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nDash Writer Profile for Jeanne Runkle

Jeanne Runkle

Headline

Freelance Word Wrangler & Marketing Pro

About Me

Are you struggling to write and implement your company’s marketing plan? Writer’s block when it’s time to create your company’s newsletter? I’m here to help! My services include:

~Marketing: plan development, refinement, implementation

~Writing: content, web copy, marketing materials

Start talking to your customers, not at them. I have a proven track record of success:

 Increased customer participation in an energy efficiency program by 25% for three consecutive years

 Doubled web traffic and increased social media following by 1000% for my site in just three months

 Earned six months of free media exposure by winning Omniburst’s pitch contest with my self-produced video

Let's get started today.

Industries I Write About

Wine & Spirits

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Marketing & Advertising

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Utilities

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Writing & Editing

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Health, Wellness & Fitness

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Political Organization

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My Writing Samples

Content marketing: talk with your customers, don't shout at them.

A piece published in Artisan Spirit magazine, the official publication of the ACSA. Published Fall 2016.

http://issuu.com/artisanspiritmag/docs/artisanspirit_issue016_web/64?e=7606545/38931540

Experience

Marketing/Writing/Social Media

As a marketing professional, I work to gain a thorough understanding of the products or services your company offers. Armed with that knowledge, I use my skills in data analytics, current marketing techniques and customer experience, to craft targeted campaigns. I manage the cycle from first touch to conversion, making adjustments as necessary using ongoing analysis. Customers will tell you what they need - are you listening? Let me help you fine-tune your marketing efforts. I've recently returned to PA after traveling the country for the past 18 months, learning to make small batch spirits like whiskey and gin. As DaVinci said, "Learning is the only thing the mind never exhausts, never fears, and never regrets." I'm eager to use everything I've learned to help your company succeed.

Company: Freelance

I worked there from 6/2016 until now

Founder & Chief Whiskey Officer

-Launched LikeYourLiquor.com in May 2013 with the goal of increasing consumer awareness of craft liquor to drive sales for distillers -Attended national craft liquor events and conferences to increase visibility with the distillers and speak with consumers to better understand their needs -Won Omniburst Media's pitch contest with a self-produced video that will be featured on their "Startup TV" channel providing six months of earned media exposure -Developed a social media strategy that has increased the site’s social media community by 1,000% in three months and doubled web traffic -Continued education on all aspects of the craft liquor industry, including customer segmentation, social media and beverage industry trends and projections to better position LikeYourLiquor as an expert in the beverage industry

Company: LikeYourLiquor.com

I worked there from 5/2013 until now

Content I Write