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nDash Writer Profile for Kelly Vo

Kelly Vo

Headline

Freelance Writer at Kevo Writing

About Me

I'm an accomplished freelance writer (with three years of experience) living in Colorado. I graduated summa cum laude from Arizona State University with a bachelor's in English: Creative Writing.

Most days you can find me working on client blogs, articles, white papers, case studies, product descriptions, website copy, and more. Currently, I write a variety of business articles and website copy on topics such as B2B & B2C marketing, Cloud computing, business safety, fashion, health, social media, higher education, entrepreneurship, e-commerce, and more. Some clients include MetroMBA, Dope Magazine, Joel Osteen Ministries, Propel Marketing, GCP Applied Technologies, CloudAlly, TriTech, PHL Naturals, and more. 

Industries I Write About

Marketing & Advertising

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Health, Wellness & Fitness

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Information Technology & Services

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Writing & Editing

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Internet

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Online Publishing

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Consumer Electronics

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Real Estate

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Executive Office

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My Writing Samples

10 Blogging Tips for the Entrepreneur

When you’re running a startup, it’s daunting to think of taking more than fifteen minutes a month to write a blog. But, if you’re still growing your client base, a blog is necessary. Companies that blog get 97% more links to their website and consistent bloggers are 13 times more likely to have positive ROI. So how do you make sure you’re sharing quality blog content?

http://tech.co/blogging-tips-entrepreneur-2015-06

Should MBAs Work in the Nonprofit Sector?

MBAs are only concerned about earning a lot of money. That’s what people think, right? It’s a common misconception. The truth is that many MBAs are going into careers where they can affect social change. While the nonprofit sector might not be the most obvious career choice for grads, it’s a valid one. In fact, a recent study of MBA industry preferences placed the nonprofit sector in the top ten. Nonprofits allow MBAs the opportunity to utilize their skills to solve social problems.

http://www.metromba.com/2016/05/should-mbas-work-nonprofit-sector/

GHOSTWRITTEN: 11 Simple Steps for a Successful Brand Building Process

Ghostwritten Blog: A successful brand has to be consistent in communication and experience, across many applications: environment (storefront or office), print, signage, packaging, website & online advertising, social media & content marketing, sales & customer service. Now, brand building being simple? The truth is: it doesn’t happen overnight…or even in a few months. Brand building is definitely a process. However, the ongoing effort will result in establishing long-term relationships with your customers.

http://freshsparks.com/successful-brand-building-process/

Canna Law: Legalization and the Adult Use of Marijuana Act

2016 is California’s year to legalize cannabis, and with multiple initiatives hoping to make it onto the ballot, there’s never been a better time to get informed. To uncover the truth about legalization, we spoke with Tomer Grassiany, CEO of The Art of Edibles, the legalization of cannabis is about improving the industry and changing perceptions. “We are invested in an industry that has been demonized for decades, and we have a unique opportunity to break down the stigma.”

http://www.dopemagazine.com/canna-law-legalization-adult-use-marijuana-act/

GHOSTWRITTEN: Protecting Your Mobile Devices: What You Need to Know

Ghostwritten: If you use mobile devices to help run your business, you should be concerned about security. The truth is that 1,023,108,267 records were breached in 2014, and 25% of all mobile devices encounter at least one threat each month. The last thing you want is your corporate data leaked or used to harm your business. That’s a nightmare scenario, and ever since the Apple vs. FBI case ended, the best thing you can do is protect yourself and your business on your own terms.

https://www.vroozi.com/protecting-your-mobile-devices-what-you-need-to-know/

5 Lessons Learned from My First Freelance Writing Job

Starting a career as a freelance writer isn’t easy. When I started my career, I struggled with my very first client but it taught me five valuable lessons.

http://www.ndashmarketing.com/blog/5-lessons-learned-from-my-first-freelance-writing-job

Experience

Freelance Writer

Kevo Writing, the brand name for writer Kelly Vo, is a full service writing and content creation freelance firm. Digital marketing content creator including: SEO-focused blogs, articles, social media content, and eBlasts. Creative fiction writer with over 5 years of experience within self and traditional publishing. Clients include: —MetroMBA: Feature and news writer. —Kirkus Reviews: Freelance ghostwriter. —YourTea: Blog and social media writer. —Dope Magazine: Monthly features writer for Southern California. —12 Health: Blog creator. —Social Media Today: Contributing blogger http://www.socialmediatoday.com/users/kevowriting —nDashMarketing: Ghostwriter for marketing, e-commerce, B2B, marketing software, and social media clients. —BioTrackTHC: Technical business writing including eloquent and concise responses to RFPs (requests for proposals) and RFIs (requests for information).

Company: Kevo Writing

I worked there from 4/2015 until now

Director of Strategy

Media Connect Partners (MCP) is a full-service social media agency that provides content development, community moderating, strategy implementation, process auditing, consulting, and ROI reporting services. Reported directly to the CEO; responsible for designing each prospective client’s overall social media strategy, presenting the tailored solution to prospective client C-suite executives, and then disseminating the strategy to MCP staff for execution once the engagement was secured. Also responsible for providing guidance to the CEO regarding internal strategic initiatives to increase revenues by improving the quality and expanding the scope of MCP’s services, as well as decrease costs by adopting new technologies and streamlining internal processes. —Completed a 450+ page, fourteen-piece corporate social media audit and strategy package for a six division TV network and production company with over 75 social media platforms. —Re-crafted and updated MCP standard product documents—such as client service proposals, monthly return on investment (ROI) reports, and strategy documents—improving conciseness, clarity, and most importantly, strengthening the clients’ perception of success by better connecting the original service proposal to the service execution and the final results. —Led and executed over $75,000 in client paid social advertising campaigns, following strict guidelines to properly track budgets and results. —Managed social media assets for multiple clients—including a five-time #1 New York Times best-selling author, a Big Five publishing firm, and a major film studio. —Promoted to manager over all analysts after only three months at the firm.

Company: Media Connect Partners

I worked there from 10/2012 until 4/2015

Content I Write

Ideas and Pitches I Wrote

Did You Get a Deal: 4 Ways to Analyze Price

This short blog will look at the KPI or price and provide information for how procurement professionals can decide if they got a good deal. The four price analyses options are: price comparison, cost structure, price index, and unit price analysis (upa). The blog would briefly review these options with pros and cons for use.

Content type: Blog Post

Keywords: procurement, B2B, information technology

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10 Things Every Marketer Can Learn from Pokemon Go

There's no doubt that Pokemon Go has become a viral craze. It seemed like overnight businesses were having to reevaluate their marketing to include Pokemon Go. The lessons from the craze aren't just for B2C businesses either. Even B2B companies can learn from the mobile game. Similar to the article on Forbes in the "Source Link" except more of a B2B focus.

Content type: Article

Keywords: marketing, pokemongo, advertising, b2b, b2c

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Get Healthy in Your 20s & 30s For a Long Life

This blog will discuss the five different things that men and women can do in their 20s and 30s to stay healthy in their 50s and beyond. Based on a study by Duke Health that states physical decline starts earlier than expected. Tips will include aerobic exercise, eating healthy, Olly vitamins, strength training, and flexibility/balance.

Content type: Blog Post

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What Your Company Can Learn from the Olympic's Social Media

This article will analyze the social media buzz about the Olympics and talk about how the successes and failures of the Olympics can be translated into SM success for companies. The article will cover points such as live posting, videos, images, hashtags, participant involvement, too much control, etc. It will offer advice and use examples from the Olympics coverage to drive home the point in a timely and interesting way.

Content type: Blog Post

Keywords: olympics, social media advice,

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The Dos and Don't of Using Images Online

Articles with images every 75-100 words get double the amount of shares as articles with fewer images, according to Buzz Sumo. Even more interesting, Buffer revealed that images get 567% more inbound links than text-only content. So, what's the key to using images to effectively get more customers? It's about following our dos and don'ts such as no stock images, making image goals, avoiding irrelevant images, adding a human touch, etc.

Content type: Blog Post

Keywords: marketing, conversions, visual content, images, blogging, content creation

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10 Things Every Marketer Can Learn from Pokemon Go

There's no doubt that Pokemon Go has become a viral craze. It seemed like overnight businesses were having to reevaluate their marketing to include Pokemon Go. The lessons from the craze aren't just for B2C businesses either. Even B2B companies can learn from the mobile game. Similar to the article on Forbes in the "Source Link" except more of a B2B focus.

Content type: Blog Post

Keywords: viral marketing, digital media, marketing, branding, marketing trends

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Japan Will Make 2020 Olympic Medals From Recycled Smartphones

Every year, about 650,000 tons of small electronics and electric home appliances are discarded in Japan every year. That's easily enough to make all the medals for the 2020 Olympics. It's a great way to make help the environment with an eye on the sustainable future. Thankfully, in the U.S. we have another option, mobile trade-ins. Hyla can help you trade-in your old phone and re-sell it back into the marketplace.

Content type: Blog Post

Keywords: olympics, mobile phones, small electronics, trade-in, recycling

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Over 50% of Mobile Phone Users Want to Recycle Their Old Devices

A recent survey by Greenpeace found that consumers think mobile phone manufacturers release too many new models and don't do enough recycling. In fact, only 28% of mobile phone users in the U.S. are willing to have their phones repaired instead of just throwing them out. This points to a dangerous trend of waste where mobile devices are trashed and no one is taking responsibility. Hyla makes it easier for consumers to take responsibility for their own mobile devices.

Content type: Blog Post

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5 Lessons Ryan Lochte Can Teach Your Company About Branding

By now everyone knows about the embarrassing Ryan Lochte "robbery." Since the debacle, Lochte has been dropped by both Speedo and Ralph Lauren, costing him millions in sponsorships. So, what can your brand learn? 1) Lies will always be revealed 2) You have to take ownership for your mistakes 3) Social media can be a friend and foe. 4) Big mistakes require a big effort to repair 5) Authenticity is key to recovery

Content type: Article

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9 Tips for Securing the Cloud

There's no doubt that more and more companies are moving their infrastructure, applications, and data to the cloud. But while that's a great way to use and deploy technology, it also opens your company to additional risks, specifically decreased visibility. (1) Define requirements, (2) Develop a plan, (3) Perform due diligence, (4) Build a threat model, (5) Embrace transparency, (6) Prioritize Risk Management, (7) Use powerful authentication tools, (8) Create an SSO solution, (9) DDOS Protection

Content type: Article

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National Cyber Security Awareness Month

Cyber security is everyone's responsibility. That's why October 2016 is the National Cyber Security Awareness Month. In honor of the Department of Homeland Security's campaign, this blog will cover the three biggest security threats: ransomware, business e-mail compromise (BEC), and intellectual property theft.

Content type: Blog Post

Keywords: cyber security, malware, ransomware, intellectual property,

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4 Back Pain Myths

Millions of people suffer from back pain and that means there are millions of pseudo experts. Unfortunately, listening to the myths and fears can cause more problems than they solve. We're debunking the four greatest myths: moving makes it worse, exercise should be avoided, scans reveal all, and pain equals damage.

Content type: Blog Post

Keywords: back pain, back pain relief, wearable posture tech,

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Should You Be Using Facebook Live?

Facebook Live has taken off over the last few months. So far celebrities and influencers have generated mass appeal with the platform, but what about brands? Should your business use it? There are a few reasons we love it: It adds a human element, it develops trust with your audience, it promotes engagement (sales/leads), generates ideas, etc. The blog will also cover a few basics of use.

Content type: Blog Post

Keywords: Facebook Live, Facebook, Social Media, Video Advertising

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Benefits of Good Posture

This blog will cover what good posture is and how it's beneficial to your overall health, and, particularly, back pain relief. It will discuss such things as breathing, fatigue, appearance, circulation and digestion, muscle health, better mood, increased concentration, etc.

Content type: Blog Post

Keywords: good posture, back pain, back pain relief, back posture, lower back pain, poor posture

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Is Your Company Data Secure in the Cloud?

Company data breaches are common. In fact, according to a 2014 study, 68% of companies experienced a data breach in the past year. This article will discuss the most common security risks (disgruntled employees, human error, BYOD, and Ransomware) and how to keep your data protected in the Cloud, including using CloudAlly.

Content type: Blog Post

Keywords: data security, cloud vulnerabilities, cloud storage,

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7 Ways the Cloud Can Increase Your Business Productivity

Cloud computing isn't just innovative, it can change the face of a business. The Cloud offers businesses flexibility, scalability, decreased security risk, improved connection, decreased disaster vulnerability, and increased competitiveness in the marketplace. The reality is that the Cloud helps companies handle big data, which can affect every aspect of a business' productivity.

Content type: Blog Post

Keywords: cloud computing, data storage, business productivity, big data, cloud services,

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8 Pitfalls of Traditional Data Backup

Every organization has data backup as an essential part of their disaster recovery and business continuity plan. But not all backup services and plans are equal. Traditional backup plans include a large amount of risk. Some of those pitfalls include: corruption and exposure, time to restore, theft, capacity planning, and more. This article will cover the 8 main pitfalls or traditional data storage while also discussing how the Cloud addresses each.

Content type: Blog Post

Keywords: data backup, data storage.

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Good Posture Training: Real Results from UpRight

This article will discuss the actual posture training results from three case studies completed by Upright. Documents have been provided by UpRight to fill in the necessary information.

Content type: Blog Post

Keywords: good posture

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5 Real Estate Trends to Watch in 2017

This article will discuss what experts think could happen to the real estate market in 2017. It will discuss such topics as pricing, home type, (A survey of 1,250 U.S. adults from Coldwell Banker Real Estate and Parks Associates found 71 percent want “a move-in ready home."), interest rates, and more. It will also give advice to readers about buying and selling now.

Content type: Blog Post

Keywords: real estate, real estate trends, homebuyers, homesellers

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Bad Posture: How It Hurts and How You Can Fix It

This article will cover the negative effects of bad posture on your health, happiness, and lifestyle. Then, it will provide steps for fixing your bad posture (UPRIGHT training will be one of the steps).

Content type: Blog Post

Keywords: bad posture

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Social Media Tips from the Presidential Elections

This blog will provide ideas for companies on using social media based on how the presidential candidates and parties have used social media well and poorly. The article will cover things like hashtag campaigns aka #repealthe19th (how it was hijacked for the other side), authenticity, demographics, platforms, creativity (photoshop war), grammar, etc.

Content type: Blog Post

Keywords: elections, social media, social media tips,

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4 Reasons You Need a Tech Marketer

Tech companies aren't like any other business, and that's why they need a unique marketing strategy and tech marketers who understand their unique needs. Your tech company needs a tech marketer because they understand: creating B2B campaigns, writing educational content (thought leadership), the importance of data, and staying ahead of the tech curve.

Content type: Blog Post

Keywords: tech marketer, tech marketing, technology marketing

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5 Reasons You Need a Supplier Network

According to research conducted by the Aberdeen Group, companies that have a use a supplier network are able to increase spend while reducing cost and improving supplier performance. How? A supplier network can help with reducing manual efforts through automation, contract management confidence, simplified sourcing, better supplier relationships, and enhanced performance management.

Content type: Blog Post

Keywords: supplier network

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What the Presidential Candidates Can Teach Companies About Branding

At the moment, "Make America Great Again!" and "I'm with Her" are two of the most powerful brands in the U.S. Whether you've been impressed by the campaigns or not, the elections are a marketing spectator sport that can teach your company some valuable lessons about branding and messaging. In the article, we'll discuss the 5 biggest takeaways for your business: the need for a cohesive message, hashtags for the win, relatability and authenticity are key, simple is best, and experimenting works.

Content type: Blog Post

Keywords: branding and messaging

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SEO Writing: Finding the Right BackLinks

SEO writing is a complicated puzzle that requires months to fully understand. However, one simple way to improve your blog/article SEO is through backlinks. This article will answer the questions: what are backlinks?, why do they matter for SEO?, how do you determine appropriate backlinks?, what backlinks violate Google's guidelines?

Content type: Blog Post

Keywords: seo writing, seo blogging, backlinks, content creation

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Dos and Don'ts of Facebook Live

After watching a video, 39% of executives call a vendor. Video marketing is vital to every B2B and B2C business. It provides authenticity, helps buyers make decisions, and encourages social interaction. That's why Facebook Live is such a great new avenue for social media marketing. This article will introduce Facebook Live and how it can work for businesses. Then, it will cover the major dos and don'ts. Do tell people ahead of time. Don't forget the technical elements. Do get prepared. Don't...

Content type: Blog Post

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9 Reasons to Live and Love Milwaukee

This article will speak to why families and individuals should move to Milwaukee and why it's a great place to live. It will cover fun topics such as the Summerfest music festival and the East Side. It will also talk about the extensive list of parks, riverwalks, and more. Finally, the article will cover how Strong Blocks Real Estate is making it easier than ever to live in this great city.

Content type: Blog Post

Keywords: Milwaukee, rent-to-own,

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Milwaukee Housing Market Booms

The Milwaukee housing market is having its best year in more than a decade. This means that it's the perfect time to think about owning a home in the city. It will only get more expensive and with more people moving to the area, there's never been a better time to take a chance and own some real estate before it's too late.

Content type: Blog Post

Keywords: real estate, housing market, milwaukee economy

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7 Tips to Elevate You Content Marketing without Blowing Your Budget

Content is the beating heart of any marketing plan, but every marketer knows it's also the most time and cost consuming piece. If you want to up your content marketing game without blowing your budget, consider these seven tips: use client testimonials, hire freelancers, curate, re-use content, guest blog, engage, and use influencers.

Content type: Blog Post

Keywords: content marketing

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Disaster Recovery Best Practices for Business Continuity

This article will cover the best practices for creating a disaster recovery plan and will include information about using Cloudally and how cloud-to-cloud backups are your best choice for emergencies. It would be great to have a Cloudally case study to refer to. Best practices will include maintaining full copies of critical data, testing, creating a plan, training, etc.

Content type: Article

Keywords: disaster recovery, business continuity, cloud-to-cloud backup

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Disaster Recovery Best Practices for Business Continuity

This article will cover the best practices for creating a disaster recovery plan and will include information about using Cloudally and how cloud-to-cloud backups are your best choice for emergencies. It would be great to have a Cloudally case study to refer to. Best practices will include maintaining full copies of critical data, testing, creating a plan, training, etc.

Content type: Article

Links:

7 Tactics To Improve Your Account-Based Marketing Process

In 2015, a SiriusDecisions study found that 92% of B2B marketers worldwide believed that ABM was "extremely" or "very" important to their marketing efforts, yet ABM can be hard to wrap your head around. The core idea behind ABM is to build relationships and this means there are a few critical tactics you need to implement. 1) Retargeting 2) Sales Offers 3) Personalization 4) Social Intelligence 5) C-Level Campaigns 6) Contacts List 7) Email

Content type: Blog Post

Keywords: account-based marketing, marketing tactics

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Comparing the 5 Best eCommerce Software

Choosing an eCommerce software for your online store should be simple but it isn't. There are dozens of options and each promises to be the best, most affordable, and easiest to use, but what's the truth? This article will take and in-depth look at Shopify, BigCommerce, WooCommerce, Magento, and Volusion. We'll look at pricing, function, tools, checkout, support, etc.

Content type: Blog Post

Keywords: ecommerce software, ecommerce marketing

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The Importance of Diversity in the Workplace

The New York Times revealed that "80% of hiring is done based on 'culture fit,'" which means most HR departments look for the same type of people over and over again. Unfortunately, this kills innovation. Diversity is the spice of life. Diversity drives innovation, increases creativity, eases recruitment, reduces turnover, etc. So, how do you hire a diverse workforce? Look at where you recruit, focus on performance, test your job ads, etc.

Content type: Blog Post

Keywords: hiring best practices, HR training

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5 Simple Steps to Protect Your Data from Malware!

In 2015, more than half a billion personal records were stolen or lost due to security breaches according to Symantec.That's why it's so important to protect your data from damage and to have a plan in place if the worst happens. Is your company able to restore data lost due to malware damage? With CloudAlly, it doesn't take a ton of IT Skills to back everything up and restore with ease.

Content type: Blog Post

Keywords: business continuity, data security, malware, data corruption

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3 Steps to Onboarding Made Easy with Data Backups

Whenever you lose employees and/or bring on new team members, the onboarding process can be full of frustration. The hardest part: knowledge and data transfer. How do you make sure that your new employees have access to all the sales data and information they need while also ensuring that potentially beleaguered employees aren't a security risk? It's all about your cloud-to-cloud data backup making life easy.

Content type: Blog Post

Keywords: cloud-to-cloud backup, onboarding, HR tools

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Natural Disasters: Is Your Data Protected?

This article will cover best practices for protecting your data in case of a natural disaster. It will include tips like keeping data off-site, ensuring your Colo exceeds safety standards, planning ahead, etc. The article will mention Colo ATL's SSAE 16 certification, it's security, and more.

Content type: Blog Post

Keywords: disaster recovery, business continuity, natural disaster, data protection

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5 Reasons to Modernize Your Outdated Building

This article will be focused on building owners and will mention some of the major problems of older/outdated buildings such as the high cost of repairs, decreased rentability, increased liability, etc. It will then talk about the reasons and benefits of improving your building including decreased utility costs, the ability to retain and attract tenants, etc.

Content type: Blog Post

Keywords: building owners, building financing,

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The Benefits of Good Posture for Your Health and Happiness

This article will cover the many benefits of having good posture. It will talk about everything from increased confidence, to less back pain, powerful body language, better productivity in the office, decreased depression, more energy, etc.

Content type: Blog Post

Keywords: Benefits of Good Posture

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Good Posture Is Going Viral

This blog will cover the recent "viral" pick up from UNILAD. It will discuss how everyone is talking about good posture, the need for good posture, and how we all want to change. The main purpose will be to reveal how good posture is now possible with Upright. The UNILAD video will be linked in the blog.

Content type: Blog Post

Keywords: good posture

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How to Build a Successful AdWords PPC Campaign

This article will delve into Google AdWords and will provide advice, tips, and tricks on building a successful PPC campaign. It will cover such topics as choosing between the Display and Search Network, writing a compelling headline, choosing the right keyword, and creating an irresistable ad.

Content type: Article

Keywords: PPC advertising, google advertising, PPC campaigns

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The Difference of Data Driven Decision Making

While going with your gut-driven instincts is a time-tested way of making decisions, in the long run, the best ideas are those that come from data. Even the smallest decision can and should be data-based no matter if you're running Amazon or a small startup. Data helps you remain more competitive, cost-effective, and agile. This article will discuss 5 tips to becoming more data-driven with examples: establish a strategy, gather KPI, leverage the data, train employees, and utilize tools.

Content type: Blog Post

Keywords: data driven decision making,big data,data driven results

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Do You Have a Global Content Marketing Strategy - Marketo Pitch Idea

Since Marketo is a global company, this would focus on how to create content that reaches a global audience. It would provide tips such as "give the illusion of closeness," "understand your traffic," "partner with someone local," "tell a story," and more. The key would be to show how a company could create content for more than just a Western audience.

Content type: Blog Post

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How to Provide the Career Development Your Employees Crave

Too many companies ignore career development, which can lead to high turnover rates up to 30% in some cases. In fact, 54% cite "little chance for advancement" as a reason they left their job. But millennials and other employees actually crave stability if they're given a chance to grow in their current job function. How can you offer the job development your employees desperately want? This article will offer recommendations and ideas for companies.

Content type: Blog Post

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5 Ways to Use Social Media to Grow Your Email List

Social media doesn't have to exist in a vacuum. It can play a vital role in your overall marketing campaign, even helping you grow your email list. It's all about how you use it. 1. Host a live video 2. Promote a contest 3. Offer a free download 4. Tease about email-only offers 5. Use CTAs

Content type: Blog Post

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5 Ways to Make the C-Suite Care About Your Marketing Efforts

Marketing isn't sales, and so sometimes it can seem like the C-Suite doesn't care about your success because you're not bringing in obvious money and customers, but you can change the tune. 1. Share valuable metrics 2. Align marketing to company goals 3. Work hand-in-hand with sales 4. Provide regular reports 5. Focus on the customer

Content type: Blog Post

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Ho to Use Content to Problem Solve for Your Customers

Some of the best content is that which solves a problem for your customers or the industry. This is what is considered valuable and will get your content read. How do you use your content to solve problems? This article can cover everything from coming up with ideas to developing topic threads, etc.

Content type: Blog Post

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How to Become a Thought Leader: Writing Better Content

Becoming a thought leader in your industry is a dream for every marketer, but how do you make it happen? This article would walk through the steps it takes to become a thought leader including narrowing your focus, using keyword research, engaging, etc. Talk about guest posting and using nDash to help. (this is based on the series you mentioned in the last assignment). I wasn't sure of pricing, but kept the same price as the previous assignment. Let me know.

Content type: Blog Post

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7 Reasons Why You Need a Content Calendar

Too often companies just throw content around willy-nilly, happy to just get anything up, but this won't help you in SEO or customer outreach. Instead, you need a content calendar for a focused approach. This article would also cover how to create a content calendar and how nDash can help you fill it out.

Content type: Blog Post

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Visual Content Is Still King: How to Make Visuals Work for You

Video and image-based content still reign supreme. How can you work visual elements into all of your content and what types of visuals should you use the most? This article would mention things like adding infographics, choosing the correct header images, taking advantage of screenshots, sharing videos and vlogs, etc.

Content type: Blog Post

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Finding Your Voice: How to Identify and Share Your Brand

When you share content, you want it to sound like you. How do you develop your authentic business voice, personality, and brand and how do you know what is appropriate? Then, how do you keep this authenticity even if you outsource your writing? Talk about how nDash can help you develop your brand with writers who write like you want.

Content type: Blog Post

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9 Ways to Use Your Content to Build Relationships

Customers are tired of selling. They want more from your business. One way to give them more is to create content that is all about relationships, building trust, and demonstrating value. How do you do this? This article will provide tips and tricks for building relationships through content including such ideas as story telling, responding directly to customers, using a casual/friendly tone, etc.

Content type: Blog Post

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Everything You Need to Know About URL Shorteners

This article will cover shorteners such as Bit.ly, Ow.ly, TinyURL.com, Buff.ly, AdF.ly, Is.gd, Bit.do, and more. It will also talk about why URL shorteners are important including when and how best to use them.

Content type: Blog Post

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How Will GDPR Impact the Marketing Industry?

GDPR goes into effect on May 25th, how will this impact marketing and company websites? There are a few changes you need to be aware of when it comes to data protection and privacy. Mainly the changes will relate to data permission and customer consent on forms and emails. The article will talk about what GDPR is and how it will impact marketers in areas such as personal data retention, accountability, data security, and transparency

Content type: Blog Post

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Blog Comment Pitch

Claire, you shared some great ideas in your article. I particularly like your suggestion to repurpose content in new ways. I’ve done this many times. One thing I will say though is that while all these ideas are great, a problem that I run into when scouring for content is time. I don’t have hours to spend on writing a blog or article, so I like to get help from sites like www.nDash.co.

Content type: Blog Post

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Marketing Automation Mistakes to Avoid

Too often, companies think that they can put their digital marketing on the backburner by using marketing automation to do it all. Ther'es just one problem, while automated software can be a very valuable asset, it can't take the place of a real marketing team. This blog will cover the marketing automation mistakes to avoid in order to ensure that you have a full and complete marketing strategy. Mistakes include: being too robotic; not having a clear strategy; lack of integration; not testing...

Content type: Blog Post

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How to Use Video for Zendesk Customer Support

Video doesn't just have to be used to market to new customers. It can also be hugely successful when trying to resolve customer support issues. In fact, video can help you fix customer support problems 25% faster. This article will cover how you can use video to educate and help your customers with ideas such as creating screen capture videos, recording personal messages, creating on-demand video, developing interactive video, and more.

Content type: Blog Post

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How to Use Customer Feedback in Your Content Marketing

Your customers are your most valuable resource when it comes to creating effective content. They key is to use what your audience provides to generate more traffic and increase conversions. There are a few ways to do this: take advantage of blog comments, join industry groups and communities, pay attention to social media engagement, watch conversations around thought leaders, and don't forget your competitors. By paying attention to your audience, you can create content that fills a hole.

Content type: Blog Post

Keywords: content marketing

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The Challenge of Using Content Marketing Technology

SEM Rush recently released research on "The Invisible Key to Content Success" that speaks about the challenges marketers face. One of the main challenges is using technology successful via a systematic approach. This blog would cover how to use technology effectively. Some of the points covered would include: using a content distribution tool, taking advantage of machine learning technologies, software to measure and analyze, automated tech for composing, etc...

Content type: Blog Post

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The Top 3 Rooms to Invest In to Sell Your Home More Quickly

Updating your home before selling it can be overwhelming. The key is to know where and how you can have the greatest impact. In particular, there are three rooms that can have the biggest impact on your home's value: the kitchen, the master bedroom, and the master bathroom. This article will provide tips and tricks for updating these rooms for a quicker sale.

Content type: Blog Post

Keywords: selling your home quickly,investing in your home,transform your master bedroom,best rooms to update

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10 Keys to Network Marketing Success

To be successful in network marketing you need to: (1) gain a deep understanding of MLM, (2) join a company and product you love, (3) find a target market, (4) learn from a mentor, (5) understand the accounting including your taxes and compensation plan, (6) commit to a long road ahead, (7) learn to embrace rejection, (8) develop a solid business plan, (9) determine where and how to market [website, social media, email, etc], (10) create your personal brand.

Content type: Blog Post

Keywords: multi-level marketing,network marketing,how to avoid pyramid schemes,direct selling

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7 Signs It's Time to Outsource Your SMB Marketing

If you're an SMB, you don't have a big budget for anything. But in order to grow, sometimes you have to be willing to invest in the future. Outsourcing your marketing is the type of investment you need. Here are 7 signs that it's time to consider outsourcing your marketing: (1) slow revenue growth, (2) overworked staff, (3) never ahead of the game, (4) poor marketing strategies, (5) limited audience, (6) too task-oriented, (7) low-level marketing results.

Content type: Blog Post

Keywords: SMB marketing,hiring a marketing company,marketing technology,B2B marketing

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6 Best Content Marketing Tools in 2018

Tools I'll write about include: nDash, Grammary, SimilarWeb, Buffer, Biteable (image/video creation), and EpicBeat (content curation and content ideas). Each tool will include information about what it does, when to use it, its price, website, etc. I'll also include a screenshot of each tool in action.

Content type: Blog Post

Keywords: content marketing tools,content marketing,b2b marketing tools,marketing tools

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10 Tips & Tricks to Renting Business Office Space

Renting office space can be an intimidating prospect, particularly if you're a small- to medium-sized business and you have a growing team. The tips covered in this article include: (1) Determine Your Budget, (2) Choose Your Location Near Your Team, (3) Decide Your Lease [Long or Short], (4) Find a Broker, (5) Tour Multiple Office Spaces, (6) Know Your Office Layout, (7) Leave Room to Grow, (8) Consult a Designer, (9) Check the Technology Setup, (10) Remember the Little Things

Content type: Blog Post

Keywords: renting office space,SMB offices,small business office space,business renting

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Do You Know How To Boost Revenues Without Spending Much?

Stephanie Roulic reached out to me about your request for 8 pitches. I've already worked on three, which can be found in the Google Doc. I'll submit a separate pitch for each topic.... You don’t have to spend big marketing money to make a big impact on your bottom line. In fact, regardless of how low your budget, you can create a high-impact marketing strategy that will optimize every dime. The key is to understand what will help you stretch your money the most.

Content type: Article

Keywords: content marketing,marketing strategy,budget marketing,marketing ideas

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10 SaaS Marketing Tips For Unbelievable Growth. Number 7 Is Amazing!

For software-as-a-service (SaaS) companies, there are several successful marketing strategies that have proven effective over and over again. These strategies are all about better lead generation and rapid growth, which is critical to success. If you’re ready to ramp up your game, consider these tips: Content Marketing, Email Drip Campaigns, Product Trials, SEO, Referral Marketing, Content Tools, Landing Pages, Google AdWords, Co-Marketing, and Influencer Marketing.

Content type: Article

Keywords: SaaS marketing,content marketing,marketing ideas for growth

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Never Worry About SaaS Marketing Ever Again!

SaaS marketing is different from almost every other type of marketing, which can make it stressful. The key is understanding how to market something that has no physical presence and something that is constantly changing. This article will point out what makes SaaS marketing unique and how to take advantage of that very uniqueness. It will also highlight a few SaaS companies who are doing their marketing right and what you can learn from them.

Content type: Article

Keywords: SaaS marketing,SaaS customers,SaaS marketing solutions,content marketing

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6 Must-Have Office Features

This blog would look at the trendy and necessary features that your office must have nowadays. This would include such items as: co-working spaces, technology integration, intentional design, lifestyle features, multifunctional furniture, and great location. The focus would be on talking about what employers want and what makes a highly-productive work environment.

Content type: Blog Post

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The Future of the Work Force Demands New Offices

The future of the workforce is not what we've always witnessed. More than ever, flexible workspaces, technology, and agility have jumped to the top of what's demanded of a business. This has meant a change in the business office space. There's been a trend in commercial real estate to no offer more flexible leases and different types of accommodations. To stand out, a commercial office must offer more to potential renters.

Content type: Blog Post

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Creating an Office That's Perfect for Millennials

This would be an article ideal for tech companies or other businesses with many young employees. It would discuss how to choose an office space or design and office space that's perfect for millennials. Some of the points that the blog would cover include: areas that foster collaboration, opportunities for privacy, a home-like feel, flexible working spaces, minimalist design, and natural lighting.

Content type: Blog Post

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Turning Your Quirks Into Your Competitive Advantage

We all have things that are different about us, that make us stand out in the crowd. Too often, people think they have to hide these quirks in order to fit in, get the promotion, or land the contract. But often it's our odd personalities, passions, and idiosyncrasies that give us the edge we need to succeed. This article will talk about why it's important to stand out and how to make sure it works for you by partnering with others to cover weakness, focusing on soft skills, etc.

Content type: Blog Post

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Why You Need an Individual Development Plan (IDP)

An IDP is an invaluable tool for driving your leadership development and growth. It provides tangible evidence of what you're doing to move forward, allowing you to track and measure your progress. This is not only valuable personally but professionally since you can use it for promotions and more. This article will go into the benefits of an IDP as well as how to write one including: create goals, identify improvements, make a plan, etc.

Content type: Blog Post

Keywords: individual development plan,career growth,leadership development,long-term career goals

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20 Best Marketing Bloggers You Need To Be Following

Using the Google Sheets file provided, I'll outline the top 20 marketing bloggers that people should follow. Under each blogger, there will be a brief: about us, why you should follow them, and a link to a favorite blog.

Content type: Blog Post

Keywords: marketing bloggers,marketing content,marketing communication

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How To Schedule Tweets To Maximize Reach and Engagement

This article will cover the importance of scheduling tweets while also explaining how to schedule tweets in a way that gets you the best results. It will talk about improving productivity, how many tweets to schedule a day (there are 6,000 tweets per second), the best times to post on Twitter (tool from Tweriod), the best tweet-length (110 characters for 17% more engagement), and the best types of tweets (images and videos are best), ask for retweets, use hashtags, and more.

Content type: Blog Post

Keywords: social media marketing,Twitter marketing,social media engagement,digital marketing

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How to Design a Cutting Edge Building Facade and Why It's Necessary

This post will talk about why it's so important to design a world-class building facade: aesthetically pleasing, reduced energy consumption, improved natural lighting, better airflow, increased function, and environmental sustainability. Then, the article will offer about 5 examples of new/cutting-edge facades, making sure to cover a range of looks from metal to glass to curves and more.

Content type: Blog Post

Keywords: building facades,building design,modern architecture,facade architecture

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5 Tips to Enhance Your Office Exterior Design

This article will offer five tips to improve the exterior design and visibility of your office or mixed-use space: the importance of signage from major roads/highways, exterior building lighting, roof access, outdoor community areas/greens for workers, nearby parking or convenient to mass transit, and potentially more.

Content type: Blog Post

Keywords: exterior office design,outside office space,office architecture

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How to Motivate Your Staff Without Involving Money

Most companies and executives think that the best way to motivate their staff is with a raise or other monetary incentives, but research has shown that job satisfaction and salary only have a weak connection. In this article, I'll discuss other ways to motivate employees without involving money including: identifying motivators (such as training, hobbies, etc.), communicate with your team regularly, recognize a job well done, gamify important tasks, etc.

Content type: Blog Post

Keywords: leadership,executive management,motivating employees,employee engagement

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What Is the Net Promoter Score and Why Do You Need It?

Your Net Promoter Score is how you determine the voice of your customer. It's a simple question that asks "how likely are you to recommend (company) to a friend?" Based on this score, you can dig into a variety of questions including your credibility, your relationship with your customer, and more. It's a valuable tool but it should be used in conjunction with other metrics for the best result. This blog will talk about why NPS is important, how you can use it, etc.

Content type: Blog Post

Keywords: net promoter score,customer experience,customer engagement

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Changing Indifference to Recommendation: Moving Customers Down the Marketing Funnel

How do you take a potential customer from feeling indifferent about your company to liking your company and even recommending it someone else? This blog will talk about the things that make a customer ambivalent about your company and how you can change their expectations through brand ambassadors and more. I'll talk about engaging your customers, positive experiences, personalization, purpose, and more.

Content type: Blog Post

Keywords: customer experience,how to increase conversions,customer engagement

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x Tips and Tricks to Get 100 New Twitter Followers for Free

This article will talk about how to find relevant followers and how you can engage with the followers to be active and attract new followers. I'll offer tips and steps to gaining followers such a tweeting frequently, optimizing your post times, using hashtags to join conversations, engaging with replies and retweets, use visuals for tweets with better engagement, tag relevant people/brands, partner with influencers, etc.

Content type: Blog Post

Keywords: 100 free twitter followers,twitter engagement,get more twitter followers

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Why You Need to Unfollow to Get More Followers on Twitter

Unfollowing people on Twitter might seem like the worst tactic ever to gain new followers, but it's an important tactic for gaining free Twitter followers and growing your account. This blog will talk about how to choose who to unfollow and will recommend tools such as JustUnfollow, which you can use to simplify the process. I'll also mention Twitter's update, which now suggests accounts to unfollow. Then, I'll dive into how unfollowing can help you get new followers by helping your brand.

Content type: Blog Post

Keywords: free twitter followers

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Top 5 Affiliate Marketing Programs in Social Media Tools

This blog will cover the best affiliate marketing programs offered by social media tools. The first program will be Commun.it followed by Send Social Media, Lyfe Marketing, Social Searcher, andthe Social Media Monthly. I'll talk about what makes a good social media affiliate program, why they're important, and then give a description of each affiliate program

Content type: Blog Post

Keywords: affiliate marketing programs

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American Granby Warehouse Designed for Flow, Efficiency, and Productivity

The 155,000 SF American Granby house took ten years to complete, but is now a shining example of what a warehouse can and should be. It was successfully designed in such a way to stock over 20,000 items in anticipation of future growth. This article will take a look at this state-of-the-art project and discuss how it came to pass and what other warehouses can take away in terms of design and layout.

Content type: Blog Post

Keywords: warehouse design,warehouse layout,American Granby

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10 Inspirational Women in Digital Marketing

This article would highlight ten inspiring women in digital marketing, particularly paying attention to UK women. I'd provide a brief overview of who each woman is and what she brings to the table. In particular, I'd look at how each woman is an influencer within her realm and what you can learn from her work. Ideally, I'd also include a quote or two from each woman that I can find online with links to their social media.

Content type: Article

Keywords: influential women,digital marketing

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8 Healthcare and Hospital Building Design Trends

This will be a post on new healthcare building/design trends. Some of these ideas include: redesigning emergency rooms with suites for longer stays, including additional opportunities for technology (particularly VR) throughout the facility, micro-hospitals, telehealth space, redesign of existing spaces, the creation of health malls/centers, etc.

Content type: Blog Post

Keywords: hospital building design,healthcare facility design,healthcare building trends

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3 Ways Top Companies Are Getting Top Talent

In 2016, 73% of companies stated that hiring quality talent was critical to their business. So, how do best-in-class companies ensure that they fill this aspect of their needs? There are four things that top companies do to get top talent. They build candidate pipelines; they create an employer brand;​ and they improve the candidate experience. This article will go into detail about these three areas to explore how companies can get the talent they want.

Content type: Article

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How to Use LinkedIn to Get More Customers

When you think about social media for your business, you probably focus on Facebook, Twitter, and Youtube, but if you're not also thinking about LinkedIn, you're missing out. Thanks to LinkedIn's newest updates, the platform now makes it easier than ever to get connected in the professional marketplace. Topics to discuss: endorsements, community features (groups), content, etc.

Content type: Blog Post

Keywords: LinkedIn marketing,

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5 Ideas for Using Your Safety Budget Effectively

This is the completed article that was rejected but with 90%-95% used on the TriTech blog.

Content type: Article

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Benefits of B2B Content Marketing

89% of B2B marketers use content marketing, but less than 30% feel they have a solid strategy in place. The problem is understanding how content marketing can work for an organization. This article will outline the benefits of B2B content marketing such as generating more qualified leads, increasing conversions, dominating industry keywords, improved customer loyalty, better reputation management, and better SEO.

Content type: Blog Post

Keywords: B2B Content Marketing,effective content marketing,content marketing conversions

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8 Construction Trends for 2019

This article will focus on the construction industry and what types of trends you can expect in 2019, particularly as construction continues to grow. I'll mention building information modeling, new PM software, virtual reality, robotics, drones, modular construction, green buildings, and a savvy workforce. I'll highlight the trends and include facts and figures.

Content type: Blog Post

Keywords: construction trends,construction technology,construction industry trends

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X Latest Sustainable Building Design Ideas

This article will talk about a variety of sustainable design ideas that are up-and-coming including everything from fire-rated glass to water management building materials, solar roof, geothermal power, and more.

Content type: Blog Post

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Modernizing Schools Pays Off Big Time

This article will look at how modernizing schools can impact a kids ability to learn. I would then jump into modern design elements needed in schools such as access to technology, health standards, better lighting and ventilation, outdoor space, etc.

Content type: Blog Post

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