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nDash Writer Profile for Lindsey Danis

Lindsey Danis

Headline

About Me

With more than 10 years of experience as a freelance writer, I help clients in construction, real estate, travel, hospitality, and finance industries tell their stories and connect with their customers. Clients love how I capture their brand's voice, speak to their audience's concerns, and transmit important information in an engaging manner, to add value and ROI for B2B and B2C.

My services include ghostwriting, content marketing, content strategy, and blogging. Since I have a librarian degree, it should go without saying that I am an amazing researcher who will dig out the stats and data points to give your content urgency, clarity, and thought leadership.

My content marketing services are informed by my usability training and information sciences degree. I dive deep into company branding and identity focused on the user experience—your objective, your competitive advantages, your target audience, and your unique content marketing needs. I develop a strategy to ensure your blog contains the information your users crave (which may not be what you think it is). Then I create crisp copy that matches your brand's voice and style while increasing the authority and perception of your brand.

Industries I Write About

Food & Beverages

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Leisure & Travel

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Real Estate

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Marketing & Advertising

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Information Technology & Services

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Libraries

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Banking

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Construction

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My Writing Samples

How Travelers Can Help Combat Overtourism

Feature article covering overtourism and its adverse effects on tourism destinations throughout the world. The article included examples drawn from U.S. and international tourism with targeted suggestions to travelers on how to avoid the crowds and reduce their impact.

https://epicureandculture.com/challenges-facing-sustainable-tourism-overtourism/

4 Library Jobs andHow to Get Them

Instructional article on different types of jobs in libraries and educational requirements for jobs. "A day in the life" snapshots of library page, library assistant, librarian, and archivist positions and advice on how to gain library experience were also provided.

https://www.godaddy.com/garage/4-library-jobs-get/

3 Ways to Protect You and Your Partner from the LGBTQ Wage Gap

Feature article with statistics, interviews, and personal finance advice for LGBTQ individuals.

https://www.thepennyhoarder.com/jobs-making-money/career/lgbt-workers-protection/

Rock Hall

Newspaper article on newly-opened bed and breakfast in the Connecticut Berkshires, which required an interview with the owner-operators.

http://www.lindseydanis.com/wp-content/uploads/2018/04/RockHall.pdf

What is a First-Time Caller?

Explanatory article on first-time callers for call tracking software provider. This article was geared toward digital marketers who are exploring call tracking services and need to know the benefits of investing in software for attribution and analytics purposes.

http://www.lindseydanis.com/wp-content/uploads/2018/04/What-is-a-first-time-caller.pdf

Kitchen Remodel Trends

Blog post for contractor on kitchen remodel trends.

http://www.lindseydanis.com/wp-content/uploads/2018/04/Kitchen-Remodel-Trends.pdf

Roth vs. Traditional IRA for Retirement Savings

Blog post for financial planner seeking to educate potential clients about retirement savings and the importance of financial planning.

http://www.lindseydanis.com/wp-content/uploads/2018/04/roth-vs-traditional-ira.pdf

How & Why to Switch to a Managed Services Provider

Written for a managed services provider, this B2B blog post explains how managed services benefit clients before closing with tips on how to select a managed services provider.

http://www.lindseydanis.com/wp-content/uploads/2018/04/how-why-msp.pdf

Experience

Freelance Writer

Write personal essays on personal finance, writing, travel, and LGBTQ issues for Matador Network, The Penny Hoarder, WritersWeekly and other publications. Schedule social media posts using Hootsuite to increase leads and audience engagement.

Company: Self Employed

I worked there from 1/2009 until now

Content Marketer

Deliver optimized blog posts in niches including real estate, travel, health, finance, and construction. Offer personalized content strategy services to guide clients’ content marketing efforts. Write social media posts to drive traffic to client websites. Create or revise digital content for improved user experience and stronger brand marketing.

Company: WriterAccess

I worked there from 1/2009 until now

Usability Research Assistant

Provided instruction on eye tracking, iPad and tablet usability testing, usability software, and other usability concepts to Simmons GSLIS students and outside clients. Used HTML, CSS, PHP, and JavaScript to maintain Usability Lab website and database directory. Performed usability testing of Microsoft Surface at Harvard University and subsequent data analysis. Wrote documentation and maintain internal wiki on lab equipment, procedures, and resources.

Company: Simmons College

I worked there from 12/2011 until 5/2012

Digital Repository Coordinator

Created, edited, and managed public state university digital repository using Digital Commons.Wrote marketing materials, outreach emails, and descriptive text for all items in repository.

Company: Framingham State University

I worked there from 5/2012 until 6/2014

Technology Writer

Reviewed, created and revised technology content for Simmons College computer literacy elearning initiative to generate user-centric instructional content that covers core technology competencies for incoming students.

Company: Simmons College

I worked there from 4/2011 until 4/2012

Content Marketer

Wrote instructional and informative articles on travel, gardening, food, careers, home repair and finance.

Company: DemandMedia

I worked there from 1/2009 until 1/2011

Content I Write