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nDash Writer Profile for Diana Gaffney

Diana Gaffney

Headline

Channeling your why into simple words | Content Strategist, Content Writer and Operations Consultant

About Me

I'm a native English speaker with over 12 years in hospitality and IT Operations. I also have 10 years of digital publishing and production under my belt with experience at web agencies in the US and UK. 

If you need content that focuses on B2B and B2C audiences I can transform technical information into digestible informative copy for your specific audience. From friendly and authoritative, to professional and engaging, I'll produce content to meet your needs. IT content never has to be dull!

I have significant experience leading teams and managing cross-departmental training programs. If you need copy for training guides, case studies, or best practices with a focus on ITSM and ITIL V3, look no further!

I have up-to-date SEO knowledge and produce content accordingly. I can also capture content from articles and make them relevant for promotion over social media channels.

Industries I Write About

Information Technology & Services

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Research

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Executive Office

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Veterinary

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Hospitality

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Recreational

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Staffing & Recruiting

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My Writing Samples

Internet Security – Options and Best Practices For Your Business

Written on behalf of Bennett Office Technologies an IT service provider,addressing internet security for businesses.

https://www.bennettoffice.com/internet-security-options-and-best-practices-for-your-business/

Cybercrime and Your Email Inbox, Are You Protected?

Written on behalf of Bennett Office Technologies an IT service provider, this piece addresses cybercrime and email security.

https://www.bennettoffice.com/cybercrime-and-your-email-inbox-are-you-protected/

Does Your Computer Need Repair? Top Tips on Computer Health and When to Call the Experts

Written on behalf of Bennett Office Technologies an IT service provider, covering the topic of computer maintenance and repair.

https://www.bennettoffice.com/does-your-computer-need-repair/

Getting to Know the Marshall Rock Picker

Written on behalf of a farm equipment manufacturer in Minnesota. The article introduces one of their products the Marshall Rock Picker and covers technical specs.

https://marshallmachineshop.com/getting-to-know-the-marshall-picker-rock-picker/

Shopify or BigCommerce, How to Choose What’s Right for You

A brick and mortar client expaned their retail presence to an online store. I researched options and produced this article comparing Shopify and BigCommerce. Target audience, small business owners. This post is self-published.

https://digpopdigital.com/shopify-vs-bigcommerce/

Home Maintenance, How to Keep Life Simple and Safe!

This is a summer piece on window cleaning and exterior home maintenance for an award winning window cleaning service in Bethedsa, MD.

https://windowcleaningbethesda.com/celebrate-summer-squeeky-clean-window-washing/

Meet Christine Blunck, Rosamunde Sausage Slinger and Sidecar Racer

Written for Hoodline, a popular hyperlocal news startup in the Bay Area. This is a feature interview with a popular local figure who is a sidecar speed racer.

https://hoodline.com/2015/06/meet-christine-blunck-rosamunde-sausage-slinger-and-sidecar-racer

Las Vegas Tips at Like a Local Guide

Las Vegas is more than the Strip and has an intriguing history worth exploring. My Las Vegas tips are featured on the European based website Like a Local Guide, under Local Guide Diana.

https://www.likealocalguide.com/las-vegas/sights

Experience

Creator/Consultant

Producing copy for clients from taglines and email newsletters to social media captions and well researched content for websites. I thought I'd move away from my operations background but the opposite happened. I've produced digital guides for my clients and How Tos to optimize their day to day. I'm a creative and technical and gravitate towards research projects.

Company: DigPop! Digital

I worked there from 4/2015 until now

Director of IT Operations

Supported the Cosmopolitan brand through technology. I ensured high quality guest experiences for all resort/casino operations, making sure the technology was seamless and therefore invisible. My specialist teams included Audio/Visual, IT service desk and Guest Room technology, performing as first responders and 2nd/3rd level support. Fostered strategic business partnerships across resort/casino verticals. Introduced $500K annual cost savings reducing operational expenses companywide

Company: Cosmopolitan of Las Vegas

I worked there from 12/2012 until 4/2014

Director, IT Operations

Supported the Kimpton Hotel and Restaurant brand through technology. Managed remote teams and delivered enterprise-wide services, from new system rollouts, software upgrades and hardware updates. Created Internal Controls and Operating Procedures (ITIL V3) and managed SSAE16 compliance audits. Well liked and respected by Finance and Sox auditors for my attention to detail and success rate in IT compliancy.

Company: Kimpton Hotels and Restaurants

I worked there from 1/2000 until 10/2012

Caseworker, Latin America

Worked with the ARC International Disaster Response Unit over two terms in response to 9/11. Applied bilingual Spanish/English skill sets, technical background, experience with non profit casework to meet extraordinary support needs. Assigned to HQ in Washington DC and worked onsite in New York City, worked as a specialist liaison with Red Cross Societies in Latin America.

Company: American Red Cross, International Disaster Response Unit

I worked there from 9/2001 until 5/2002

Volunteer, Vet Suite

Assist DVM throughout procedures, includes handling and restraining, preparing vaccines, microchipping and processing. Blog writer social media manager for the Vet Suite, focusing on Instagram.

Company: Muttville Senior Dog Rescue

I worked there from 11/2014 until now

Content I Write

Ideas and Pitches I Wrote

How the Internet of Things Will Transform the Hotel Guest Experience

When it comes to the Internet of Things, much of the spotlight shines on the home and workplace. As more consumers engage with IOT, expectations on hospitality groups will change. Hotel guests expect technology experiences to surpass what they have at home. Hoteliers must be prepared for this shift in guest technology and work closely with IT departments and vendors to integrate IOT successfully. The results will include elevated guest experiences and new efficiencies within hotel operations.

Content type: Article

Keywords: Internet of Things,IOT,Hospitality

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