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nDash Writer Profile for Rachel Casey

Rachel Casey

Headline

Homespun Copywriting | Weaving the words that build your business

About Me

Hi,

I'm Rachel and I'm a word-nerd.

I'll get the professional stuff out of the way first. I have a Bachelor of Arts in English and Media, a Master of Arts in Creative Writing, and a Professional Diploma in Digital Marketing. I've written website content, including web copy, blog posts and product descriptions for an online shop, a digital sales company, a 4-star hotel, and an arts and crafts shop. 

I absolutely adore words and all the magic they have. I love that one word can change the meaning of an entire sentence, or make it stronger and the fact that I can now bring that magic to other people's businesses makes me giddy. I can make sure that every word I use is the best one to show your customers how good you are, how good your product is, and how much they need you in their lives. 

When I'm not writing you can generally find me stuck in a book (thrillers are my favourite), cooking up something delicious (spicy is best, though others don't always agree), or binging on Netflix (when is Mindhunters season 2 coming out??).

Industries I Write About

Writing & Editing

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Entertainment

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Retail

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Luxury Goods & Jewelry

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Marketing & Advertising

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My Writing Samples

Website Copy (Homepage for Lynda's Nursery Knits)

Homepage for Lynda's Nursery Knits, an online shop specialising in handknit clothing for babies and toddlers.

https://www.lyndasnurseryknits.com/

Website Copy (About Page for Lynda's Nursery Knits)

About Page for Lynda's Nursery Knits, an online shop specializing in handknit clothing for babies and toddlers.

https://www.lyndasnurseryknits.com/about/

Website Copy (Weddings section of Hotel website)

Homepage for the 'Weddings's section of Castleknock Hotel, a 4-star hotel located in Dublin, Ireland.

https://www.castleknockhotel.com/weddings-at-castleknock.html

Website Copy (Bedroom Descriptions for hotel website)

Bedroom description for the Castleknock Hotel, a 4-star hotel located in Dublin, Ireland. The link brings you to the Standard rooms description, from there you can navigate to Superior, Executive, and Deluxe Executive descriptions.

https://www.castleknockhotel.com/standard-rooms.html

Blog posts for OrcaWise

Blog posts based around different aspects of digital sales and digital marketing, written forOrcaWise

http://blog.orcawise.com/index.php/author/rcasey/

Top 10 Places for a First Date in Dublin

Article written for tourism website Ireland Before You Die

https://www.irelandbeforeyoudie.com/top-10-places-first-date-dublin/

Homespun Copywriting Blog

Blog posts for my business blog, Homespun copywriting, based around writing and blogging tips.

https://homespuncopywriting.com/blog

Experience

Freelance Copywriter

I'm currently working as a freelance copywriter under the name Homespun Copywriting. I specialize in website copy, blog posts and articles, and product descriptions.

Company: Homespun Copywriting

I worked there from 9/2017 until now

Content Writer

I researched and wrote twice-weekly blog posts, optimized for search engines with relevant keywords, about the different aspects of digital sales and digital marketing.

Company: OrcaWise

I worked there from 9/2016 until 12/2016

Contributor

I wrote weekly book reviews, conducted and wrote up interviews, and researched and wrote articles based around books and publishing.

Company: Pure M Magazine

I worked there from 1/2016 until 9/2016

Content I Write