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nDash Writer Profile for Sarah Musgrove

Sarah Musgrove

Headline

Editor in chief | Freelance writer

About Me

A freelance writer and digital marketing editor based in the UK, creating and curating branded content. A deft writing voice and conscientious work ethic.

Once went to Lapland and made friends with a husky.

See some of my writing samples by visiting my Contently profile (link in bio).

Industries I Write About

Marketing & Advertising

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Writing & Editing

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Oil & Energy

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Leisure & Travel

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Entertainment

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Utilities

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Food & Beverages

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My Writing Samples

How to tell when you have an exceptional employee on your hands

It’s no secret that it’s far more cost efficient to hold onto an employee than replace one. We’re not talking about a minor saving, either – some research says that for mid-range employees, it can eat up the equivalent of 20% of their annual salary to replace them. For high level executives, this number soars even higher, depending on a number of factors.

http://www.brighterbusiness.co.uk/signs-that-an-employee-is-exceptional/

The Internet of Things will change the energy industry as we know it

Connecting to the internet has come a long way since the loud, clunky process of firing up the dial-up.And we’re no longer sat at a computer desk powering on a PC tower. Analyst firm Gartner says that by the end of 2017, there will be 8.4 billion ‘things’ connected to the internet – from devices designed to surf the web (laptops, phones, tablets) to everyday household items that are evolving to suit the digital age.

http://www.opusenergyblog.com/internet-things-will-change-energy-industry-know/

Get great at using social media for customer service

We will always argue that every business, no matter how small, should have an online presence. But opening your business up on social media will welcome public interaction. This means that people will use it as a channel for customer service – whether you want it or not. So it’s time to step your game up...

http://www.brighterbusiness.co.uk/get-great-using-social-media-customer-service/

Ofgem’s Smarter Markets programme: What’s affecting the business energy market?

Smart meters are coming – that much everyone knows. But they’re just one element of a move towards a “smarter market”: a term coined by Ofgem that marks a nationwide culture change of the electricity industry.

http://www.opusenergyblog.com/ofgems-smarter-markets-programme-projects-affecting-business-energy-ma

Lapland is a magical place to visit all year round and we’ve got the proof

Try to conjure up an idea of Lapland in your head and you’d be forgiven for only pulling a handful of references: Father Christmas, December and snow, snow, snow. In fact, are you even 100% sure where Lapland is?

http://metro.co.uk/2016/12/16/lapland-is-a-magical-place-to-visit-all-year-round-and-weve-got-the-pr

All the kitchen gadgets that have failed to change my life

I'd like you to close your eyes and imagine a one-bedroom apartment in an English town, with very little storage space, but an awful lot of useless, neglected kitchen gear. In this apartment is the story of my need to self-improve by buying things, told via the medium of kitchen accessories and cooking tools that are weary with years of non-use, and bitterly unloved.

http://www.extracrispy.com/food/1902/all-the-kitchen-gadgets-that-have-failed-to-change-my-life

How one politician nearly broke the British egg industry

On December 3, 1988, Edwina Currie, a British politician, stood in front of reporters and television cameras on a mild December morning and delivered a death sentence to the egg industry.

http://www.extracrispy.com/culture/1193/how-one-politician-nearly-broke-the-british-egg-industry

Experience

Editor in Chief

• B2B and B2C copywriting • Blog post writing • Article writing • Editing and proofreading • Content strategy and content marketing • SEO and digital marketing • Versioning complex, regulatory content for a variety of audiences • Ghost writing

Company: Opus Energy

I worked there from 10/2014 until now

Blogger

• Listicles and opinion pieces • Entertainment, humour and culture • Shareable, traffic driving content • Accumulating 20k+ shares on popular pieces

Company: Metro.co.uk

I worked there from 4/2014 until now

Content I Write

Ideas and Pitches I Wrote

A lack of sleep is probably why you need that to-do list

A piece that explores the effects of sleep deprivation on memory, and the knock-on effect this can have on work-place performance. There are plenty of studies that can be cited to give this piece a solid, scientific base – primarily based on the common understanding that a sleep-deprived brain cannot consolidate memories as effectively as a well-rested brain. This piece will have a strong focus on employee well-being; retraining the bad habits that have a negative hold on our professional lives.

Content type: Blog Post

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