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nDash Writer Profile for Kristi Porter

Kristi Porter

Headline

Founder at Signify

About Me

For cause-focused organizations like yours, it can be hard to find someone that understands your unique needs while still placing the mission over the bottom line. But I’ve been where you are, and want to see more nonprofits and for-profit businesses with a social purpose thrive.


LIKE YOU, I HAVE THE AUDACITY TO THINK WE CAN CHANGE THE WORLD.


Whether you have a project in need of a writer, want to talk about communications strategy, or are interested in a better plan for your marketing efforts, I can help. I want you to focus and shine. With my assistance, your organization can accomplish everything it needs to get noticed and grow. Let me provide you with a fresh pair of eyes, relieve stress from over-worked employees, and supply the extra man power you need to not only get the job done, but gain momentum. Through effective marketing and communications, your mission will become clearer, sound better and engage more people. Together, we can do great things.

www.signify.solutions ____________________________________ Specialties: Nonprofit, marketing, advertising, social media, public relations, hospitality, events, writing, leadership/team development, strategic partnerships, Christian leadership, environmental issues, small business, entrepreneurs/solopreneurs

Areas of interest: Social justice organizations, social enterprises, nonprofits, purpose-driven business, small business

Industries I Write About

Writing & Editing

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Events Services

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Leisure & Travel

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Marketing & Advertising

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Nonprofit Organization Management

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My Writing Samples

5 Steps to Build a Blogger Network

I wrote this for a magazine based on my own experience.

http://www.rejuvenatemeetings.com/how-to/5-steps-to-build-a-blogger-network/

What Makes a Great Leader?

This is my first feature piece with this magazine.

http://www.rejuvenatemeetings.com/feature/makes-great-leader/

My Journey Toward Justice Education

This is a guest post for a friend's organization. I also consult for them, and helped them with their event launch and #GivingTuesday campaign.

http://beabridgebuilder.com/my-journey-toward-justice-education/

Make Sundays Matter at The Orange Conference 2016

This is a press release I wrote for my old employer.

http://www.free-press-release.com/news-make-sundays-matter-more-at-the-orange-conference-2016-with-over-6-000-church-leaders-1443628374.html

My #1 Marketing Tip

This is from my own business blog.

https://www.signify.solutions/blog/2017/1/26/my-1-market-tip

Experience

Founder

I have a background in writing, marketing, advertising, public relations, social media, events and business communications, which I’ve utilized across various industries over the past, ahem, 15 years. In 2016, I launched Signify to write and consult for cause-focused organizations like nonprofits, social justice organizations, social enterprises and other companies driven by a purpose or mission. It’s my desire for these types of companies to communicate in a more compelling and professional manner because I believe, and hope, they are the future of business. When they succeed, we all win. And I especially love working with small businesses. ------------ Select clients include: - Atlanta Dream Center - TrueNorth Freedom Project - Dr. Bombay's Underwater Tea Party and The Learning Tea - Be the Bridge to Racial Unity - Orange - Connect Faith Magazine - Habitat for Humanity

Company: Signify

I worked there from 7/2016 until now

Event Marketing Director

Orange is a nonprofit organization providing resources and training to help churches maximize their influence on the spiritual growth of the next generation. I was the Event Marketing Director, and managed the marketing and communications for four events: The Orange Conference, Orange Tour, Camp KidJam, Live to Serve and Live to Serve

Company: The reThink Group/Orange

I worked there from 9/2010 until 5/2016

Freelance Writer/Consultant/Communications Strategist

Specialties: - Nonprofits - Social justice organizations - Social enterprises - Marketing and communication - Events - Restaurant/Business/Personal profiles - Sustainability/Environment - Website copy - Press releases and press kits - Food reviews Clients have included: - Dr. Bombay's Underwater Tea Party and The Learning Tea - Be the Bridge to Racial Unity - Connect Faith Magazine - Freshens - In The Loop Atlanta - TannerMark - Points North - Southern Screen Report - Atlanta Homes & Lifestyles - Seraphim Skin Care - Piedmont Review

Company: Freelance

I worked there from 7/2003 until 6/2016

Core Team Member

Not For Sale is a Campaign of students, artists, entrepreneurs, people of faith, athletes, law enforcement officers, politicians, skilled professionals, and all justice seekers united to fight the global slave trade and end human trafficking. Serving on the Not For Sale Georgia core team, I help manage communications, assist in creating and executing events, participate in decision-making, attend outside events on the organization's behalf and more.

Company: Not For Sale, Georgia Chapter

I worked there from 6/2012 until 8/2014

Director of Communications

- Manage public relations, marketing, merchandizing, fundraising, revenue generation, quality control and operations, among other things. - Assist President in business development - Serve as in-house creative director - Contract work prior to hire: Managed the re-launch of CPF’s website including writing and editing specific sections as well as some creative direction - Contract work prior to hire: Assisted in preparation and execution for 2006 and 2007 X-MAS Party to Save the Planet fundraiser including creation of press materials, PowerPoint and some visuals, Party website updates and drafting sponsor letters and writing copy for collateral

Company: Captain Planet Foundation

I worked there from 1/2008 until 9/2010

Account Manager/Writer

- Wrote entire press kits (including press releases, bios, fact sheets, etc.), web copy, calendar announcements, PSAs, RFPs, newsletters, published articles, and many other items - Managed day to day marketing activities for clients - Formed and maintained media relations to secure editorial placement - Coordinated and art directed advertising designs for magazines, newspapers, email campaigns, and in-house materials - Created slogans and titles for publications, in-house materials - Comprehensive copywriter for advertising and marketing materials - Developed marketing projects such as email newsletters and mailers - Maintained client relations, assessed needs and served as a client contact - Aided in running large events; duties included entertaining media and alerting the public of event for increased attendance

Company: The Reynolds Group

I worked there from 1/2002 until 2/2005

Content I Write