. But they're overlooking massive audience potential! We can talk about this and then transition to how Commun.it helps Twitter marketers to manage followers, share on different networks, enhance notifications and more.

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What Does it Take to “Go Viral?”

People often talk about “viral video” with no clue about how that works. It's true there's no concrete recipe for going viral – but professional video marketing companies understand how to mine customer data and combine that with creative brainstorming to get closer to vibrant viewership and bigger video results.

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A/B Testing for Video Marketing

Here we can talk about the phenomenon of A/B testing and how to apply it to video. Example – screen testing various video screenshots – testing metadata like titles and captions – testing different channels or platforms.

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Five Essential Seller Tips to Make your Starting Process More Tangible

It's sometimes hard to conceptualize how you're going to sell a house. Before nailing down the details, get these big picture elements in view, so that you understand the framework of the deal – calculate in the commission – evaluate the surroundings of the property – figure out whether you will show the property staged or unfurnished, etc.

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Seller Assist and Why it's Important

Many first-time homebuyers have never heard of seller assistance – they should know what it is, and how it can help them. Sellers should understand how this gives them money to ‘play around with’ in a real estate deal – how an offer of seller assistance can help both parties.

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Four Great Benefits of Containers

Companies are moving from virtual machines to containerization. We can cover these benefits – quicker time for deployment and spinups – more isolated apps and code bases – easier transition to different platforms – orchestration environments and intuitive management tools

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The GDPR and How it's Going

The new European privacy laws are having an impact well beyond the EU. We can talk about how American companies are handling the privacy standards and regulations inherent in serving European customers

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Sonny Perdue's Farm Aid Plan

We can talk about the pending plan to be announced on Labor Day and why it matters for farmers – what money are farmers likely to receive? How much relative impact will $12 billion have? What about the context of the tariffs?

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Four Big Reasons Dental Implants are Popular

Dental implants are relatively noninvasive – they provide a whole new look for the teeth – they're easy to maintain and stand up well to pressure over time – they can help with chipping, discoloration and more

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The Joys of Teaching Abroad

This is just a general pitch - I have years of experience teaching abroad, and many years as a writer! This would be perfect! I will send you some more detailed pitches later but feel free to reach out if you would like to discuss!

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TELF in Asia: The Pros and Cons of Teaching English in 5 Amazing Countries.

I’d to propose a piece titled “TELF in Asia: The Pros and Cons of Teaching English in 5 Amazing Countries.” Based on my own experience end that of friends, this piece would compare the benefits and challenges of teaching in Japan, South Korea, Taiwan, Hong Kong, Mainland China, and Vietnam.

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Teaching EFL in Asia: How to Get a Head Start on your Student Loans and Build a Financial Foundation for your Future

American university students these days are graduating with increasing larger burdens of debt. based on my own experience repaying my student loans through TEFL, I’d like to write piece titled “Teaching EFL in Asia: How to Get a Head Start on your Student Loans and Build a Financial Foundation for your Future.”

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5 Great Reasons for Teaching EFL Abroad after College

I’d like to write a piece “5 Great Reasons for Teaching EFL Abroad after College.” I spent two years as an EFL teacher in Barcelona after graduating. I’d like to share 5 big ways in which I personally grew and benefited from my experience and encourage them in the same adventure.

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New Cancer-Fighting Treatments: What This Means for Your Family

I have done this specific kind of work writing about gene therapy, immunotherapy and other new revolutionary treatments. I could write you a new landing page and other resources

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Career Development and HMS: Four Key Software Innovations

I have contacts in the HR industry I can interview to add meat to this, but essentially we could cover: 1. professional development (MOOCs, LMS, etc.) 2. networking (career mixer apps) 3. skills showcasing (LinkedIn and other more specialized platforms) and 4. skills testing

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5 Key Improvements of Modern Badge Systems

Modern ID badges aren't just a way to get in the door! We can discuss: 1. time tracking 2. legal discovery 3. links to incentive programs 4. a good personnel impression 5. other GIS tracking initiatives (security)

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Browser Isolation and Next-Gen Cybersecurity

Browser isolation is a rather new idea thatworks on a very specific security principle. It abstracts network traffic from the internal side by locking down interactions until the source or stakeholders can be properly vetted. This post will relate directly back to Safe-T''s software defined access and how it can be a powerful security tool for enterprise today

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Anonymous Applications Functionality

This piece could cover the specific use case for anonymous applications. We can cover things like client-less access, move through DMZ to the LAN, etc. and talk about why anonymous functionality is important (confidentialy compliance, GDPR, etc.)

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Keywords: security,ddos,confidentiality

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The GDPR and How it's Going

Note by Gabriela: I believe you have written for Safe-T before - are you familiar with their updated product solutions? You can view more information here. wwwSafe-t.com.I would like a blog to be closer to around 800 words, the budget is $145. Let me know if this is relevant and if you have any questions. Thanks!

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Show and Tell: Content Marketing Down in the Middle of the Sales Funnel

The core idea here would be to show how detailed content can drive conversion through the sales funnel. People are already familiar with the brand: the goal is to really spell out some of the positives or benefits that will drive people to close a deal. i.e. technical specs,real-life examples of happy customers, etc.

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(Twitter for Business) The Path to Short-Form Success

There are a lot of ways we could go with this, how about: The Path to Short-Form Success - Naysayers suggest that you "can't say a lot" in 140 characters or less - but Twitter allows businesses to promote a new change, a new product or new talent quickly and effectively! Tips: use hashtags - tie Twitter to other social media platforms - include key branding etc.

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What's Next to Your Dream Property?

The issue of adjacent lots has become a major factor in buying, especially for high end properties. We could talk about the nuts and bolts of investigating zoning and how that influences a deal, establishing Keystone as a thought leader

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What Can Blockchain Do for Accounting?

We can talk about the immutable ledger technology and what it will do for business.

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Why Weight Ratings - and Quality Builds - are Important for Casters

Here we can talk in detail about a buyer's needs - what are they moving? Let's make the point assertively that companies moving heavy freight can NOT afford to go with low quality or poorly rated casters or wheels - it will cost them much more in operations!!

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user sessions

we can workshop this if you guys are avaliable for pitches

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Durability, Fit and Customization Make the Difference

We can even use an acronym like "D,F,C" to drive this point home - with casters, and utilities like hand trucks, these three principles help buyers to make sure that they are getting a quality product. This can help to establish CP Lauman as an industry leader - I can add a CTA at the end depending on the client's preference

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Critical Network Feedpoints: Create a good Schematic

So you may have more security infrastructure built into a network - but you don't want to "overfeed" tools. You'll want specific stream routing for data and packets. Niagara can help...

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How Does GDPR Affect Network Visibility?

New privacy laws increase demands on networks. At the same time, you have to balance security and performance. Here, we can talk about walking that line and position Niagara Networks as a leading provider.

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Remember "Talkies?"

Visual film came before the addition of customized sound. Now, Mashlink is revolutionizing user video with the ability to add commentary to video on a digital platform. That's big! We can make the analogy and talk about what Mashlink lets users do, and why it's important.

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"End User" Versus Internal Legal Translation

When it comes to legal translation, the context matters. It helps to determine the role of a given document and its intended audience. Some projects will require localization and consideration f dialect: others will be formal, technical documents. We can talk about how to manage this process.

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What's the New "SoLoMo?"

We can go into the history of the term and then talk about how new services like contextual advertising represent the vanguard of where digital marketing is going right now

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"Just be Good!" : Why Workplace Excellence is Actually Challenging and Takes Hard Work

Companies struggle to build positive corporate cultures. We can cite some of the best leadership books and talk about the assessments and coaching and why they are so important!

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Reduced Instruction Set Machines and the Throwaway Culture

This is an important issue and an important service!! Here we can talk about RISC and similar builds, customized electrical engineering, IoT, but then: how to build sustainably and why this company's services are so valuable

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Supporting Visual Learning

A company or a school district will have specific goals for students or learners based on careful research, but operations also have to be supported by AV solutions! We can talk about the value of what the company does

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Multi-casting and the new digital economy

Custom broadcasting is power! We can talk about what the company does and why it is so important in this context

Content type: Blog Post

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8 Ways the IoT Will Change Business Next Year

we can pull from industry resources, talking about the principle of embedding IOT devices in consumer products and involving them in consumer services.

Content type: Article

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History of the Convolutional Neural Network - and the Coming Computer Vision Breakthrough

We can tackle both sides of this trend here, talking a bit about how CNNs work, and then progressing to talking about how VR and CV tech will blossom in the next ten years.

Content type: Blog Post

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5 Ways Property Management Companies Support Property Owners

We can come at this from a broad perspective - for example 1. filling empty rentals quickly 2. having a "formal facade" for tenants (letterhead, uniforms, etc.) 3. liability insurance 4. fleet and equipment 5. policy

Content type: Blog Post

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What Should You Put Into Your Knowledge Base?

We can go into detail about how to build out the KB to get actionable content strategy in hand.

Content type: Blog Post

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Thought Leadership Through Content

Some companies do not invest nearly enough in content. Cross-channel, omni-channel or anything else will not be as effective without a robust content plan that "shows and tells" customers and moves them along the sales funnel. A content program can be like a "10x salesperson" it can do more with less effort and less cost.

Content type: Blog Post

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The Curious Appeal of OpenAI

Intro: Elon Musk and other visionaries have started a brand new company, OpenAI,to work on key artificial intelligence research. The question is: why?A. the "strength" of AI (talk about potential AI problems) B. The link to network security and cybersecurity (both AI researchers and cybersecurity engineers are working in free systems to protect against bad outcomes) C. Conclusion: CTA for Resilient

Content type: Blog Post

Keywords: OpenAI, artificial intelligence, cybersecurity, threat, network protection

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Mary Shelley’s Frankenstein: The New Prometheus – The Challenges of Protecting What You Create

The story of Frankenstein is essentially a story of ambition, of pushing the envelope, and in a way, of increasing technological prowess. The plotlines involving the scientist chasing the monster around remote environments show the dangers of rapid innovation – the responsibility to control and harness power for good. This can be related directly to new network security method and the vanguard that works on controlling data transfers over a global dynamic Internet and through the cloud, etc.

Content type: Article

Keywords: Frankenstein, creation, control, network security, endpoint monitoring

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The nuts and bolts of events

In this post, we could talk about elements like sound and video, branding, and layout and pull it together to talk about the value propositions of modern services

Content type: Article

Keywords: Events,services

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7 Ways Better Logistics Helps with Cold Chain Shipping

We could go over elements like how advanced tracking prevents issues with compliance, etc.

Content type: Blog Post

Keywords: cold chain,shipping

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Mining marketing data from video: 5 key technoques

We can cover different ideas i.e. Use of metadata, working with codecs, using image processing tools etc.

Content type: Article

Keywords: Marketing,data

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Why a Franchise works in low-interest times

Interest rates are historically low - but the stock market is not a great way to predict investment outcome. A franchise can get that steady growth that you need out of capital. .

Content type: Article

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Harvesting Robots: Taking some Labor out of Ag

Harvesting robots are just one way that agronomy technologies are taking off. We could cover other tools that are listed in the company profile

Content type: Article

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5 ways to use a cloud gateway

Here we can talk about encyrption (end to end or tunnel), caching, edge computing, fog computing and other interesting principles that are part of using a cloud gateway in a new system migration or upgrade.

Content type: Article

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For Bruel and Kjaer: Vibration Testing and MTBF

The premise for this would be to show how vibration testing helps to spot defects or weaknesses in products, and how that helps with Mean Time Between Failures (MTBF) - without vibration testing, it might require a massive investment in research to figure out how long a part or piece will last. We can talk about MTBF metrics and the value that vibration testing brings to the table.

Content type: Article

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5 New Moves Forward for Dragon

We can talk about new major opportunities for using Nuance software in 1. medical/healthcare environments 2. data analysis for business 3. collaborationbetween communicators 4. one-upping Siri and Cortana 5. retail

Content type: Blog Post

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Rapid Advances in Speech to Text (and Nuance Products)

Just a few years ago you had to train your STT with JFK speeches etc. Now you can get even better levels of accuracy without any of that with Nuance Dragon Anywhere and other products. An amazing level of accuracy! So useful for many personal and business applications.

Content type: Article

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Working with Dragon

When you are using cutting-edge STT tools or anything else, you needgood support. When you call Nuance, you get excellent customer service for switching devices, troubleshooting interfaces, etc. Contrast that with some of the headaches you have to go through with other tech vendors just to get a transfer license!!

Content type: Blog Post

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The Potential of Network Segmentation

There's a craft to netowrk security. Planning out segmentatuion with a visual flow chart can be a practical way to move forward. We can also position the company's products as a major asset in cybersec.

Content type: Article

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Why I Bought Dragon Anywhere

I am a novelist and article writer. I used Dragon Anywhere toincrease my productivity anf profitability by 1000%. This is a trend-setting technology and one that should dominate markets for years to come.

Content type: Blog Post

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The Real Power of Speech-to-Text

Our interfaces are changing - and so is our world. We are tired of typing, hunt and pecking, tappign on screens. Nuance Dragon gives us a way to "use our words" to reach out and interact with the world around us.

Content type: Article

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Why did Bitcoin Go So Low?

we can examine the volatility of Bitcoin prices over the past two years and look at both micro and macro trends. EX: bitcoin chas controversy, fed interest rates, institutional buy-in, etc.

Content type: Article

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Improving IVR One Step at a Time

here we could talk about specific IVR benchmarks and how they help a business to thrive and deal better with customers: A. fewer redundant menus B. less numeical verification C. more access to human agents etc

Content type: Blog Post

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Beauty Under the Sun

A piece that talks about how the product blends utility with an attractive infrastructure that classes up a property. I would also touch on rebates, energy savings, etc. (I have written for the solar industry)

Content type: Blog Post

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Network Segmentation, Browser Isolation and the "Secret Sauce"

Here we can prime an audience to think about IT sec in a new way - starting with these two principles and then adding some others, positioning Dispersive Networks as a thought leader

Content type: Article

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5 Things A "HIPAA Enforcer" Has To Do

I can base this piece on my clinical experience - 5 things: lock down stray paper (lockboxes etc.) , enforce screensavers (hide open screens), social media policy, sound barriers, and evaluating ID data

Content type: Blog Post

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7 Tips for Security in Document Scanning Systems

IE: consistent across network stations, user assistance messaging, patrol endpoints, etc.

Content type: Blog Post

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Using Platforms to Build Dev

In an age where companies have to "get agile" about operations, adding key automation and workflow platforms can go a long way toward helping to boost capaicty for dev teams

Content type: Blog Post

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Moving Toward Non-Deterministic Communications

New kinds of network systems are automating a lot of what people used to do by hand. Unified communications is not immune from this kind of progress. In this post, we can talk about how having choices and working on probability models makes conferencing networks a lot smarter and establish rammer.ai as a thought leader in this industry

Content type: Blog Post

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The Meaning of Virtual PBX

The cloud did a lot to telecom. We can talk about new click to call functionality and other tools that make CloudConnect Communications Pvt. Ltd. systems part of the vanguard of communications in the 21st century.

Content type: Blog Post

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Guarding Sensitive APIs

New systems establish trusted connections through APIs to enable functionality and collaboration. But what about security? We can talk about the need to strategize software development to meet today's security concerns.

Content type: Blog Post

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Scaling with Net Promoter Score

NPS is an excellent way to scale, and we can talk about using this feedback for business success. However there's also the ability to take in other kinds of rich data and turn it in to to customer insights. Can cover: CRM, email data agg, etc.

Content type: Blog Post

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Get Where You're Going

Casters and wheels are the utility products that power transport. We can talk about features and functionality, durability and more but we have to keep in mind what people are actually using these products for...

Content type: Blog Post

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hey

anything going on over there?

Content type: Blog Post

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What a Single Platform Can Do

This is a resubmission: We could start by talking about how clinical people need a single architecture - then talk about how Orb Health CCM provides a central place for data and the benefits related to this. I would make the analogy to having a EHR that can be passed among different provider offices.

Content type: Article

Keywords: hospital,doctor,EHR,platform,CCM

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