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nDash Writer Profile for Charles Custer

Charles Custer

Headline

Editor at Tech in Asia

About Me

I'm currently working as full-time editor and reporter for Tech in Asia, where I write about tech in China.

Industries I Write About

Computer Games

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Defense & Space

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Environmental Services

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Health, Wellness & Fitness

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Internet

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My Writing Samples

Why China's Biggest App Has Sputtered Everywhere Else

Explainer article on the tech industry for Fast Company

https://www.fastcompany.com/3060494/why-chinas-biggest-social-app-has-sputtered-overseas

Kidnapped and Sold: Inside the Dark World of Child Trafficking in China

Investigative magazine feature published by The Atlantic

http://www.theatlantic.com/china/archive/2013/07/kidnapped-and-sold-inside-the-dark-world-of-child-trafficking-in-china/278107/

China’s startups are lying to you, and there’s not much anyone can do about it

Blog-style industry explainer/investigative piece

https://www.techinasia.com/chinas-startups-lying

7 Benefits We See To Hiring Millennial Managers

Sample content marketing piece (uncredited, but I wrote this and many others like it).

http://blog.icreon.us/7-benefits-we-see-to-hiring-millennial-managers/

Experience

Editor

Company: Tech in Asia

I worked there from 7/2011 until now

Freelance Writer, Translator, Videographer

Writing freelance articles of all kinds, from content marketing blog posts to magazine features to YouTube scripts.

Company: Freelance

I worked there from 3/2010 until now

Content I Write

Ideas and Pitches I Wrote

You need better video

Sorc'd has a great product, but your frontpage explainer video is dull and has poor audio quality. It's not going to win over anyone who wasn't already interested. I'd like to replace it with something that conveys the same informaiton in a much more compelling, colorful, visually interesting, and better-sounding package so that your video can bring you new customers.

Content type: Blog Post

Links:

Social makeover

Your text-based Tumblr blog doesn't seem to be generating a lot of interactivity or sharing. I propose to turn some of those articles into easily digestible, shareable Facebook videos that you can then offer to your 7,000+ Facebook fans right in their daily Facebook feeds. I've had great success producing these sorts of videos for another company; I have linked a few below. We will create a few of these with interesting content and a short Olly branding tie-in at the end.

Content type: Blog Post

Keywords: video

Links: