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nDash Writer Profile for M. Erica Gennarini

M. Erica Gennarini

Headline

CEO at Lotus Communications & Public Relations

About Me

I am an exceptional writer/editor who creates engaging content that resonates with audiences and is easily adapted for social media. I am a published author of a book (published by Random House) and numerous newspaper and magazine articles. Recent publications include articles in Super Model Luxury Living Magazine (Premier Issue) and the NJAA Magazine. My passion for writing resulted in a blog - www.ericaontheedge.com. I have extensive experience in marketing, public relations, and publicity for a diverse worldwide clientele. Having worked as both a print and broadcast journalist, I know what the press is looking for and am therefore adept at getting coverage for you or your product. I can also meet very tight deadlines. My journalism background has equipped me with exceptional research skills. If there is information you are looking for, I will find it. As for proofreading, I have a keen eye and am a grammar Nazi. My Social Media skills are exceptional, having mastered the art of cleverly worded tweets that get attention. My FB business page had more than 1200 "likes" and resulted in one million dollars in gross sales. A few of the companies that have used my skills: Managed Care Magazine ETS, Princeton, NJ Mathematica Policy Research, Princeton, NJ YourSmartKitchen.com San Luis Obispo Art Center, San Luis Obispo California Milicon Associates, a venture capital company in Nigeria Eugene Perma Paris, a very exclusive line of French hair products, based in Paris, France Specialties: Press releases, marketing events, marketing strategies, public relations. I can write anything, do it quickly, and most importantly, do it well.

Industries I Write About

Apparel & Fashion

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Architecture & Planning

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Alternative Medicine

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Broadcast Media

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Cosmetics

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Consumer Goods

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Entertainment

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Fundraising

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Hospital & Health Care

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Marketing & Advertising

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Photography

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Publishing

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Luxury Goods & Jewelry

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Motion Pictures & Film

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Retail

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My Writing Samples

Magazine Articles

Articles for Supermodel Luxury Living Magazine

http://www.lotusprus.com

casual blog writing

casual and often humorous blog posts, including product reviews

http://www.ericaontheedge.com

Experience

CEO

Lotus Communications and Public Relations is a full service company that handles all types of writing and editing, content creation, and publicity. My background as a journalist has equipped me with the advantage of knowing what gets media attention and how to get it. During your initial consultation, we will discuss your specific needs and goals and formulate an effective plan at a reasonable cost. Some of my clients have included: Super Model Luxury Living Magazine - wrote numerous articles for the magazine's premier issue Gunther Publishing, edited six monthly newspapers Milicon Associates, Nigeria, Developed brochure, logo, and promotional materials, wrote company business plan, research potential clients, help to implement company strategies for this consulting firm based in Nigeria and the USA. Eugene Perma, Paris. Developed marketing plan for Parisian line of high-end hair products being introduced to the US market. Lunar Links: Developed logo, flyer, and all promotional materials for this jewelry company that makes one-of-a-kind pieces. Placed jewelry in salons, spas, and jewelry stores in New Jersey and Pennsylvania. Random House Publishing; Authored a humor book on relationships, did all promotional work, scheduled and participated in book signings, and more than 300 radio and newspaper interviews across the US and Canada. Judge Drain: Managed this rock band for several years. Developed all promotional materials, interacted with record companies and venues, booked all shows, produced a professional music video, was able to get their music onto numerous metal compilation CDs in the US and Canada, as well as radio stations. Was also responsible for getting their music used in a feature film.

Company: Lotus Communications & Public Relations

I worked there from 4/1997 until now

Owner

I have started Pawsibilitees to run T shirt fundraising campaigns for various animal rescue groups and shelters. Follow us on FB and Twitter @Pawsibilitees Every two weeks Pawsibilitees will run one or two campaigns featuring a specially designed T shirt to support a different cause. I'm hoping to eventually spread the support globally to include funds for veterinary services, endangered animals, and many other animal causes.

Company: Pawsibilitees

I worked there from 4/2016 until now

Blogger

Blogging about anything and everything from reality TV to makeup and anything else that's on my mind. www.ericaontheedge.com

Company: www.ericaontheedge.com

I worked there from 10/2015 until now

Personal Manager, JE Anzalone

Manage personal career for this iconic singer - represent book, write press releases, book tv/radio appearances, etc.

Company: Lotus Communications and Public Relations

I worked there from 10/2011 until now

Owner

Handle all advertising and promotion for this company that transports show horses in the US and Canada.

Company: Princeton Equine Transport, LLC

I worked there from 3/2003 until now

Content I Write