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nDash Writer Profile for Courtney Morgan

Courtney Morgan

Headline

Freelance Writer - Helping Businesses Create Strong Brands

About Me

From content writing and marketing campaigns to more innovative solutions for your business, I strive to use my experience and constant love of learning to create the best product for your needs.

I’ve been involved in the field of marketing and content creation since 2011, and I can't imagine my life some form of it in my day-to-day. (I love it!) Creating new content and marketing strategies always came naturally to me - I always liked to experiment with innovative and creative ideas.

I’m based in Marquette and most of my work is spent working on writing blog posts, whitepapers, social media strategies, and other creative solutions to help optimize business results for clients.


If you’re interested in hiring my services or want more information about ways I can help, please get in touch.


Interesting things about me:

Industries I Write About

Marketing & Advertising

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Writing & Editing

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Financial Services

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Executive Office

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Health, Wellness & Fitness

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My Writing Samples

Thought Leadership Explained in Fewer Than 140 Characters

If you are a new writer, understanding thought leadership will improve your marketability. The best part is that the basic definition of thought leadership is simple to understand. In this article, we will cover the definition of Thought Leadership and how to apply the concept.

https://www.cdm-marketing.com/blog/thought-leadership-140-characters

(GHOSTWRITTEN) Social Media Platforms: A Walk-Through To Strengthen Your Presence

It takes a little due diligence to segment your audience and identify the social apps they are most likely using in 2019, but that time spent will be well worth the effort to quickly identify where your target customer is and increase your ROI. To make your target audience persona project easier, we've highlighted the four leading social media platforms used today, and how to pick the right platform for your brand.

https://www.imgdigitalagency.com/martech-blog/social-media-platforms-a-walk-through-to-strengthen-your-social-media-presence

(GHOSTWRITTEN) Digital Marketers Build The Best Websites: Here's Why

Your website is your online customer's first impression. It is your best marketing tool! Deciding who should develop your website is one of the most important business decisions you will make. With thousands of web development options, it can be stressful to decide which company will deliver results... If you are looking for a site with high conversion rates, hiring a digital marketer is the best option.

https://www.imgdigitalagency.com/martech-blog/digital-marketers-build-the-best-websites-heres-why

Improve Your Small Business With These 5 Content Marketing Strategies

Your content strategy can either make or break your brand. 75% of B2B purchasers rely on content when making a serious buying decision. With those statistics, it's easy to see the importance of strategy and great content. If you are new to content marketing, don't be intimidated. Though it is important to understand the power of content strategy, the power is easy to harness.

https://courtneydimorgan.wixsite.com/portfolio/blog/improve-your-small-business-with-these-5-content-marketing-strategies

(GHOSTWRITTEN) Inbound: How To Make Your Digital Presence Work For You

When it comes to having a highly successful digital marketing campaign, it is important to understand the basics of the Inbound methodology and how each step affects your business. Every stage of Inbound marketing has a specific purpose for building happy, lasting customers for your brand.

https://www.imgdigitalagency.com/martech-blog/inbound-how-to-make-your-digital-presence-work-for-you

When Is It The Right Time To Hire a Financial Advisor?

Finances can be insanely confusing. When a person feels they are in a financial position to start making investments, the process of finding the right investments becomes a stressful reality check. It can be a blinding reminder as to how easy it is to make poor financial decisions that are damaging to future plans. If you think that is bad, unfortunately, there’s no big financial wizard that can help people make complex financial decisions on their own.

https://courtneydimorgan.wixsite.com/portfolio/post/when-is-it-the-right-time-to-hire-a-financial-advisor

3 Simple Ways to Improve Your Energy Without Exercise

Sometimes, the most effective ways of improving energy are found in the simplest of steps that are often overlooked. When you get down to the secret of increasing your energy, you may be annoyed to learn that it doesn’t have to be a lifelong quest of eating 300-calorie meals and working out six times a week. In the beginning, if you desire to increase your energy, your main focus should be improving your gut health and helping your organs function properly. Why? (See article for details.)

https://www.happinesscreators.com/joyinspiredblog/3-simple-ways-to-improve-your-energy-without-exercise-joy-inspired-health-spotlight

How I Learned to Love Myself (Without Makeup)

Outward beauty (by the world’s standards) is a distraction from your purpose. It is a distraction that will kill your confidence and make you feel unworthy. When you understand how beautiful you are, and how amazing it is to not look exactly like a supermodel or celebrity, your power will be back in your hands!

https://www.happinesscreators.com/joyinspiredblog/lovemyselfwomakeup

Experience

Digital Marketing & Sales Specialist (remote)

● Project Management: Curation of Marketing and Sales Email campaigns ● Content Writer: Creation and scheduling of blog post, articles, case studies, and social media content to drive more leads to the website and grow online presence ● Online Community Management: Focus to increase engagement, authority, and awareness ● Develop and Maintain Sales and Marketing Training Documents and Materials ● Customer and Lead Nurturing via Hubspot (emails, workflows, campaigns, A/B testing)

Company: InfoTrust LLC

I worked there from 12/2016 until 12/2018

Social Media Specialist (remote)

● Market Research & Sales Support ● Creation of new Marketing Strategy + Social media Campaigns ● Customer Experience & Complaint Resolution via Social Media ● Website Creation & Maintenance via Wordpress ●Content Writer: Creation and scheduling of blog post, articles, case studies, and social media content to drive more leads to the website and grow online presence ● Email Marketing: Promotions, Newsletter Creation + Management, Sales Campaigns

Company: Vitality Chiro & Wellness Center

I worked there from 6/2011 until 6/2016

Content + Digital Marketing Specialist

● Social Media Community Management ● Content Creation for Blogs, Web Copy, Case Studies, and Whitepaper for various industries ● Creation of New Marketing Strategy + Social Media Campaigns ● Email Marketing Campaigns ● Website Creation & Maintenance via Wordpress, Squarespace, and Wix ● Analytics Reporting + Editorial Calendar Management ● Online Course Creation and Management

Company: CDM Marketing LLC

I worked there from 12/2018 until now

Content I Write

Ideas and Pitches I Wrote

How UGC Helps CPG Marketers Leverage Customer Stories

Through direct relationships and effective strategies, there are endless ways that you can utilize UGC to increase sales, but what impact does user-generated content have on the CPG industry? As the CPG industry rapidly transforms into digital, how will UGC increase your overall ROI? This post would outline in detail the statistics and benefits of UGC for the Consumer Packaged Goods industry while highlighting the ViVoom advertising experience.

Content type: Blog Post

Links:

How to Improve Team Engagement During Meetings

I’d create a post around turning weekly meetings into a valuable experience for every person involved. The article would take a “Meetings Suck” approach with a couple of unconventional twists for high engagement. Examples would include time management, assigning meeting roles, fostering useful communication, and the occasional outdoor meeting laced with humor.

Content type: Blog Post

Keywords: leadership,team engagement,team growth,productivity

Links:

A Comprehensive Guide to Small Business Loans for Startups

Having confidence in your startup is not enough to ensure that your business will survive the first year of being open. You need capital and unless you have $10K saved in your piggy bank, you will probably need a loan to get your baby off the ground. This whitepaper will cover the What, Why, and How-To-Dos of small business loans specifically for startups. It will also cover common loan mistakes of startups and how to avoid them.

Content type: Whitepaper

Links:

Why Should You Check Your Credit Before Car Shopping?

One of the most common mistakes of new car buyers is not understanding how their credit affects the car buying experience. The goal of this blog post is to help those buyers gain an in-depth understanding of their credit, how it affects the financing of the car, and provide easy solutions with a CTA to the Grab your FREE Repairing & Rebuilding Your Credit Score Guide from Birchwood.

Content type: Blog Post

Links:

How to Use Chatbots to Improve Local Client Relationships

Chatbots create an easy solution for local businesses to build customer loyalty and increase social media engagement. They offer personalized instant responses to inquiries and help improve the quality of your online communications with customers. In this blog post, I would like to cover the What, Why, and How of Chatbots. The goal is to help local businesses improve their outbound messaging efforts through another form of automation.

Content type: Blog Post

Links:

Essential Guide to Improve Your Facebook Marketing Strategy [eBook]

Entrepreneurs and online marketers desire to make an impact with strategies that work. They are looking for strategies they can implement from day one. Creating an eBook that goes in-depth on ways to maximize their Facebook Marketing Strategy would be a great tool to offer them. This eBook will also include step-by-step actionable content to help give immediate results. This eBook would compliment the articles on Facebook Marketing and will help add an edge to your marketing efforts.

Content type: Article

Links:

3 Things You Should Know About Car Loans Before Applying

Helping new car shoppers understand what it takes to purchase a vehicle will help create a better buying experience. The goal of this post is to help car shoppers understand pre-approvals, effects of their credit score, and how to calculate the cost of the car they are interested in. This article will also include a Call-to-action to help the customer get started.

Content type: Blog Post

Links:

5 Easy Instagram Tips to Improve Your Presence and Audience Engagement

Instagram has become the go-to mobile app to connect local businesses with their audience. It has also become one of the best mediums to attract organic growth and new customers. But how do you use Instagram's visual nature to attract the ideal customer? What content strategy should you use for your business? This post will share five tactics that have helps local business grow strong online brands.

Content type: Blog Post

Links:

5 Easy Instagram Tips to Increase Audience Engagement and Strengthen Your Brand

Instagram has become the go-to mobile app to connect local businesses with their audience. It has also become one of the best mediums to attract organic growth and new customers. But how do you use Instagram's visual nature to attract the ideal customer? What content strategy should you use for your business? This post will share five tactics that have helps local business grow strong online brands.

Content type: Blog Post

Links:

5 Perks of a Disney Vacation for families with a Wheelchair

The Idea of using a Wheelchair for the first time at Disney can feel stressful. It’s difficult it image how your family experience with your new extension. How many experiences will you have to sit out on to make sure your family doesn’t feel hindered? Will I have fun too? This post would aim to ease the stress of new wheelchair or scooter owners of traveling to Disney with the family. It will also share some amazing perks that will make the trip worth it!

Content type: Blog Post

Links:

A Comprehensive Guide to Small Business Loans for Startups

Having confidence in your startup is not enough to ensure that your business will survive the first year of being open. You need capital and unless you have $10K saved in your piggy bank, you will probably need a loan to get your baby off the ground. This whitepaper will cover the What, Why, and How-To-Dos of small business loans specifically for startups. It will also cover common loan mistakes of startups and how to avoid them.

Content type: Whitepaper

Keywords: small business loans,startup loans,finance

Links:

Vitamin B12 Deficiency: Expectations vs Reality

In the mainstream world, Vitamin B12 is considered a vegan deficiency. Most people have no idea how it affects nearly 40% of Americans. In this article, I want to analyze vitamin B12 benefits, the types of people who have trouble absorbing B12, common/uncommon symptoms of deficiency, and how Gene Food can help.

Content type: Blog Post

Links:

Vitamin B12 Deficiency: Expectations vs Reality

In the mainstream world, Vitamin B12 is considered a vegan deficiency. Most people have no idea how it affects nearly 40% of Americans. In this article, we will analyze vitamin B12 benefits, the types of people who have trouble absorbing B12, common/uncommon symptoms of deficiency, and what to do to gain optimum health with a B12 deficiency.

Content type: Blog Post

Links:

A Quick Guide to Startups for Stay At Home Moms On A Budget

There is a large market of Stay At Home Moms (SAHM) who are changing the workforce through remote jobs. With call centers always looking for new talent, there is endless opportunity for moms to work at home and help with expenses. However, if you are a mother like myself, it is difficult to take a call center job around screaming kids and high student loan debt! Thankfully, there are other options! This article will be a comprehensive guide to startups for SAHMs and how to get started.

Content type: Blog Post

Keywords: Startups,business,executive office

Links:

How UGC Helps CPG Marketers Leverage Customer Stories

Through direct relationships and effective strategies, there are endless ways that you can utilize UGC to increase sales, but what impact does user-generated content have on the CPG industry? As the CPG industry rapidly transforms into digital, how will UGC increase your overall ROI? This post would outline in detail the statistics and benefits of UGC for the Consumer Packaged Goods industry while highlighting the benefits of UGC.

Content type: Blog Post

Links:

Impress Your Friends With These Home Improvement Ideas

Your home is a reflection of your personality. Every color, fixture, and accent piece makes a statement that either compliments or clashes with your personal style. When your friends visit your home, you want to make sure your house is an accurate representation of you. The goal of this article is to give readers easy spring projects to improve there home with actionable tips to get started. I will also add information on coupons available to create beauty on a budget.

Content type: Blog Post

Links:

Impress Your Friends With These Home Improvement Ideas

Your home is a reflection of your personality. Every color, fixture, and accent piece makes a statement that either compliments or clashes with your personal style. When your friends visit your home, you want to make sure your house is an accurate representation of you. The goal of this article is to give readers easy spring projects to improve there home with actionable tips to get started. I will also add information on coupons available to create beauty on a budget.

Content type: Blog Post

Links:

Essential Guide to Improve Your Facebook Marketing Strategy [eBook]

Entrepreneurs want successful online strategies that pack a punch. They are looking for strategies they can implement from day one. Creating an eBook that goes in-depth on ways to maximize their Facebook Marketing Strategy would be a great tool to offer them. This eBook will also include step-by-step actionable content to help give immediate results.

Content type: Article

Links:

Recommendations

Fantastic work, amazing writer.

Courtney has become my go-to whenever I need a marketing blog post written. Not only are her articles well-researched, detailed, and beautifully written, she's turned every post in ahead of schedule. She communicates any questions she may have and responds to messages or changes immediately. Every message she sends is polite and kind. She is a pleasure to work with and I am absolutely planning on hiring her again for future posts.

Madison Becker, IMG Digital Agency

Executive Assistant/Customer Service Manager

To whom it may concern: I have known Courtney Morgan for 5 years in my capacity as an Academic Executive Manager. Courtney has worked with me on various projects as a social media consultant and has written several stellar reports for several of my clients. I would rank Courtney as one of the best social media consultants that I have ever had the privilege to work with. Courtney is pleasantly friendly, knowledgeable, and highly professional.

Lisa Thevenin, Independent Contractor