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nDash Writer Profile for Traci Shoblom

Traci Shoblom

Headline

Writer

About Me

Traci Shoblom has been a freelance writer since 2000. Her work has appeared around the world online, in print, and through audio and video. She's worked with leaders and celebrities in almost every field, including Ken Blanchard, Anthony Robbins, Les Brown, Brian Tracy, Marshall Goldsmith, Dr. Mark Hyman, David Bach, T. Harv Eker, Nightingale Conant, AuthorHouse, and Herbalife, among others. Her portfolio includes more than two hundred explainer video scripts, five Nightingale Conant audio programs, and dozens of corporate training videos, crowdfunding pitches, and online commercials. She's also written four books of her own, including Motherhood, Apple Pie, and Other Fattening Things, How to Become a Life Coach, If I Die Before I Wake, and How NOT to Write a Book. Check out her writing website for a more detailed look at Traci's body of work. Traci earned a B.A. in Psychology from the University of Southern California and an M.S. in Organizational Psychology from the California School of Professional Psychology. She also earned two Master's level certificates in health education and health coaching from the National Institute of Whole Health. With more than 18 years as an executive coach, through her own practice and association with companies like Keilty, Goldsmith and Company and Nightingale-Conant, Traci has coached more than 7500 executives around the globe. She has provided services to companies as diverse as ExxonMobil, Johnson & Johnson, Budget Car Rentals, GTE, Sun Microsystems, Nortel, and Northrop Grumman. Traci is a passionate vegan, and lives in Long Beach, California with two of her three children. Her oldest daughter is off pursuing her own dreams.

Industries I Write About

Animation

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Alternative Medicine

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Consumer Services

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E-learning

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Broadcast Media

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My Writing Samples

Dine LA recap

Results from LA's annual event

https://vimeo.com/127560032

Waterloo Honda

Canadian car dealership

https://www.youtube.com/watch?v=x0bPWcJnQSw

Shobiz Video

Promotional video for my company

https://www.youtube.com/watch?v=EyyxmaWVpx8&feature=youtu.be

Google

Video for Google's legal department.

https://vimeo.com/135743804

Double Vision—How Visionary Leaders See Nonprofit and For Profit Ventures

Share By Traci Shoblom What do Bill Gates, Oprah Winfrey, and Jimmy Carter have in common? Other than having the ability to buy almost anything they want, these people are (or were) visionary leaders who made the transition from for-profit to non-profit ventures. They all started out as leaders in for-profit organizations and then went on to create or run a successful nonprofit. In the case of Jimmy Carter, he had the not-so-small task of leading the United States in between.

http://www.innovativenonprofit.com/dev/2012/07/double-vision-how-visionary-leaders-see-nonprofit-and-for-profit-ventures/#.W9GuXBNKicY

Obesity's Impact on Cognitive Development in Children

While the physical dangers of childhood obesity are well-known, the emotional and cognitive effects are just as clear. Obesity during childhood has been associated with damaging psychological effects such as discrimination, stigmatization, emotional trauma and depression. Obese children who experience these effects are likely to withdraw from social interactions.

https://healthfully.com/545809-obesitys-impact-on-cognitive-development-in-children.html

Experience

Copywriter

Write scripts and storyboard suggestions for whiteboard, 2D, RSA, and cutout explainer videos, and manage projects from conception through publication.

Company: WizMotions

I worked there from 4/2014 until 4/2018

Owner

Various writing and video/photography production projects. Public speaking.

Company: Shoblom Productions

I worked there from 1/2004 until now

Content I Write

Ideas and Pitches I Wrote

A Roof Over Their Heads

This is a series of blog articles that profiles the different interests people have in their homes. It might be a young couple in their first home, an empty nester, someone who used to be homeless, a family with a lot of kids. Everyone wants certain things from a home, and that can be embodied within the phrase "a roof over their heads." References would include demographic trends, economic data, your website, other articles with relevant content. The bid is per post.

Content type: Blog Post

Links:

"Do Traditional brands have an under-the-radar advantage in the DTC game?"

Traditional brands DO have an under-the-radar advantage in the DTC game. Why? Because one of the core challenges in DTC is establishing brand identity. Traditional brands already have that. They've got an existing customer base, and can expand into the DTC market by leveraging existing resources. https://www.cbinsights.com/research/direct-to-consumer-retail-strategies/

Content type: Article

Links: