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nDash Writer Profile for Lynne Hayes

Lynne Hayes

Headline

Advertising Copywriter • Broadcast Producer • Web Content Writer • Journalist • Brand Consultant

About Me

Copywriter • Broadcast Producer/Director • Web Content Writer • Journalist • Graphic Designer • Interviewer • Brand Strategist • Project Manager • Voiceover • Talent Coordinator 

As a veteran copywriter, broadcast/corporate video producer and freelance journalist, I've worked with just about every type of client and written for every medium.I bring that wealth of valuable experience and confidence to every project...yet it's always accompanied by the same wide-eyed anticipation I had when I first poked on a typewriter. This job is pretty fun, after all.

Following a long and successful agency career, I launched a freelance business in 1995, added journalism to my repertoire, and, yep, I'm still wearing all the hats and working just as hard, taking creative projects from the earliest stages of branding/planning/identifying needs to strategy development to creative concept/copy to award-winning finish.

Storytelling is a thread through much of my work...I love the interviewing and the digging, and then putting it all together to evoke the right emotion, whether it's in 30 seconds, 20 minutes, 1/2 page or 700 words. And for pure copywriting pleasure, I very much enjoy the challenge of creating that perfect headline.

My client list includes numerous national clients, including: Hallmark Inc, United Way, Kansas Farm Bureau, Pease Doors, Blue Cross Blue Shield, Sonic Drive-In, Procter & Gamble, and Valvoline Motor Oil...as well as a healthy helping of financial, medical, travel, dining, and industrial/ BTB accounts.

 For more on me: 

• Visit my website: http://copysmithcreative.com (Click on "Work" for portfolio samples)

• Link to more TV samples: https://www.youtube.com/user/lynnehayeschannel/videos

• Link to journalism work: http://growingkansas.com/authors/lynne-hayes-growing-america/

Industries I Write About

Building Materials

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Apparel & Fashion

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Commercial Real Estate

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Construction

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Financial Services

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Farming

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Consumer Goods

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Medical Practice

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Veterinary

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Airlines/Aviation

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Mental Health Care

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Insurance

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Leisure & Travel

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My Writing Samples

Ag Journalism Portfolio

All articles for Growing America, a national online agricultural publication.

http://www.growingamerica.com/authors/lynne-hayes-growing-america

My website & portfolio samples

View my website and all portfolios here.

https://www.copysmithcreative.com/

Experience

Advertising Copywriter Journalist Web Content Scriptwriter Broadcast Producer

Lynne Hayes is an accomplished copywriter in every advertising medium, as well as a veteran broadcast and corporate video producer, and journalist. Her 30+years in advertising includes senior positions at five Midwest advertising agencies, and running her own writing and producing company. Lynne has built a reputation not only for her creativity, but also for her marketing and branding expertise, and the extraordinary attention to detail she brings to project management. Her clients especially

Company: Copysmith Creative

I worked there from 1/1995 until now

Content I Write