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nDash Writer Profile for Stephanie A. Mayberry

Stephanie A. Mayberry

Headline

Writer - Small Business & Non-Profit

About Me

I am currently accepting new clients. I am a writer living in Charleston, South Carolina, but I didn't always lead such a peaceful, carefree life. A few years ago I made a daring escape from the "cube farm" at a Federal Agency in Washington, D.C. (after eight very long years) where I worked. as an analyst focusing on disaster response, technical writing, program management, and FOIA.

While I have, for the most part, been a part-time freelance writer since the late 1990's, since March 2013, I have been a deliriously happy full-time freelancer. It suits my natural introvert tendencies and eliminates the three-hour round-trip commute each day – uphill, both ways, in a blizzard, without shoes (OK, I had shoes – quite stunning shoes, actually).

Recent publications include Chicken Soup for the Soul; The Power of Gratitude, Transitions Magazine (Canadian Publication), Parachute for Mapquest, and Mobile RVing. I attended Rocky Mountain College in Billings, Montana where I majored in Political Science and Philosophy, staying true to my slightly left of center (but completely endearing) personality.

My unique view of the world allows me to approach a project from unexpected directions, much to the delight of my readers. In turn, my solid grasp of SEO and thorough research are a great delight to my clients. They also highly value my innate ability to breathe life into a brand, giving dimension and perspective to its voice.

My commitment to provide my clients with unmatched customer service is what keeps them coming back – or it could just be the cookies. Clients love cookies.

Areas of Expertise:

Non-Profit Sponser Packet - Fundraising - Supporter

Editorials and Personal Essays

SEO Blog Posts and Articles

Topics of Interest:

Business * Legal * Marketing * Health * Outdoors * Camping * RV/Full-Timing * Disaster Recovery, Preparation, General Info * Parenting * Travel * Real Estate * Pets * Philosophy * Politics

Industries I Write About

Alternative Medicine

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Marketing & Advertising

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Legal Services

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Real Estate

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Public Relations

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Mental Health Care

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Market Research

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Online Publishing

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Insurance

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Health, Wellness & Fitness

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Medical Practice

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Writing & Editing

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Education Management

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My Writing Samples

Selling Your Boss on why You Need Great Content to Grow the Business

The difference between good content and great content - and why great content matters.

https://www.writeraccess.com/blog/selling-your-boss-on-why-you-need-great-content-to-grow-the-business/

Avoiding the Medicare Prescription Drug Coverage Gap

How to avoid the Medicare prescription drug coverage gap, or "donut hole."

https://healthplansenior.org/avoiding-the-medicare-prescription-drug-coverage-gap/

The Professional Blogger’s Guide to Optimizing Images

Boost your blog's SEO with these helpful tips for optimizing your images.

http://www.writeraccess.com/blog/the-professional-bloggers-guide-to-optimizing-images-2/

Is Morality on the Decline? Ethical Relativism in the Workplace

In this “What is right for you may not be what is right for me” generation are we seeing a decline in morality?

http://dialog.21thirteenhost.com/is-morality-on-the-decline-ethical-relativism-in-the-workplace-2/

Standing Out in a Sea of Content

Making your content stand out and get discovered.

http://www.writeraccess.com/blog/standing-out-in-a-sea-of-content/

Road Work: Avoiding Homebased Work Burnout

Working from home has many benefits like making your own schedule and no commute, but it can have some downfalls as well. Burnout is very common. Here's how you can avoid it.

https://mobilerving.com/blog/road-work-avoiding-homebased-work-burnout

10 Tips for Cooking in Your RV Oven (without burning everything)

Cooking in an RV oven presents it own unique set of challenges. They can be manage though. This guide will help.

https://mobilerving.com/blog/10-tips-for-cooking-in-your-rv-oven-without-burning-everything

The Care and Feeding of your Creative

Get the most out of your relationship with your creative talent by following these simple steps.

https://www.linkedin.com/pulse/care-feeding-your-creative-stephanie-a-mayberry?articleId=6009466564204584960

KISSING BUGS IN SOUTH CAROLINA: WHAT YOU NEED TO KNOW

Separating the facts from the hype about the notorious kissing bug in South Carolina.

https://thebugmanswifeblog.wordpress.com/2015/12/12/kissing-bugs-in-south-carolina-what-you-need-to-know/

Experience

Writer for Small Business and Non Profits Marketing

Branding, Social Media Marketing, SEO, Blog Posts, Copywriting, Web Content, Press Releases/Media Advisories, Policy, Media Kit, Non-Profit Sponsor Package/Fundraiser, Sales Copy and Marketing Materials, Product Descriptions, Ecommerce, Copy Editing (Catalog, Magazine, Ezine, Web Retail, etc.), Technical Writing, End User Manuals and Training Materials, Legal

Company: Freelance Writer

I worked there from 3/1993 until now

Technical Writer and Program Management Analyse

Technical Writing, Copywriting, Press Releases, Web Content, Disaster Education Material, Documentary and Disaster Video Scripts, Disaster Clean Up Instruction Material, FOIA Analyst, Quality Control, Report of Survey/Board of Survey, SOP, Policy Writer.

Company: Federal Emergency Management Agency

I worked there from 9/2005 until 3/2013

Content I Write

Ideas and Pitches I Wrote

Elimination Diet for Food Allergies in Dogs

Describe how to identify ingredients that may be causing food allergies - the elimination diet

Content type: Blog Post

Keywords: dog food allergy,elimination diet for dogs

Links:

Best Practices for Working with Freelance Writers

Save time and avoid frustration by employing these best practices for working with freelance writers. These five tips will help marketing managers get the most out of their writing talent.

Content type: Blog Post

Keywords: working with writers,enhancing talent performance,freelance writing,managing talent

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From First Look to First Night in Your New Home: Walking You through the Buying Process

First time homebuyers are often not expecting the many twists and turns that come with home purchases. Find out what to expect from the first time you view the home and fall in love until you settle in for your first night as a homeowner.

Content type: Blog Post

Keywords: Home buying process,buying a new home,first time home buyer,home buyers,residential,real estate

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Boomers, Gen Xers, and Millennials: How to Reach the Generations

Title may change. How to appeal to the various generations based on their values and needs. There is a lot of material to cover so it could be three separate posts for each generation or provide a high level view in one post.

Content type: Blog Post

Keywords: millennial home buyers,baby boomer home buyers,Generation X home buyers,actionable insights,customer centricity

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Marketing to Millennials

Millennials are rapidly becoming the largest consumer base and they have specific needs and wants. Learn how to market to this growing audience and increase the effectiveness of your strategy.

Content type: Blog Post

Keywords: marketing to millennials,marketing strategy,social media

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Pursuing Your Passion: When Your Career Matches Your Purpose

A job may be good for a paycheck, but when you pursue your passion there is intrinsic value that can't be calculated. When you find your purpose and pursue your passion it becomes more than a job. You not only get a paycheck, but also personal fulfillment.

Content type: Blog Post

Keywords: finding your purpose,career with purpose,pursuing your passion,careers,job search

Links:

Build a Better Blog: Optimizing Your Posts for Semantic Search

Keywords alone are no longer enough. Google's semantic search is a game changer and if you want to keep up you better know how to optimize for it.

Content type: Blog Post

Keywords: semantic search,semantic search seo,blogging,content optimization,content marketing

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B2B Social Media Marketing doesn't have to be Boring: 10 Ways to Spice it Up

10 ways to make B2B SM marketing more engaging and interesting. Include B2B companies that are doing social media right. Provide tips and examples that companies can put in place immediately.

Content type: Blog Post

Keywords: b2b,social media marketing

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Improving Customer Experience by Optimizing Your Social Media

Ways to optimize social media for a better customer experience, regardless of industry. Highlight several companies that are killing it on SM and provide actionable tips that can be employed immediately.

Content type: Blog Post

Keywords: customer experience,social media marketing

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Who's Liable when a Self Driving Car is Involved in an Accident?

Autonomous cars are now a reality but can be a nightmare for the legal system. When one is involved in an accident, where does the liability fall? Will explore the potential ramifications and liabilities with statistics.

Content type: Blog Post

Keywords: autonomous cars,self driving cars,self driving car accidents

Links:

Do Precision Tinted Lenses Really work for Migraines?

Cite studies that show precision tinted lenses (migraine glasses) are effective for migraine prevention. Can cite specific studies.

Content type: Blog Post

Keywords: migraine glasses,rose colored glasses,precision tinted lenses,migraine remedy

Links:

Stressfree Crating

Why crating is beneficial and how to do it properly, from introducing the dog to crating to making it his safe place. You can't just stuff a dog in a crate and think all is well; that can be very stressful for the pup. This is how to do it right.

Content type: Blog Post

Keywords: crating,crating a dog

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5 Secrets for Improving Writing Speed and Efficiency

5 ways to work smarter, not harder when writing for clients. How to organize a post, create effective subheaders, and provide stronger, more organized, and more balanced content.

Content type: Blog Post

Keywords: writing,SEO

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Crating 101: Choosing and Setting up Your Dog’s Crate

As discussed. Linkable post for other Crating article.

Content type: Blog Post

Keywords: stress free crating,dog crates

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5 Strategies for Promoting Your Event using Social Media

List of ways to utilize social media in event promotion.

Content type: Blog Post

Keywords: event promotion,social media,social media marketing

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Dog Obesity: Is it really that bad?

How to tell if your dog is obese, effect of obesity in dogs, etc.

Content type: Blog Post

Keywords: dog obesity,dog health,pet health

Links:

Hype it like Apple: Building Buzz for your Brand

Apple has the branding and product launch game down to a science. Learn how to employ some of the company's best practices in social media to build the buzz.

Content type: Blog Post

Keywords: building buzz for your brand,social media marketing,social media strategy

Links:

Social Listening Strategy: Why You Should Care and Why You Need One

Overview of how social listening is different from social monitoring and how it can benefit your company. Keywords: social listening, social media monitoring, social media marketing

Content type: Blog Post

Keywords: social listening,social media monitoring,social media marketing

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Social Listening: A Quick Guide to Optimal Customer Engagement

How to create a social listening strategy for your business. May briefly explain the difference between listening and monitoring. Keywords: social listening, social media monitoring, social media marketing

Content type: Blog Post

Keywords: social listening,social media monitoring,social media marketing

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5 Elements to Include in Your Crisis Communication Plan

High level view of putting together a crisis communication plan. Basics guidance including helpful tools. Keywords: PR, crisis communication, disaster

Content type: Blog Post

Keywords: PR,crisis communication,disaster

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5 Eye Saving Tips to Help you Protect Your Peepers this Summer

5 tips for protecting the eyes from the getting right shades to removing your contacts before you get in the pool to getting enough sleep (even while on vacation). Keywords: summer eye care, protect eyes, eye health

Content type: Blog Post

Keywords: summer eye care,protect eyes,eye health

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The Roots of Your Brand: A Guide for Start-Ups

A brief guide for start-ups who are just beginning to build their brand. Profiles several up and coming start-ups and provide takeaways from their best practices. Will have a CTA at the end directing reader to your website (optional). Keywords: build your brand, start-up branding, social media marketing

Content type: Blog Post

Keywords: build your brand,start-up branding,social media marketing

Links:

7 Ways to Go Greener at Home

Tips for "going green" at home- aimed at families. Actionable items that the reader can begin using immediately. Keywords: green living, sustainable home, chemical free household products

Content type: Blog Post

Keywords: green living,sustainable home,chemical free household products

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7 Steps to Greening Your Business (that you can start today)

Tips for "going green" at work- aimed at small business. Actionable items that the reader can begin using immediately. Keywords: green business, sustainable business, chemical free products

Content type: Blog Post

Keywords: green business,sustainable business,chemical free products

Links:

When Your Kindergartner Starts School: 10 Tips for Survival

Your kindergartner is starting school this year. You are about to embark on one of the most traumatic rites of passage of parenthood. Here's how to survive and come away virtually unscathed -and maybe even a little bit giddy. Keywords: kindergartner starting school, first day of school, parenting milestones

Content type: Blog Post

Keywords: kindergartner starting school,first day of school,parenting milestones

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The Prize Pitch Formula: How to Write Pitches that Get Jobs

Pitching is one of the most common maladies of the freelance writer. A good pitch can help you get great, better paying jobs, but it is a lot more than just telling a client you want to work for them. This formula will help writers pitch better and get more clients Keywords: how to write a pitch, pitching clients, pitching a freelance client

Content type: Blog Post

Keywords: how to write a pitch,pitching clients,pitching a freelance client

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The One Fatal Error that Most New Freelancers Make (and how you can avoid it)

When freelancers are trying to pitch clients or are trying to close the deal on a client who has contacted them, there is one very simple thing that they should do, but most don't. By missing this step, writers are cheating themselves out of better paying jobs and great clients. It makes the writer look lazy, uninterested and like an amateur. I will explain this mistake and provide actionable tips for avoiding it and how to use it to your advantage. Keywords: client research, pitching clients

Content type: Blog Post

Keywords: client research,pitching clients

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If You Aren’t Doing This After You Proof, You’re Missing Out on Your Best Copy

You've finished writing your copy. You've proofed it and edited it. Is it good to go? Not quite. There is one simple step left and if you aren't doing this you are cheating yourself out of stellar copy that will get you repeat clients. Keywords: proofreading copy, copywriting pro tips

Content type: Blog Post

Keywords: proofreading copy,copywriting pro tips

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Dating After Divorce: A Strategy Guide for the Selective Woman

Tips on dating after divorce. Geared for the 30 - 40 something, with kids, and determined to find a better match this time around. Keywords: dating after divorce, selective dating

Content type: Blog Post

Keywords: dating after divorce,selective dating

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Teaching Your Child Empathy and Compassion

How to teach your child to be compassionate and empathize with others. Explores the value in these qualities and how to develop them. Keywords: teach your child to empathize, teach your child to be compassionate

Content type: Blog Post

Keywords: teach your child to empathize,teach your child to be compassionate

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Build a repeatable marketing campaign process your team can stick with

per our conversation

Content type: Blog Post

Links:

I built it but they didn't come (published blog posts but nothing is happening)

Per our conversation

Content type: Blog Post

Links:

What Should I Charge? 5 Tips for Determining Your Rates

One of the most common questions among writers is, "What should I be charging? There are several tools available that can help. This post will also discuss writing as a business and who to set rates from that angle. Keywords: Writers Rates, What to charge for writing, How to set rates

Content type: Blog Post

Keywords: Writers Rates,What to charge for writing,How to set rates

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5 Ways to Fix an Underperforming Blog

Is your blog getting traffic? Shares? Comments? Writing great content isn't enough; you have to know how to make your blog work for you. These are 5 easy things that you can do today to increase your blog's performance. Keywords: content marketing, content management, underperforming blog, blog doesn't get traffic

Content type: Blog Post

Keywords: content marketing,content management,underperforming blog,blog doesn't get traffic

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The Unknown Yard Hazard: Mushrooms and Your Dog

Mushrooms are toxic to dogs. There are several different classifications that cause different symptoms from gastrointestinal issues to seizures and worse. Pet owners should keep mushrooms out of their yards and know what to do if their dog ingests a mushroom. Want to incorporate the keyword: Can dogs eat mushrooms?

Content type: Blog Post

Keywords: can dogs eat mushrooms,mushrooms poisonous to dogs

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Can Chiropractic Help My Dog?

More and more dog owners are realizing that chiropractic care can help their pets with a variety of issues. I will talk about how it helps and how to find an AVCA certified doctor. http://www.animalchiropractic.org/avca-doctor-more.htm

Content type: Blog Post

Keywords: chiropractic for dogs

Links:

Getting the Most out of Your Editorial Calendar: Best Practices for In House and Remote Teams

Editorial calendars are great for organizing your social media and blog posts as well as hashing out ideas for future projects. However, it can easily get away from you if you aren't careful, becoming so much of a mess that it is no longer useful. This post will provide the reader with actionable tips that they can implement immediately for both in house and remote teams. Keywords: editorial calendar best practices, remote teams

Content type: Blog Post

Keywords: editorial calendar best practices,remote teams

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Developing Content Conversation for Deeper Engagement

This touches on content cadence. How to ask the right questions to cultivate content that provokes engagement with your audience.

Content type: Blog Post

Keywords: content cadence,engagement

Links:

7 Ways to Simplify Your Life

Address reducing clutter, paring down belongings, and other strategies for simplifying your life whether it is to prepare for a transition to a smaller living space or to just make life less stressful. Simplification may start within, but the first place it really shows up is in your home. This is good for families who are downsizing or empty nesters and anyone in between.

Content type: Blog Post

Links:

Building a Repeatable Marketing Plan for Small MarketingTeams

One of the biggest challenges for small marketing teams is finding a marketing plan that is repeatable and sustainable. This will offer best practices for standardization to streamline marketing strategy as well as flexibility. It will discuss creating a marketing campaign that is consistent and a team can use over and over.

Content type: Blog Post

Keywords: small marketing team,repeatable marketing

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X Best Practices for Building your Brand in 2018

Brand building strategies based on emerging trends for 2018.

Content type: Blog Post

Links:

Web Content

About, Contact,Services, etc. including custom pages. Roughly 1000 words total. Can negotiate larger sites as well. Bulk of web content experience is in legal, real estate, property management, technology, funeral home/crematorium, construction, and health/medical. I do have writing experience in many other areas so if there are specific industries you have a need, we can discuss.

Content type: Article

Links:

Food For Families Tampa Bay program

I can deliver this post within the required time frame using your notes (If it is OK, I may pull from other sources as well - if not, that's fine too). I will end with a compelling CTA. My content is SEO rich and engages readers. This is a great shareable piece so it needs to be scannable, very engaging and easy to read while getting the message across. I can deliver.

Content type: Blog Post

Keywords: Food For Families Tampa Bay program

Links:

Florida Teacher Appreciation Week

I come from a long, long line of teachers so this is very close to my heart. I can deliver this within your time frame, using your resource material (and may pull other resource material as well, if needed) to give you an SEO rich, engaging post.

Content type: Blog Post

Links:

Marketing Automation: A Customer Centric Solution for the Overwhelmed Small Marketing Team

Shows how marketing automation can provide a positive, customer focused experience throughout the entire relationship from first contact to after the sale. The focus will be small marketing teams (this can be adjusted to just marketing team if you prefer). Will point to your Definitive Guide to Marketing Automation.

Content type: Blog Post

Keywords: marketing automation,small marketing team

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Can I use essential oils on my dog?

A brief guide - focus on safety

Content type: Blog Post

Links:

Natural remedies for common dog ailments

stomach upset, dehydration, etc.

Content type: Blog Post

Links:

Natural flea remedies (that actually work)

Will discuss natural remedies for fleas, why you might choose that route, cautions about certain popular remedies like essential oils and garlic.

Content type: Blog Post

Links:

Small Business Week

I am a huge supporter of small business. When you consider that small businesses employ about half of all workers in the United States, it's easy to see that they are pretty important. I have some creative ideas for supporting small, local business and will explain why it is so important. I would like to also point out that small business is not just the brick and mortar storefront, but can also be the local family farm.

Content type: Blog Post

Keywords: small business week

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Social Media Engagement Strategies for 2019

Emerging trends in social media: demographics, needs, industry, strategies, etc. Will include statistics with cited sources.

Content type: Blog Post

Keywords: social media trends,social media strategy

Links: