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nDash Writer Profile for Leslie Fannon Zhang

Leslie Fannon Zhang


About Me

I'm a freelance writer and content marketer who works for agencies and entrepreneurs in a variety of industries. My writing experience is eclectic, but I'm especially adept at writing about digital marketing strategy, the wedding industry, and construction and safety. 

Industries I Write About

Arts & Crafts

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Events Services

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Marketing & Advertising

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Oil & Energy

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Professional Training

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My Writing Samples

Why Your Company Needs to Invest in Marketing Automation

The why and how of implementing a marketing automation strategy for your business.


What Are "Thankies" and What Do They Have to Do With Your Wedding?

"Thankies" are handkerchiefs embroidered as a way to say "thank you" to special wedding guests. How else can you thank your bridesmaids, groomsmen, and parents for supporting you on your wedding day?


The Art & Anatomy of a Wedding RSVP Form

Why do you need RSVP forms to begin with? What does that "m" stand for anyway? Find out the reason your formal invitation needs an RSVP form and why your informal invitation doesn't in this blog post.


10 Free and Low-Cost Resources for Safety Professionals in the Underground Utility Industry

In this article written for safety professionals in the underground utility industry, I detail 10 free and inexpensive options for safety training and public awareness programs. A small budget doesn't have to mean you're skimping on safety.



Freelance Writer

Writes website content, blog posts, social media posts, press  releases, newsletters, and marketing materials, like brochures and  catalog copy. Helps clients find their brand voice and online  presence through creative content on their websites.


I worked there from 5/2011 until now

Public Awareness & Training Coordinator

Trained over 2,800 individuals in three years. Developed curriculum and conducted tailored trainings to educate stakeholders on underground utility damage prevention and use of web applications. Wrote press releases,  presentations, social media posts, and newsletter articles. Created video content for mobile display truck. Managed Facebook page,  increasing likes by 80%. Planned events, including coordinating  speakers and negotiating event space contracts

Company: VA811

I worked there from 8/2014 until 2/2018

Account Manager

Manages over 400 website accounts for digital marketing agency. Onboards customers after their website launches, including training on how to use content management system and other products. Explains complex digital marketing topics like Search Engine Optimization and PPC advertising to clients in easy-to-understand language. Writes blog posts. Closed over $100,000 in upsells in 2018.

Company: AudiologyDesign

I worked there from 2/2018 until now

Content I Write