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nDash Writer Profile for Sarah L

Sarah L

Headline

About Me

Creative/tech pro in music with a knack for right-and-left brain messaging. Research, data, analysis meets context, culture, and storytelling.

Industries I Write About

Music

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Design

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Photography

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Arts & Crafts

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Computer Software

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Publishing

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Entertainment

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Fundraising

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Marketing & Advertising

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My Writing Samples

Mondo Fuzz Review + Director Interview

Review for independent film about garage rock scenes and interview with the creator.

http://hexbeat.com/mondo-fuzz-review-interview-with-andy-ray-lemon/

Festival Sponsorship Information

Event background, audience statistics, contribution options.

https://www.sponseasy.com/p/gonerfest-15

Website Copy: Prints & More

Summary of services.

https://web.archive.org/web/20111223025954/http://www.bedfords.com/print-services/

Camera Retailer Blog

Miscellaneous blog content for photography e-commerce site.

https://web.archive.org/web/20111221204849/http://blog.bedfords.com/author/sarah/

Experience

Digital Consultant / Creative Director

Freelance collaborator supervising design, research, analytics, strategy, web development, photography, creative direction, optimization, QA, writing, content, digital marketing, and more. Present focus is advocating emerging technologies and best practices to scale for the independent sector. Growth-hacking liaison for music, arts, entertainment, and humanities.

Company: Freelance

I worked there from 1/2010 until now

Digital Designer

Interactive and user experience design for web, email, applications, and digital marketing campaigns; collaborated on multiple phases of digital projects: discovery, user research, analysis, wireframing, prototyping, layout, interface design, creative direction, front-end development, and more.

Company: Ad Agency

I worked there from 3/2014 until 8/2017

Digital Director

Steward of tech/creative strategies for the digital sides of the Goner brand’s record label, retail store, ecommerce, and music festival. Managing design, marketing, research, analysis, creative direction, user experience, audience engagement, content, curation, and more for events, music artists, music releases, audio/video campaigns, digital media, merchandise, and catalog streaming. Supervising multiple projects for playlists, curation, press, identity, online presence, community, culture.

Company: Independent Record Label

I worked there from 8/2017 until now

Content I Write